ASUS Republic of Gamers (ROG) today announced the launch of the Ryujin III 360 ARGB Extreme, a new ROG Ryujin all-in-one cooler introduced during Gamescom 2024. The ROG Ryujin III 360 ARGB Extreme is specially optimized for the heat zones of Intel Core Ultra processors (Series 2) via a movable bracket design that effectively reduces CPU heat.

The cooler is also equipped with an Asetek Emma Gen 8 V2 pump for optimal cooling performance, and its embedded pump fan assists in cooling a motherboard's voltage regulator modules (VRMs). Meanwhile, 30 mm daisy-chainable ROG ARGB fans provide high airflow and static pressure with noise optimization, and users can connect lighting and fan control with one cable for easy installation and cable management. The ROG Ryujin III 360 ARGB Extreme also boasts a full-color 3.5-inch display with a 640x480 resolution which can be customized through Armoury Crate to display exclusive ROG wallpaper, real-time system information or personalized content.

We've all had to wrestle with long AIO CPU cooler tubing to find the right position, and still end up with surplus tubing that sticks out in a U-shape, which looks ugly. ASUS ROG has a possible solution to this. The company showed off a concept AIO CPU cooler based on the ROG Ryujin III, which physically shortens the tubing. The radiator-side tubing terminals are located in a central portion, rather than at the edge of the radiator.

This way, you can have the radiator located along the top panel of your case, or even side-facing 3x 120 mm vents, and there would be just enough tubing to reach the radiator from the pump-block (including clearance with the memory modules). The optimal position for this cooler would still be along the top panel, in our opinion. This cooler would fit nicely into the cable-free aesthetic of ASUS BTF builds, where you can have the radiator terminals facing the motherboard tray for better concealment.

The ASUS TUF Gaming BTF cable-free gaming PC build on display at the 2024 International CES really looks like someone either forgot to plug in the cables, or aced at cable management. BTF is an effort to reduce or eliminate most of the visible cables in a gaming PC build, with the aim to improve aesthetics and airflow. BTF isn't some swanky new specification by Intel such as ATX 3.1, it's an ASUS-invented acronym for—we're not kidding—"back to the future." The "back" here refers to the reverse side of the motherboard's PCB, which is where all the connectors and headers actually open out, so you make your connections in the 3-inch wide crawlspace behind the motherboard tray, in an ASUS BTF compatible case. Case compatibility is a must, because the cutouts in the motherboard tray need to align with the connectors.

ASUS goes a step further from similar efforts by companies such as MSI with its Project Zero; by even making its graphics cards cable free. The motherboard has a PCIe power input on the reverse side, which is wired out to a power-delivery slot that connects to second gold finger besides the standard PCI-Express x16; which delivers up to 300 W of power. This brings back memories of EISA addon cards with that VLB extension. The more things change, the more they stay the same. The only thing sticking out in ASUS's build are the coolant tubes of the ROG Ryujin III White AIO cooler. That one can't be avoided.

ASUS Republic of Gamers (ROG) today announced collaboration centered around EVA-02 and Asuka from the long-celebrated Evangelion anime series. PC DIY builders and anime lovers can now enjoy a second impact of premium ROG components and peripherals elevated by the classic EVA-02 red and orange colorway with a variety of custom Evangelion-themed decals and graphics. The new powerhouse arsenal includes a ROG Maximus motherboard, ROG Strix GeForce RTX graphics card, ROG Ryujin AIO cooler, ROG Hyperion gaming case, graphics card holder, peripherals and other gear.

ROG Maximus Z790 Hero EVA-02 Edition motherboard
This special version of the feature-packed ROG Maximus Z790 Hero arrives with EVA-02's signature red and orange theme, with traces of green. The backplate design comes with EVA-02 Beast Mode and Evangelion patterns, supporting this motherboard's immense power and control, as it takes 13th Gen Intel Core processors and DDR5 memory kit to the next level. And an A.T. Field design around the CPU socket and Polymo lighting on the I/O cover switches between Asuka and regular EVA-02 as another artistic flourish.

ASUS Republic of Gamers (ROG) today announced the new ROG Ryujin III series of all-in-one CPU coolers, with six different models to choose from. Armed with the latest 8th gen Asetek pump, a larger embedded pump fan, and a beefy 240 mm or 360 mm radiator, these units stand ready to tame CPU heat without breaking a sweat. Three style options cater to any aesthetic, and the customizable 3.5-inch LCD display helps users personalize their PC like never before.

To ensure there is an ROG Ryujin III AIO cooler in the perfect style for any build, ROG is launching several new variants. For builders who love the pristine surfaces of an all-white build—and the way that this finish uniquely reflects RGB LED lighting—ROG offers the Ryujin III 240 ARGB White Edition and the Ryujin III 360 ARGB White Edition. For those who prefer classic black, the ROG Ryujin III 240 ARGB and Ryujin III 360 ARGB beckon.