Sunday, July 15th 2007
China Firm Sues Google Over Name
A Chinese firm is suing the internet giant Google over its Chinese name, saying it is too much like its own name and is harming its business.
Google's Chinese subsidiary has transliterated its name to Guge.
Beijing Guge Science and Technology Ltd told Reuters news agency that people were constantly phoning its office trying to contact search engine Google.
"We just want Google to change their commercial name," said Tian Yunshan of Beijing Guge.
Mr Tian said that people looking for Google in a local telephone directory assistance service were directed to his company because Google is not listed.
Google started its Chinese subsidiary in 2005.
Since then, it and other major IT firms such as Microsoft and Yahoo have been criticised for censoring themselves in order to enter the Chinese market.
Source:
BBC
Google's Chinese subsidiary has transliterated its name to Guge.
Beijing Guge Science and Technology Ltd told Reuters news agency that people were constantly phoning its office trying to contact search engine Google.
"We just want Google to change their commercial name," said Tian Yunshan of Beijing Guge.
Mr Tian said that people looking for Google in a local telephone directory assistance service were directed to his company because Google is not listed.
Google started its Chinese subsidiary in 2005.
Since then, it and other major IT firms such as Microsoft and Yahoo have been criticised for censoring themselves in order to enter the Chinese market.
15 Comments on China Firm Sues Google Over Name
like suing a companny called what and watt, well they sound the same dont they?
what about suing the local telephone directory assistance service for improper/missing/misleading call redirection ?
So all of you stop laughing.
blogoscoped.com/archive/2006-04-12-n37.html
anyways, im pretty sure google was thought of b4 even the thought of its foreign translation, so they shud just go blow a goat or summit and deal with it
Just another idiotic company trying to do something worthwhile.
now i have to ask...is this "Guge" in like chinese characters that they're talking about and that's the way to pronounce it? if it is...they may be different characters, chinese pronunciations in english aren't exactly the best especially without accents. anyways there are probably better ways to pronounce google in chinese. "guge" sounds like "goo" "ggg" (two different words). imo that doesn't sound like google, at all.