The Lacie iamaKey is a very unique flash drive and certainly something we would expect to see from Lacie. I am surprised that no other manufacturer had this idea before them. So does this unit deserve an award? It is fairly slow by today's standards and costs more than other USB drives of similar capacity. On the other hand the convenience of having a flash drive on your key chain and truly never having to worry about losing or breaking it does make up for the lack of performance. The pure joy of such a feature will make it easy for most - including myself - to forgive the speed, just being grateful to have my data at my disposal, without the fear of pulling out your key chain just to see that the stick is missing.