Elon Musk has formed a new AI-focused company, as reported by the Wall Street Journal yesterday. The entity registered under the name X.AI was incorporated via a filing in Nevada last month, and Musk appears to be listed as the company's only director with Jared Birchall joining him under the role of secretary. Birchall heads the Musk family office, Excession LLC, and he serves as CEO of Neuralink - a neurotechnology company that was co-founded by Musk back in 2016. It is widely speculated that Birchall serves as a type of fixer - go watch the TV series "Ray Donovan" if you would like to observe a crude (and obviously fictional) example - in corporate affairs.

Reports emerged earlier this week, with Musk being at the forefront of a massive purchase of GPUs destined to arrive shortly at his data centers - this impressive chunk of hardware is speculated to power AI-related number crunching at Twitter in the near future. The founding of X.AI could provide another home for a portion of the 10,000 GPU order, but industry insiders firmly believe that Twitter will need to tool up quickly for its new AI-driven endeavor - the GPUs will likely be set to work on a ChatBot system to underpin the social media platform. Musk has already recruited researchers from DeepMind and setup a lab for them at one of his operations. It remains to be seen how the X.AI startup will run alongside efforts at other Musk-owned companies - it is theorized that he wants to beat OpenAI at their own game, and compete with similar undertakings at Google, Microsoft and Amazon.

Elon Musk, via its Neuralink company, is set to reveal a working device this Friday. Neuralink Corporation was started back in 2016 with the mission to develop a BMI (Brain-Machine Interface), ultimately allowing for integration of a computer with the human mind. Work has gone on in relative secrecy until now, but the announcement from Elon Musk shows that the company has been diligently working behind closed doors - as one would expect for such a fundamental technology. The first step is for Neuralink to serve as a "treatment" of sorts for brain diseases and assorted conditions. The device works by implanting threads into the brain, for which Neuralink is developing a "sewing machine-like" device that can manipulate and insert 4 to 6 μm in width threads throughout a recipient's brain (note that patient wasn't the word used there).

The basis behind Neuralink's foundation, and its ultimate goal, is the belief for a need for human augmentation (sometimes referred to as transhumanism). This aims to keep up with the increasingly entrenched Dataist interpretation of humankind, and the advent of increasingly complex algorithms - and even AI - throughout the sphere of our lives. Apart from showing off a working Neuralink prototype, which will supposedly demonstrate the ability to "fire neurons in real time", the company is unveiling a second-generation robot for sewing the threads into the brain. The objective is to develop flexible threads that circumvent currently-employed rigid threads in BMI interfaces, which always run the risk of damaging the brain. Eventually, this surgery will be non-invasive - an objective example is the workings of LASIK eye surgery. Being a Musk-backed project, lofty claims and unrealistic deadlines are aplenty; the company first expected to start human trials by the end of this year. For now, no more information on that milestone has been shared.