Angelbird Technologies, the premier developer of camera-specific media solutions for professional creatives, announces the addition of two CFexpress 2.0 Type B memory cards to their high-performance lineup of AV PRO media solutions. The introduction of this new media format required us taking a step back and first asking questions that assessed the real-world challenges of content creation. "I know first-hand that you don't get a second shot at a true creative moment. With CFexpress we saw an opportunity to improve the technology, not just offer an amped-up, hot new form factor," says Angelbird co-founder and CEO, Roman Rabitsch.

"We start with an understanding of the increased demands of recording at ultra-high fps in resolutions up to 12K and beyond. We needed a powerful processor, a way to manage heat by-product, and a card that wouldn't drain battery life." From the beginning, we focused on sustained performance which led us to the Y1 controller - a super-processor that wasn't readily compatible with CFexpress technology. After long engineering trials at our media lab in Austria, we succeeded. We are now proud to offer unique CFexpress media solutions with the highest sustained speed and precision performance extended throughout the entire capacity of the card.

Sony Electronics Inc. announced a new generation of media - the world's first CFexpress Type A memory cards, in both 80 GB and 160 GB, (CEA-G80T and CEA-G160T) as the most recent addition to Sony's TOUGH specification cards. Delivering high transfer speed, durability and reliability, Sony's new CFexpress Type A cards offer professional and stress-free performance for photographers and content creators.

Both the CEA-G80T (80 GB) and CEA-G160T (160 GB) use the latest flash memory control technology to achieve write speeds as high as 700 MB/s and read speeds as high as 800 MB/s, greatly reducing buffer clearing times for efficient, stress-free shooting. The CFexpress Type A cards are ideally suited for high-speed continuous shooting of more than 1,000 uncompressed RAW still images, as well as 4K 120p movie recording at high bit rates with the Slow & Quick Motion function when paired with new Alpha 7S III, which features two CFexpress Type A compatible media slots, that also support UHS-I and UHS-II SDXC/SDHC cards, for simultaneous media capture or extended continuous recording of even the highest bit rate data. Compliance with the VPG400 video performance guarantee profile specification ensures stable video recording at 400 MB/s-creating a smooth workflow for professional creators.

OWC a leading zero emissions Mac and PC technology company and one of the world's most respected providers of Memory, External Drives, SSDs, Mac & PC docking solutions and performance upgrade kits, today announced that their new ThunderBay Flex 8 media workflow solution, revealed at CES 2020, is now shipping. A cutting-edge approach for world class Thunderbolt 3 storage, dollar for dollar, there is no better way for serious media professionals to handle their storage, connectivity, and PCIe expansion needs.

The exciting new ThunderBay Flex 8 is a recipient of the 2020 Future Best of Show Award, presented by Video Edge. Video Edge awarded the ThunderBay Flex 8 their Special Edition Best of Show Award in the store, charge and connect category. The awards are evaluated by a panel of engineers and industry experts, and are selected based on innovation, feature set, cost efficiency and performance in serving the industry. A Special Edition of the award program was held this year in the absence of a physical NAB Show.

ProGrade Digital, Inc., founded with a mission to provide the highest quality professional grade digital memory cards and workflow solutions, announces its new CFexpress Type B cards. First demonstrated by the company in April 2018 at the National Association of Broadcasters Show (NAB) Las Vegas, CFexpress Type B offers next generation memory card performance by leveraging PCIe, Gen 3 interconnect with NVMe 1.3 host controller interface. ProGrade Digital CFexpress cards provide read speeds up-to 1,700 MB/s, and burst write speeds up-to 1,500 MB/s. Two performance levels are available: Cobalt label: delivers minimum sustained write speed of 1400 MB/s for both 325 GB and 650 GB cards - specifically designed for high resolution video capture and long, sustained burst image capture applications; Gold label: delivers minimum sustained write speeds up to 400 MB/s depending on card capacity - ideally suited for a broad range of still and moving image capture applications.

ProGrade Digital CFexpress Gold label cards are available now at progradedigital.com, B&H Photo and Video, Adorama.com and Amazon in most countries around the world. Cobalt label cards will be shipping by late June.

