Tuesday, December 18th 2007
Samsung Said to be Slashing Graphics Memory Pricing
Samsung Electronics is unloading its graphics memory inventory by offering prices that are much lower than competitors' production costs for the segment. DigiTimes claims that Samsung 256Mb (16Mbx16) DDR2 is selling for only US$0.50. Other DRAM makers think that the price is unbelievably low, as typical costs for this type of DDR2 graphics memory chip, from the wafer to back-end production, would usually run about US$1.40. Samsung's low-price move for graphics memory comes as a further blow to Taiwan's DRAM makers, which are already suffering from plunging prices in the commodity DRAM market. Graphics memory provides higher margins than commodity DRAM, but Samsung's move may now trigger a free fall for graphics memory prices. Samsung did not comment on the story.
Source:
DigiTimes
9 Comments on Samsung Said to be Slashing Graphics Memory Pricing
Most board partners using 256MB with their HD3850/8800 GT would make a switch.
most likley forcing other out of business
Note using Publix was only an example there are many more to name but to give the easier comparison of the 2 I compared here:
Publix food factories-----goes straight to Publix food stores----Publix sells it straight to you.
Samsung electronics factories-----sells it to AMD or Nvidea----AMD or Nvidea sellit to individual merchandise stores----merchandise stores sell it to you
Also the ASUS PhysX card uses Samsung video-DRAM banks....c'mon ASUS $80 for the PhysX would be sweet.
EDIT...hey what's all this about food grain talk?....we're talking DRAM:D
I think they are trying to get rid of old stock. The best way to do that is to undercut and dump before anyone else can. Now that they are not reselling they probably have a lot of supply on hand to get out quickly.
2¢