Sony Electronics Inc. today announced two new native 4K laser home cinema projectors, the BRAVIA Projector 8 and BRAVIA Projector 9. Both are the first projectors to include the XR Processing technology, Sony's cutting-edge BRAVIA TV video processing, enabling powerful picture features made for the movie buffs, sports fans, and avid gamers.

The new projectors are the first to join Sony's comprehensive BRAVIA home cinema line-up, made available alongside the BRAVIA TVs and BRAVIA Theatre home audio products. BRAVIA is designed to enhance the authenticity of cinematic content, delivering impressive picture and sound at home as the filmmakers intended. These new projectors offer exceptional image clarity, color, and contrast as well as professional-grade visual experiences inside the home.

Sony has announced that Zoom Video Communications, Inc. will be coming to Sony's BRAVIA TVs that are compatible with BRAVIA CAM. This partnership will allow users to easily connect with friends, family, and colleagues for video calls and meetings from the comfort of their living room. Sony's BRAVIA is the first TV brand to support the Zoom for TV app on Google Play Store.

With Zoom on BRAVIA TVs, users will be able to take advantage of all the features that make Zoom one of the leading video communication platform. This includes video communication on a TV screen, screen sharing, and collaboration tools. Users will also be able to use BRAVIA CAM's advanced features - it recognizes where you are in the room and how far you are from the TV, then adjusts sound and picture settings so they're just right. All of that is possible with a very simple setup - when using a compatible TV with a BRAVIA CAM, it only takes downloading the Zoom app from Google Play and launching it with the TV's remote.