As panels, backlight modules, control chips and materials etc., invest into the market, the ultra-high definition 4K2K is gradually being accepted by consumers; especially now when prices are dropping, more and more people are considering owning a HD flat-screen TV. TVs nowadays are equipped with more and more mature multi-functions, and consumers are becoming more and more sophisticated about the video quality; consumers also love to play the videos they recorded on the big-screen to share their lives with their friends and families.

However, the sizes of high-resolution images and videos are also becoming bigger, and sometimes while recording, consumers are disappointed as they are unable to quickly and accurately capture an exciting instant due to slow writing speeds. For this reason, the speed of the KINGMAX PRO Extreme SDXC/SDHC memory card is significantly increased.

With the increasing trend of 4K high quality video devices, SP/ Silicon Power, the world's leading provider of memory storage solutions, today announces the new series of flash cards for 4K transmission - the Superior UHS-1 (U3) SDHC/SDXC flash cards. Since ultra high definition devices brought a new tendency of entertainment, more and more new gears in 2014 such as TV, camera and smart-phones have requested for high-resolution (4096*2160) recording and high-speed transfer rate of 30 MB/s. With the Superior UHS-1(U3) series, everyone can easily capture incredible high quality images and videos.

Adopting the latest specification of Ultra High-Speed Class 3 (UHS-1 (U3)), SP Superior UHS-1 (U3) series allows tremendous improvement in transfer speeds and makes it much easier to store high quality videos, digital photos and even the 3D games. With the use of Superior UHS-1 (U3) series, you can enjoy the lively 4K*2K images with high-definition quality.

Kingston Digital, Inc., the Flash memory affiliate of Kingston Technology Company, Inc., the independent world leader in memory products, today announced its fastest addition to the Secure Digital product line. The new DHC/SDXC UHS-I Speed Class 3 (U3) card (Kingston part #: SDA3/xxGB) allows professionals and consumers to capture 4K and other Ultra-HD video resolutions. The new card is available in 16 GB, 32 GB, and 64 GB capacities.

The SD Association's latest specification, UHS-I U3 (Ultra High-Speed Bus, Speed Class 3), guarantees performance of at least 30 MB/s read and write, enough bandwidth to record and playback 4K video without interruption. Kingston's SDHC/SDXC UHS-I Speed Class 3 card provides speeds of 90 MB/s read and 80 MB/s write, which is up to 9x faster (read) and up to 8x faster (write) than standard Class 10 SD cards. The faster speeds ensure the best video and photo integrity by reducing stutter as well as faster PC upload time especially when using USB 3.0 card readers.

Sony's newest SD memory cards can do more than just temporarily store and transfer content from digital cameras. The new Backup SD Card adds automatic back-up capabilities, eliminating the need for plugging in external drives each time users want to safeguard their data.

The new cards - available in 16-, 32- and 64 GB capacities - are the first to offer a dedicated real-time backup feature, so consumers can use removable memory as more than just "bridge media."

To help people find their way through the labyrinth of media card formats Green House has developed and launched a reader claimed to support no less than 51 storage offerings. Dubbed GH-CRM1A-BK, the reader measures 69.2 x 42.2 x 13.6 mm, it has a USB 2.0 interface (USB 3.0 would have been nice) and supports SD, SDHC, SDXC, miniSD, microSD, microSDHC, microSDXC, MMC, Memory Stick, Memory Stick PRO, Memory Stick Duo, Memory Stick Pro-Duo, Memory Stick micro and Compact Flash cards.

The GH-CRM1A-BK is backed by a one-year warranty and costs 980 yen (~ 10 USD).

Toshiba Corporation today announced the expansion of its line-up of "FlashAir", the SDHC memory card with embedded wireless LAN communications, with the launch of the latest 32 GB card. The new card will go on sale on November 16th in the Japanese market, and sales in markets around the world will follow.

"FlashAir" is an SDHC memory card that incorporates a wireless LAN chip set plus an antenna for wireless communications. The card supports wireless sharing and transfers of photos from digital cameras to smartphones and tablets.

The SD Association today announced a new high-performance option and symbol specifically designed to support a wide array of 4K2K television and video products. A new Ultra High Speed (UHS) Speed Class 3 (U3) symbol will indicate products capable of recording 4K2K video and will operate exclusively on SDXC UHS-I and UHS-II memory cards and devices and SDHC UHS-I and UHS-II memory cards and devices.

