Sunday, February 10th 2013
No New GPUs from AMD for the Bulk of 2013
AMD's product manager for desktop graphics products Devon Nekechuk, in an interview with Japanese publication 4Gamer.net, revealed that his firm won't be launching any new Radeon GPUs in 2013, and that the company would instead play out the year on its current Radeon HD 7000 series' performance, with price adjustments and possible performance increments through driver updates. In a slide released to 4Gamers.net, AMD pointed that its Radeon HD 7900 series (high-end), HD 7800 series (performance), and HD 7700 series (mainstream), will carry on the company's mantle "throughout 2013."
This announcement is indication that GPU makers have decided to slow things down from the streak of rapid new GPU launches that lasted from some time around 2007, running up to 2012, which can be heavily taxing in terms of R&D costs for either companies. We know for sure that NVIDIA is clearing its backlog of consumer GPU development by releasing the GeForce GTX "Titan" graphics card in a couple of weeks' time, and we know from older reports that NVIDIA could launch a "refreshed" GeForce Kepler lineup, that largely retains the GeForce Kepler silicon while topping up with subtle changes (clock speeds, software features that don't involve redesigning the silicon, etc.,) but AMD coming out in the open with this announcement could change everything. NVIDIA has the opportunity to save a few coins by sticking to its current lineup (plus the upcoming GTX "Titan,") and responding to competition from AMD by price-adjustments and timely driver optimizations of its own.
Source:
4Gamer.net
This announcement is indication that GPU makers have decided to slow things down from the streak of rapid new GPU launches that lasted from some time around 2007, running up to 2012, which can be heavily taxing in terms of R&D costs for either companies. We know for sure that NVIDIA is clearing its backlog of consumer GPU development by releasing the GeForce GTX "Titan" graphics card in a couple of weeks' time, and we know from older reports that NVIDIA could launch a "refreshed" GeForce Kepler lineup, that largely retains the GeForce Kepler silicon while topping up with subtle changes (clock speeds, software features that don't involve redesigning the silicon, etc.,) but AMD coming out in the open with this announcement could change everything. NVIDIA has the opportunity to save a few coins by sticking to its current lineup (plus the upcoming GTX "Titan,") and responding to competition from AMD by price-adjustments and timely driver optimizations of its own.
233 Comments on No New GPUs from AMD for the Bulk of 2013
Not sure about the HD 7990 nomenclature though. If AMD are rebranding the HD 7970 to HD 8970 (OEM), then maybe HD 8990 might be an option, with HD 8980 for a similarly revised HD 7950.
and for that reason, nVidia moaning and this is the result geforce Titan...hahaha just happy as regular user, new product price war whatever...
AMD may said, we are Spartan!!!
At this rate I can see AMD disappearing within 5 years or so.
I am actually happy with this decision by AMD...nothing like buying a $300 high~end video card to watch a mid level card come out 6 months later that dominates it with a $200 price tag...
Personally I'd like to see an 18-24 month cycle with better improvements with drivers then see yearly product line releases with the older lines being abandoned before their drivers are mature.
I agree with some of the thoughts here about having the latest and greatest rendered obsolete and getting more mileage out of having the current best that red and green have to offer. But, I kind of hate to see either one of them slacking off the pursuit of more performance. Having the two companies constantly pushing and trying to outdo one another is really a great thing for consumers regardless of brand preference.
Will be releasing 8xxx series Q2...then Q4....oh hold on lets make it next year.
What I think they should be working on is their console side and the drivers for their PC side.
Crossfire scaling, in games that are properly supported by the driver, is close to 90%, and seeing the prices of 7970 cards lately, AMD could afford to price this card very competitively and still make a good profit.
This card would carry AMD through the rest of 2013 and allow them enough R&D time to effectively counter whatever the green team releases after Kepler.
why go through all that trouble with a dual gpu card from the pro cards when you can just slap 2 of the the 600 series together like the 690
im sure it would be much easier and cheaper to slap two 660ti's together than it would be 2 K20 chips.