Lexar, a leading global brand of flash memory solutions, announced the Lexar Professional CFexpress USB 3.1 Reader. Geared towards making the workflow of professional photographers and videographers faster, this reader allows you to take advantage of the high-speed performance from the CFexpress Type B Card and offload your work, faster.

With read speeds of up to 1050 MB/s it's easy to quickly transfer files on the go with the Lexar Professional CFexpress USB 3.1 Reader. This professional-level reader easily offloads a large number of high-quality images and RAW 4K video from your CFexpress Type B card to your computer at USB 3.1 Gen 2 speeds, accelerating workflow and getting you back behind the camera faster. Sporting a compact and portable design capable of sliding into your pocket, it stands up in the field just as well as it does in the office. This reader is a perfect companion with the now available Lexar Professional CFexpress Type B card* that has large capacities from 64 GB to 512 GB.

Seagate had plenty of things to show off at their CES booth, however, some things specially stuck out, like the Lyve Drive Mobile system. Developed to address the need for data movement between different endpoints, the Lyve Drive system comes in a few flavors. First in the line is a Lyve Drive Cards and Card Reader solution, which offers 1 TB CFexpress cards on the go, and a portable reader for them to read the data on the spot. Next up is the Lyve Drive Shutte which resembles an autonomous data storage and data transport solution that offers capacities of up to 16 TB of HDD or SSD storage.

Another Part of the Lyve Drive ecosystem is a Lyve Drive Mobile Array, which offers a sealed and ruggedized solution for carrying up to 6 of Seagate's 18 TB Exos HAMR (heat-assisted magnetic recording) hard drives for a total capacity of 108 TB. Next in the lineup is the Lyve Drive Modular Array - a 4-bay flexible solution that offers various configurations for business, so their deployment strategy of these devices varies. It uses Seagate's MACH.2 multi-actuator technology that transfers the data concurrently. Last but not least is a Lyve Drive Rackmount Reciver which is a 4U rackmount hub that allows for direct connection of Lyve Drive arrays into the data center, without a need to reconnect any of the data center networking specially for storage transfer.

Angelbird Technologies, the premier developer of camera-specific media for professional creatives, announces the addition of CFexpress Type B memory cards to their high-performance lineup of AV PRO media solutions.The call for quick adoption of advanced digital video production standards to 6K, 8K and beyond, is being driven by high-profile international broadcasting as well as an increased need for industrial data processing and performance requirements. CFexpress memory media meets the high-speed demands of new technology (media that can write data at a minimum of 400 MB/sec).

It also mirrors the XQD form factor-- allowing select cameras that currently utilize XQD to now also accept CFexpress with a firmware update. But different from XQD, is that the CFexpress adopts the PCIe Gen 3 interface standards promoted by the CompactFlash Association. Angelbird's AV PRO CFX and AV PRO CFX XT offer read/write speeds up to 1700 MB/s and 1400 MB/s. CFexpress memory cards perform at speeds 3.5x faster than CFast technology- the current memory card leader for high-bitrate video production.

ProGrade Digital, founded with a mission to provide the highest quality professional grade digital memory cards and workflow solutions, has become the first company to publicly demonstrate the CFexpress 1.0 technology with 1TB of capacity. Debut of this important next generation digital memory card form factor, presented by CEO Wes Brewer and VP of Marketing Mark Lewis at NAB in Las Vegas, provides solid proof that the industry is moving toward productization of this new standard.

"The CFexpress standard has been evolving for several years within the CompactFlash Association as a successor to both CFast and XQD formats. We are pleased to be working within the CFA and aside device manufacturers to bring to market this next generation removable storage standard," said Brewer. "Industry adoption of CFexpress will allow for much higher resolution and higher bit rate image capture than ever before in many still image and video capture devices. Faster offload speeds will also greatly benefit the post-capture workflow through the extremely high read speeds it provides. With our demonstration today, we've also been able to show compatibility for the CFexpress Type B form factor with XQD memory cards-showing operation of both card standards in a common Thunderbolt 3 reader."