The UHS Speed Class 3 defines a sizzling fast 30 Megabytes per second constant minimum write speed to ensure high-quality video recordings. This means 4K2K video, live broadcasts and content can be recorded on high-performance cameras such as Digital Single Lens Reflex (D-SLR), Digital Single Lens Mirrorless (D-SLM), camcorders and video cameras and then played back smoothly. Consumers will benefit from a single card that is capable of meeting all of their video, photo, music, document and data storage needs.

With the popularity of mobile intelligent devices, business opportunities of relevant applied product peripherals on the market increase steadily. Aiming at consumers' demands on mobile storage solutions, along with its competitive edge on storage device technology, Apacer launches the AM701 card-reader with OTG (On-The-Go) function that applies to smart phones and tablet PCs supporting OTG. It has not only a delicate and compact body, but also colorful options of blue, green and pink. Featuring both function and style, it enriches the personal mobile smart life inside and out.

"The built-in storage capacity limitation of mobile devices has always been a priority concern for consumers. Apacer's AM701 card-reader supports read/write of memory cards such as microSD, microSDHC, microSDXC. Upon connection to smart phones or tablet PCs, the storage capacity of such personal mobile devices is enlarged. In addition, it supports the data back-up of smart phones and tablet PCs along with the convenient plug-in-and-play. Thus, data transmission or sharing can be accomplished whenever and wherever possible, without computers or complicated setting steps, which significantly enhance the convenience and availability of intelligent devices." said Chang, Chia-Kun, Assistant General Manager of Apacer's Digital Storage Application Unit.

Lexar, a leading global brand of flash memory products, today announced the Lexar Professional Workflow Reader Solution, the only solution that transfers video and images from up to four memory cards at once using just one USB port. The solution includes a four-bay reader hub compatible with popular card formats, such as XQD, UDMA 7 CompactFlash (CF), Secure Digital Extended Capacity (SDXC) Ultra High Speed-I (UHS-I), and Secure Digital High Capacity (SDHC) UHS-I.

The Lexar Professional Workflow Reader Solution allows users to mix and match readers in the hub. The readers are sold separately so users can configure the hub into an ideal solution that meets their individual workflow needs:

Schenker Technologies UK Ltd, subsidiary of Schenker Technologies GmbH today announced their most powerful 13.3" HD portable laptop to date. The XMG P303 packs a punch with a top of the range 4th gen Intel Core i7 2.80 - 3.80 GHz quad core processor, three storage drives and an NVIDIA GeForce GTX 765M with 2GB GDDR5 memory, NVIDIA's best in class gaming graphics available for a laptop of this size. Under a year ago, the sheer performance of the P303 was physically impossible in a chassis so small, the P303 is a breakthrough for laptops" remarked Neil Richards, Managing Director, Schenker Technologies UK.

SanDisk Corporation, a global leader in flash memory storage solutions, today announced SanDisk Connect, a line of wireless flash memory storage devices including the SanDisk Connect Wireless Flash Drive and SanDisk Connect Wireless Media Drive. These new wireless devices represent the next generation of portable storage, delivering an easier way to access and share content across multiple mobile devices. "Today's consumers own an increasing number of mobile devices and accessing content across them can be a challenge," said Dinesh Bahal, vice president, product marketing, SanDisk. "With the new SanDisk Connect product line, we're raising the bar on what consumers can expect from personal storage. We combined the portability of small flash memory storage devices with the convenience of wireless streaming and sharing functionality."

The SanDisk Connect Wireless Flash Drive provides a convenient and affordable way for consumers with a variety of devices to wirelessly store, share and stream content, across mobile devices and computers. As the smallest wireless USB storage device available to date, the drive allows users to enjoy up to 32GB1 of extra storage for their devices without the need for an Internet connection or cables. Users can simultaneously access photos, movies, music and documents on their drive from multiple devices around the house or on the go, with up to four hours of continuous streaming on a single charge.

Toshiba Corporation today announced that it will launch a new series of SD memory cards offering the world's fastest data write speed. The latest edition to its line-up of EXCERIA memory cards designed to offer users of high-end digital cameras an excellent experience, the EXCERIA PRO and EXCERIA cards will be launched in major markets worldwide, starting with Japan in October.

EXCERIA cards compliant with UHS-II will be available in two series. The EXCERIA PRO series will offer photographers a data write speed of 240 MB/sec the world's fastest, while the EXCERIA series will write at 120 MB/sec. They will allow digital camera users to shoot still images continuously at high speed.

Loaded with an Ultra High Speed boost, KINGMAX PRO Extreme Series memory cards offer serious memory solutions with ultra fast read and write functions for a range of devices. As the fastest category of memory card available today, PRO Extreme cards enable lightning fast read and write speeds. Featured exclusively with SDXC and SDHC products, PRO Extreme cards increase shot-to-shot speed for HD recording (even in 3D), in addition to improving traditional data recording functions.

