According to a study by William M. Volckmann II from the University of North Carolina, we have received an insight into the financial consequences of digital rights management (DRM) breaches in the PC gaming industry. The research, titled "The Revenue Effects of Denuvo Digital Rights Management on PC Video Games," offers valuable insights into the relationship between piracy and game sales. The study's most striking finding reveals that when Denuvo, a popular anti-piracy technology, is quickly compromised, game publishers face an average revenue decline of 20%. Interestingly, the research suggests that long-term DRM implementation may be unnecessary. Volckmann's analysis indicates that games cracked after the first three months of release or those from which publishers voluntarily removed DRM protection after this period experienced negligible revenue loss.

The study also explored potential predictors for quick DRM breaches but found no conclusive indicators based on game characteristics. This unpredictability poses a challenge for publishers in assessing the risk of piracy for individual titles. Volckmann acknowledges gamers' concerns about DRM's technical drawbacks, recommending that publishers consider removing such protections after the critical initial three-month window. This approach could balance piracy prevention with user experience optimization. The findings present a compelling case for publishers to reconsider their DRM strategies. While protecting games during the launch period remains crucial, extended DRM usage may offer diminishing returns.

Denuvo by Irdeto, the leading provider of security solutions for the gaming industry, is excited to announce the launch of its groundbreaking product, TraceMark for Gaming, during the prestigious Game Developers Conference (GDC). This pioneering watermarking solution, part of the Irdeto anti-piracy suite and the first of its kind to be tailored specifically for the gaming industry, leverages the core invisible watermark technology trusted by Hollywood studios, sports leagues, and pay-TV operators.

TraceMark for Gaming uniquely addresses the challenge of content leakage, especially during the sensitive pre-release phase of game development. It introduces a deterrent effect by enabling the precise tracing of leaked content back to its source. This capability makes potential leakers think twice, knowing that any unauthorized distribution can be directly linked to them. As a platform-agnostic tool, TraceMark effortlessly integrates into various stages of the game's lifecycle, providing a consistent layer of protection. Its adaptability ensures that, irrespective of the development phase or platform, TraceMark serves as an effective measure to discourage leaks by holding individuals accountable, thereby contributing to the overall integrity of the content distribution process.

New game releases with newly-revamped Denuvo protection, and new cracked versions of those games - all in less than five days after release. For now, only Metro Exodus is cracked, though the fact that Far Cry New Dawn makes use of the same version does little to inspire confidence in its continued resistance. The tale is becoming older and older, and the question in most anyone's mind is whether there is actually any financial incentive for developers/publishers to go after Denuvo's protections against cheaper option, because it seems that Denuvo is failing to guarantee even that brief time-window that is always brought about when it comes to new game releases.

Most Denuvo-protected games have been cracked in less than a week after release, and things haven't been improving for some time now. Whether or not it makes sense to keep a team of software engineers working on such a product is also a question that would be well-posed to Denuvo. But not only Denuvo and its DRM solutions are falling short, since it seems that Microsoft's own UWP-protected Crackdown 3, which finally released after a very early 2015 reveal, has also been cracked.

Denuvo's technology has fallen out of efficacy, at least, with recent game releases sporting the technology being, overall, quickly cracked (some exceptions, that confirm the rule, exist, of course). However, the usual sales pitch of "protecting games' launch windows, where most of the revenue is made" hasn't been reflected on some of the high profile game releases as of late. While the market has kept using Denuvo technology as a DRM ftowards curbing piracy efforts, it seems that the technology's cost-to-profit ratio isn't working out so well for some companies to include it - such as Bandai Namco.

the company has recently launched God Eater 3, which shunned the Denuvo DRM solution in favor of more classic solutions (Steam). Ace Combat 7 still included the protection, and stands uncracked as of yet (12 days and counting). God Eater 3, which launched 4 days later, didn't include the protection, and the company's Jump Force videogame, launched just yesterday, didn't pack Denuvo either. This means that these two latest game releases have already been cracked, while Ace Combat 7 is holding out strong. Perhaps this signals an experiment being taken on at Bandai Namco's headquarters regarding the benefits of Denuvo usage, though it seems that a game like Ace Combat 7, which will likely sell particularly well in the western market compared to the other releases, did justify Denuvo more than the other releases - but only Bandai Namco knows whether this signals a shift in direction or not.

Denuvo's protection has rapidly deteriorated in the amount of time it actually is able to protect games' first sales period, which is always argued as the most important in the shelf life for any given game launch. While the first Denuvo-protected games lasted weeks and sometimes even months before ever being cracked, the latest releases have seen rapid-fire hits from pirates.

These outcomes must seriously hamper developers' expectations on Denuvo's ability to keep their games protected. Either all developers try and move towards an always-online game system (such as Destiny 2 and some other games), or it seems that both relatively old players (Denuvo) and newcomers (Valeroa) will see their marketing departments having to contort into increasingly impossible shapes to sell their product. Read our own impressions on just Cause 4 here.

