Monday, March 2nd 2009
Microsoft Launches Clothing Line, Called Softwear
The following news story is not as much hardware related as our site usually does, but it is funny enough to make your whole week better and even good enough to provide with clothing some of you. Microsoft, the monopolist in software industry, has announced a new line of clothing, in partnership with rapper Common, called Softwear. I'm not joking, now you can be 101% original by wearing Microsoft clothes. It's Microsoft's turn to set the trend in clothing;
"This collection inspired and created by Common exhibits the parallels between two groundbreaking movements of the 80s: personal computing and hip-hop. Microsoft, and Common, pioneers of their respective crafts, pushed the envelope of what was expected and even what was accepted. Through lyrical expressions and enabling connectivity, the world was changed. That's something worth celebrating."
The first shirts will be sold via Urban Outfitters, with more products being sold at specialty stores in New York, Washington D.C., Chicago, Pittsburgh, and Atlanta. Take a look at the Softwear official site.
Source:
Neowin
"This collection inspired and created by Common exhibits the parallels between two groundbreaking movements of the 80s: personal computing and hip-hop. Microsoft, and Common, pioneers of their respective crafts, pushed the envelope of what was expected and even what was accepted. Through lyrical expressions and enabling connectivity, the world was changed. That's something worth celebrating."
The first shirts will be sold via Urban Outfitters, with more products being sold at specialty stores in New York, Washington D.C., Chicago, Pittsburgh, and Atlanta. Take a look at the Softwear official site.
47 Comments on Microsoft Launches Clothing Line, Called Softwear
It's so bad it's good. :eek:
I would totally wear one of those to work on a Friday.
Its kinda funny, if ppl on this board that thinks this is stupid or "geeky" really understand that Microsoft isnt the company thats designing the clothing line. They're pretty much licensing out their name to be used in 80's hip-hop themed clothing thats designed by Common (which Im a bit doubtful many would know who he is).
Generally speaking (I may sound like a self hater but) not alot of tech guys, computer nerds, or "geeks" really have much fashion sense. They wouldnt put much thought or effort on how they look or what colors look good on them or even if they match.
When I posted about sneakers i got all this flack that its gay or lame.
I grew up in the 80s and can relate to some of the designs and would rock em. Especially the one shirt of Bill Gates from the 80s
FANTASTIC!!!
We are all talking about it.
The designs are retro-cool.
We might not want to wear them personally - but that's not the point
GREAT MARKETING - a rare occasion indeed!
Love it! Top job! Give that PR person a raise!
All though i cannot wait till the counterfeit ones come as we would have M$ and Micro$haft or even Soft$haft.... HAHA
wheres the 3ROD shirt
a bsod t shirt would be funny tho, still wouldnt get it tho
that rrod joke is getting old get over it whoever posted it
me just like some polo shirts for college couple of t shirts rest of the time, some baggy jeans coz thats how i like the fit
what of course people wear dead animals around thier feet its called leather and its made from cow hide
fashion is a social thing aint it im not in a social grouping i find them stupid i mean just coz its the trend dosnt make it right or cool, i mean just coz people find it acceptable or the norm dosnt mean it actually should be like racism in the 40s and 50s was acceptable now its prety much detestable for most people
This one is my favorite! I want it lol.