KINGMAX PRO Extreme Series memory cards reach maximum read speeds of 90 MB/s and maximum write speeds of 60MB/s*, saving users' time and enabling enhanced storage and transfer of large files. When paired with SDHC/SDXC technology that professional photographers use, PRO Extreme cards can improve storage and transmission of large, high-resolution image files. Get better photo and video performance and faster response with PRO Extreme cards.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash storage application products, today introduced its Premier series SDHC, SDXC and microSDHC ,microSDXC memory cards, all of which implement the UHS-I U1 (compatible with SDA 2.0 speed Class 10) specification. The new cards are designed especially to economically meet the performance needs of the most commonly used portable electronics.

With the increasing expectations for smart phones and tablet computers to handle high definition media recording and playback, the memory cards used with these devices require higher read and write speeds than ever before. The Premier series targets those who are looking for a cost-effective entry solution to extend their device's capacity and speed.

Toshiba Corporation today announced the launch of new microSDHC Memory Cards based on SeeQVault technology that will provide a flexible platform for storing and distributing high definition content.

SeeQVault is a leading-edge content protection technology developed by Toshiba Corporation, Panasonic Corporation, Samsung Electronics Co., Ltd. and Sony Corporation, that is licensed through NSM Initiatives LLC (NSM is an abbreviation of Next Generation Secure Memory Initiative). The technology applies bidirectional authentication with a unique identifier and public key infrastructure to assure consumers can enjoy a high level secure environment for storing and distributing of High Definition (HD) content. The technology can be integrated into flash memory cards and the devices that run them, and NSM Initiatives LLC started to license it to device manufacturers and content service providers on February 25.

Silicon Power, the world's leading provider of memory storage solutions today announces a powerful new series of professional flash cards - the Superior UHS-1 series. Built-in a powerful performance solution, this Superior UHS-1 series brings out remarkable transmission rate reaching at 90 MB per second, which allows you to capture more pictures with less lag time.

The Superior UHS-1 series offers a versatile usage, ranging from SDHC, SDXC to microSDHC, ready for all types of devices such as DSLR, Smartphones, tablets and camcorders. With the combination of the large capacity up to 64 GB, the Superior UHS-1 series is the ideal gadget for high-speed consecutive picture taking, extended length of Full-HD videos and images, as well as massive storage for all your cherish memories.

Exactly a month after rolling out the 3.5-inch optimized PF-213CR3 multi-functionality front-panel, Japanese peripherals vendor Ainex rolled out its larger sibling for your empty 5.25-inch bays, the PF-107CR3. Featuring a matte black bezel, the device provides a lot more connectivity than its 3.5-inch sibling, featuring three USB 3.0 SuperSpeed ports (two by standard headers, one by cable), five USB 2.0/1.1 ports, of which one features a high-power (850 mA) output, for charging your gadgets; and a multi-format card reader that supports standard SDHC/SDXC, micro SDHC/SDXC, Memory Stick Pro/Duo/Pro Duo, and CompactFlash Type I/II. In addition to the three USB 3.0 inputs, its back-panel features a 2-port USB 2.0/1.1 header, and a SATA power input. The PF-107CR3 is expected to ship later this month.

Toshiba Corporation will showcase a reference display of an SDHC memory card with TransferJet close proximity wireless transfer technology at the 2013 International CES, to be held from January 8 to 11, 2013, in Las Vegas, U.S.A.

The SDHC memory card on reference display will be a product under development, integrating a TransferJet transceiver IC, a coupler, an RF filter, peripheral passive parts, an SD bridge connection circuit, and Toshiba's NAND flash memory.

NEC Japan rolled out the world's thinnest Ultrabook, the 15.6-inch LaVie X (model: LX850/JS). It is just 12.8 mm thick (375 x 255 x 12.8 mm), weighing 1.59 kg. NEC achieved its thickness thanks to innovations in cooling that spreads cooling components apart. It features an LED backlit IPS LCD screen featuring 1920 x 1080 pixels resolution, Intel Core i7-3517U processor, 4 GB of RAM, 256 GB SSD storage, and Windows 8. Connectivity includes two USB 3.0 ports, 802.11 b/g/n WLAN, Bluetooth 4.0 +HS, HDMI display-output, SDHC/SDXC card slot, and a 2-megapixel web-camera. It is slated for market availability on December 27.

