Jacob Freeman is a name synonymous with "EVGA GeForce" for as long as we've known the brand. We are excited to report that he is now employed directly by NVIDIA as GeForce Evangelist, a position that has roles from both the technical marketing and product marketing departments, for NVIDIA's all-important gaming graphics product division.

Jacob writes in a Twitter post announcing his big life update: "This passion for gaming and hardware eventually turned into a career spanning 20+ years, and today I am happy to announce that I have joined NVIDIA as a GeForce Evangelist. In this role I will continue to work with the PC gaming community, press and influencers on new programs and features in the GeForce ecosystem. Given my history and passion for PC gaming and hardware, I cannot think of a better role for myself and I am very excited to be a part of the NVIDIA GeForce team!"

EVGA was one of the most respected NVIDIA add-in card (AIC) partners, commanding the highest market share in the North American market. The company's sudden and unexpected decision to withdraw from the graphics card business in late-2022, and just ahead of the GeForce 40-series "Ada" launch left DIY PC industry poorer, since we lost a brand that set product design and quality standards, in which we're sure Jacob played a major role. As GeForce Evangelist, Jacob Freeman will be instrumental in communicating the latest in the world of GeForce not just with gamers, but also content creators, and industry partners. We at TechPowerUp wish Jacob all the very best in his new role, and we can't wait to work with him.