AOC, the world's number one gaming monitor and IT accessories brand, announces the launch of its new umbrella brand AGON by AOC. The new brand will consolidate AOC's existing gaming monitors and accessories line-ups and extend their portfolio for casual gamers, competitive gamers and ambitious esports players, with new models.

Stefan Sommer, Head of Global Marketing at AOC: "The gaming industry and the esports sector in particular belong to the fastest growing technology markets - and the most exciting ones for sure. We are more than proud to share our new brand concept and vision with this unique community. AGON by AOC will surely raise the bar when it comes to gaming ecosystems - and elevate the game of many more gamers around the world."With AGON by AOC, gamers are introduced to an immersive experience no matter their skill levels or the game genres they prefer. Dedicating itself even more to serving gamers worldwide, AGON by AOC is committed to create the best gaming ecosystem from mice to monitors for MMORPGs, racing games, simulations or FPS games - for curious adventurers, experienced heroes and professional legends.

Launching into a fantastic story
AGON by AOC is a universe unique to the industry. As the legend says, in a dystopian reality, not very different from our own, the AGON league has gathered the best warriors with specific skills to fight the evil powers. Only together they are strong enough to defeat the enemy - similar to how community is key in gaming and esports in particular. Introducing mesmerising visuals and detailed character designs, AGON by AOC elevates itself from a gaming hardware producer to the creator of a whole gaming universe - represented by its growing gaming ecosystem.

We are excited to celebrate this new era with you and remain at your disposal for questions and requests. Stay tuned for the grand opening on 27 July and keep your eyes peeled for more news from us and details shared on the AGON by AOC social media channels.