Japanese peripherals maker RatocSystems announced a new wireless multi-format card reader built on a similar principle to wireless hard-drives, where the drive is tossed out, to make room for the reader. The REX-WIFISD1 from Ratoc features an SDIO slot that supports micro/mini/standard SD/SDHC/SDXC cards, and a USB 2.0 port, to which any mass-storage device can be plugged in. Contents of the two are then made accessible wirelessly over 802.11 b/g/n WLAN, as network shares. The card reader packs in its own power source, a rechargeable 3,000 mAh battery, which can keep it connected for approximately 9 hours on a full charge. Ratoc also introduced file-manager apps for Android and iOS. Measuring 79 x 118 x 14 mm, it weighs about 120 g. Prices vary store to store.

I-O Data Japan introduced a thoughtful new device for road-warriors, called NUBES, an SDHC/SDXC card reader that is completely wireless. The device is packs a 1,350 mAh battery that can keep it going for 4 hours on full charge. Supporting 802.11 b/g/n (up to 150 Mbps), the card reader has just enough bandwidth to stream 720p HD video. The reader works as a short-range WLAN router, supporting all modern router security features, including WPA-PSK (TKIP / AES), WPA2-PSK (AES). It supports up to three simultaneous connections. Along with the reader, I-O Data released an iOS app that allows you to manage files, and stream media from an inserted SD card. Measuring 83.5 x 12.3 x 5.8 mm (WxDxH), the reader weighs about 57 g. It is priced at 4,180¥ (US $50).

Toshiba's Digital Products Division (DPD), a division of Toshiba America Information Systems, Inc., today announced the wireless LAN embedded SD memory card "FlashAir." The FlashAir is a standard SDHC (High Capacity) card that incorporates a wireless LAN1 chip set plus antenna for wireless communications. For a limited time, Olympus will offer the FlashAir for free through a mail-in rebate when purchasing select Olympus Cameras. Rebate forms can be downloaded at www.getolympus.com/olympusimageshare.

"Sharing and transferring photos from a camera to all the various gadgets a consumer owns these days can be a tedious process," said Maciek Brzeski, vice president of product marketing and development of branded storage products, Toshiba America Information Systems, Inc., Digital Products Division. "To simplify this process, Toshiba has created the FlashAir, which allows photos to be transferred wirelessly from a digital camera to a Wi-Fi-enabled PC, tablet or smartphone, removing the need for cables or card removal."

Foxconn Channel brand unveiled the AT-5570, a new mini PC based on the AMD "Brazos" 2.0 platform. Measuring 19 cm x 13.5 cm x 3.8 cm, and weighing 600 g, this VESA-mountable PC is driven by AMD C-70 APU with Radeon HD 7290 graphics. It features one DDR3 SO-DIMM slot, supporting up to 8 GB of memory, and a 2.5-inch SATA 6 Gb/s drive bay.

Connectivity options on the AT-5570 include two USB 3.0 and four USB 2.0/1.1 ports; SD/SDHC/MS/MS Pro/MMC card reader, stereo HD audio, 802.11 b/g/n WLAN, gigabit Ethernet, HDMI, and D-Sub (VGA). The AT-5570 from Foxconn is expected to be launched later this month.

The holiday season is right around the corner. Team Group Inc., one of the leading memory manufacturers in the world, is rolling out an elaborately finished Christmas products, including Team T123 USB 2.0 flash drive and SDHC Class 10 memory card. With sincere holiday greetings, Team Group presents the holiday joy just for you.

Team Group's 2012 Christmas edition of T123comes with hairline treated design and glossy diamond cuts. The laser-etched Christmas tree and glistering snowflakes bring out the best of Christmas rouge and shining blue that symbolize the happiest holiday and blossom with joyful and glamorous style. In addition, the sophisticated assembly process of COB (Chip on Board) allows a compact design that features easy portability and several advantages like waterproofing, dust-proofing and shock-proofing. T123 comes in 4GB, 8GB, 16GB and 32GB, giving consumers plenty of choices and making it the perfect gift for a merry Christmas.

ADATA Technology is pleased to announce the launch of the industry's first mobile device/memory card optimization site - GoMobile. With GoMobile, ADATA provides a compatibility and m-Commerce solution which allows consumers to find the most suitable memory card for use with a smartphone, tablet computer, digital camera, or camcorder.

In conjunction with the launch of GoMobile, ADATA is hosting a QR Code giveaway event to promote the site nationwide. Running from October 23 to November 4, participants who scan the site's QR code and use the memory search engine to find ADATA compatible products for their device, will have a chance to enter the event's prize drawing. Prizes include ADATA XPG SX900 256GB solid state drives, Premier Pro microSDHC UHS-1 U1 32GB memory cards, and S102 Pro Advanced USB 3.0 32GB Flash drives.