It's been extensively reported that Denuvo has failed as an effective DRM solution for games, as some of the newer releases such as "Assassin's Creed: Origins," were cracked by pirates less than 48 hours into the market release. For those who bought the game, Denuvo adds its own CPU and memory footprint. In an effort to stem further piracy of "Assassin's Creed: Origins" (because hey, there are limited stocks of pirated copies on the Internet), Ubisoft added an additional DRM layer on top of Denuvo, made by VMProtect. The implementation is so shoddy, that paying customers who didn't spend a fortune on their PC builds (most PC gamers) complain of abnormally high CPU usage, which is in some cases, even reducing performance to unplayable levels.

Ubisoft deployed VMProtect as a concentric DRM layer to Denuvo. Genuine user authentication has to now be performed by two separate pieces of software with their own PIDs, CPU-, and memory-footprints, not to mention user data falling into more hands. Gamers such as this one took to Steam Forums to complain about abnormally high CPU usage, which is traced back to VMProtect. Gamers complain that the game now hits 100% CPU usage, resulting in frame-drops, stuttering, and even unplayable frame-rates. As gaming prophet Gabe Newell once said, the only way to beat piracy is to offer a better service than the pirates. Right now the pirates offer better frame-rates, at an introductory price of $0, while stocks last.

Anno 2070's Draconian DRM: Guru3D's Graphics Card Review Killed Off (UPDATED)

Hilbert Hagedoorn of well-known PC tech review site guru3d.com recently bought a copy of Ubisoft's Anno 2070 and wanted to use it in one of his graphics card reviews. However, he became badly unstuck. This game comes on the Steam platform and the store page states: "3rd-party DRM: Solidshield Tages SAS 3 machine activation limit". Unfortunately for Guru3D, they found out exactly what this means, which resulted in just one performance graph, an aborted review, an unplayable game - and bad publicity for Ubisoft once again. They have published an article about their experience, pledging not to use their titles again because of this DRM.

Voltage Pictures, producers of movie Hurt Locker attempted to use a reverse class action tactic to extort hundreds of millions in 'settlement' claims aka extortion demands over alleged 'losses' due to 'piracy' - something that has never and can never, be quantified and proved. However, their attempt has failed miserably - plus read on for how Voltage Pictures did a little content 'theft' of their very own to make the movie.

The idea was to use the services of the US Copyright Group (USCG) to extract personal subscriber information from ISP's via subpoenas and then send demand letters averaging US $2,000 to hapless victims, with the hope of racking in a grand total of around US $94 million - way more than the film ever made, about US $12.6 million.

The USCG quickly unloaded lawsuit claims against 47K members of the unwitting American public, even as Voltage Picture spewed a stream of vitriol suggesting that the children and families of file sharers would hopefully "end up in jail".

explained DailyTech, putting it very well. Yes, let's get the kiddies in the name of corporate copyright and profit...

Windows 8 implements a radical new user interface called Metro for desktop PC's, which has so far received a mixed reception. However, there's many other changes under the hood and one of those is how password security is handled, which we look at here. It's a fact of life, that in today's modern world, we have to remember a plethora of passwords and PIN's, which can be daunting. This leads to security issues as users end up writing down passwords and/or create very insecure ones which can be easily guessed. Windows 8 aims to uphold strong password security, while at the same time, easing the burden on the user. Also, passwords can be obtained in various ways by miscreants, such as phishing, keylogging, guessing, and cracking. Windows addresses each of these problems in three main ways:

Gabe Newell of Valve has issued a statement that the forum hack they experienced over the weekend actually goes much deeper than they thought. The criminals accessed the main database containing such goodies as user names, hashed and salted passwords, game purchases, email addresses, billing addresses and encrypted credit card information. Apparently, no personally identifying information was taken - but we await the result of the full investigation before breathing a sigh of relief. Due to this serious breach, TechPowerUp advises all Steam users to change their account password immediately. People starting up their Steam client will now see the following message from Gabe Newell about this:

An AIDS protein folding puzzle has stumped scientists for a decade, but US gamers cracked it in a mere three weeks! This was achieved by combining the brute force logic and speed of the digital computer, with the lateral thinking of the distinctly fuzzy human brain. To achieve this, a distributed computing application called Foldit was used, which involved gamers solving individual puzzles in a competitive atmosphere. This amazing merger of minds and machine over the internet creates a sort of distributed "cybernetic organism", which combines the strengths of biological and silicon computers into something far more powerful than either alone.

The "Scene", self-styled "Robin Hood" hackers of the computer world allegedly fighting for you and me, who first made the no-CD crack and then the cracked DRM, are starting to target the intrusive adverts that are now appearing in today's hottest game titles such as the latest Deus Ex: