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NVIDIA Reveals Secret Weapon Behind DLSS Evolution: Dedicated Supercomputer Running for Six Years

At the RTX "Blackwell" Editor's Day during CES 2025, NVIDIA pulled back the curtain on one of its most powerful tools: a dedicated supercomputer that has been continuously improving DLSS (Deep Learning Super Sampling) for the past six years. Brian Catanzaro, NVIDIA's VP of applied deep learning research, disclosed that thousands of the company's latest GPUs have been working round-the-clock, analyzing and perfecting the technology that has revolutionized gaming graphics. "We have a big supercomputer at NVIDIA that is running 24/7, 365 days a year improving DLSS," Catanzaro explained during his presentation on DLSS 4. The supercomputer's primary task involves analyzing failures in DLSS performance, such as ghosting, flickering, or blurriness across hundreds of games. When issues are identified, the system augments its training data sets with new examples of optimal graphics and challenging scenarios that DLSS needs to address.

DLSS 4 is the first move from convolutional neural networks to a transformer model that runs locally on client PCs. The continuous learning process has been crucial in refining the technology, with the dedicated supercomputer serving as the backbone of this evolution. The scale of resources allocated to DLSS development is massive, as the entire pipeline for a self-improving DLSS model must consist of not only thousands but tens of thousands of GPUs. Of course, a company making 100,000 GPU data centers (xAI's Colossus) must save some for itself and is proactively using it to improve its software stack. NVIDIA's CEO Jensen Huang famously said that DLSS can predict the future. Of course, these statements are to be tested when the Blackwell series launches. However, the approach of using massive data centers to improve DLSS is quite interesting, and with each new GPU generation NVIDIA release, the process is getting significantly sped up.

NVIDIA Expands Omniverse With Generative Physical AI

NVIDIA today announced generative AI models and blueprints that expand NVIDIA Omniverse integration further into physical AI applications such as robotics, autonomous vehicles and vision AI. Global leaders in software development and professional services are using Omniverse to develop new products and services that will accelerate the next era of industrial AI.

Accenture, Altair, Ansys, Cadence, Foretellix, Microsoft and Neural Concept are among the first to integrate Omniverse into their next-generation software products and professional services. Siemens, a leader in industrial automation, announced today at the CES trade show the availability of Teamcenter Digital Reality Viewer—the first Siemens Xcelerator application powered by NVIDIA Omniverse libraries.

NVIDIA Blackwell GeForce RTX 50 Series Opens New World of AI Computer Graphics

NVIDIA today unveiled the most advanced consumer GPUs for gamers, creators and developers—the GeForce RTX 50 Series Desktop and Laptop GPUs. Powered by the NVIDIA Blackwell architecture, fifth-generation Tensor Cores and fourth-generation RT Cores, the GeForce RTX 50 Series delivers breakthroughs in AI-driven rendering, including neural shaders, digital human technologies, geometry and lighting.

"Blackwell, the engine of AI, has arrived for PC gamers, developers and creatives," said Jensen Huang, founder and CEO of NVIDIA. "Fusing AI-driven neural rendering and ray tracing, Blackwell is the most significant computer graphics innovation since we introduced programmable shading 25 years ago." The GeForce RTX 5090 GPU—the fastest GeForce RTX GPU to date—features 92 billion transistors, providing over 3,352 trillion AI operations per second (TOPS) of computing power. Blackwell architecture innovations and DLSS 4 mean the GeForce RTX 5090 GPU outperforms the GeForce RTX 4090 GPU by up to 2x.

NVIDIA 2025 International CES Keynote: Liveblog

NVIDIA kicks off the 2025 International CES with a bang. The company is expected to debut its new GeForce "Blackwell" RTX 5000 generation of gaming graphics cards. It is also expected to launch new technology, such as neural rendering, and DLSS 4. The company is also expected to highlight a new piece of silicon for Windows on Arm laptops, showcase the next in its Drive PX FSD hardware, and probably even talk about its next-generation "Blackwell Ultra" AI GPU, and if we're lucky, even namedrop "Rubin." Join us, as we liveblog CEO Jensen Huang's keynote address.

02:22 UTC: The show is finally underway!

Glimpse of NVIDIA GeForce RTX 50 Series "Blackwell" Founders Edition GPU Appears

NVIDIA uploaded a new video on its GeForce YouTube channel called "GeForce LAN 50 Missions and Rewards" that not only features the objective of its upcoming LAN party but also a teaser of one of the GeForce RTX 50 series "Blackwell" GPUs. Pictured below, NVIDIA purposely left it extremely dark to hide as much information as possible. However, we uncovered what was hiding in the dark PC enclosure thanks to some image processing. From the picture alone, we cannot determine what possible SKU this would represent. Potential candidates include the GeForce RTX 5090 or 5080, which are rumored to appear first at the CES launch event, with NVIDIA's CEO Jensen Huang taking the stage and unveiling details about the new GPU generation.

In regards to the design itself, the GPU features a two-fan configuration, meaning that the founder's edition has undergone a redesign from the traditional push/pull cooler design. If this is only a render, time will tell. However, we look forward to seeing more leaks, details, and hints just like NVIDIA left.

NVIDIA GeForce NOW Kicks Off 2025 With 14 New Games

GeForce NOW is kicking off 2025 by delivering 14 games to the cloud this month, with two available to stream this week so members can get started on their New Year's gaming resolutions. This year's CES trade show will open with a keynote from NVIDIA founder and CEO Jensen Huang on Monday, Jan. 6. GeForce NOW is offering members front-row seats in a virtual stadium, so they can hear the latest announcements and get hyped with livestreams - no downloads or installations required. It's all powered by GeForce NOW cloud streaming and hosted by ZENOS, an innovative virtual stadium platform. Members can enter the virtual stadium starting at 3 p.m. PT on Monday, Jan. 6. In addition, gear up to participate in NVIDIA GeForce LAN 50 gaming missions starting on Saturday, Jan. 4, at 4:30 p.m. PT. Stream #GeForceGreats games to unlock incredible in-game rewards with GeForce NOW.

Mission Possible
It's rewarding to be a GeForce NOW member. Unlock exclusive rewards during CES by doing what gamers do best - playing the game. Members can participate in GeForce LAN 50 gaming missions even without a game-ready rig.

NVIDIA Plans GeForce RTX 5080 "Blackwell" Availability on January 21, Right After CES Announcement

Hong Kong tech media HKEPC report indicates that NVIDIA's GeForce RTX 5080 graphics card will launch on January 21, 2025. The release follows a planned announcement event on January 6, where CEO Jensen Huang will present the new "Blackwell" architecture. Anticipated specifications based on prior rumors point to RTX 5080 using GB203-400-A1 chip, containing 10,752 CUDA cores across 84 SM. The card maintains 16 GB of memory but upgrades to GDDR7 technology running at 30 Gbps, while other cards in the series are expected to use 28 Gbps memory. The graphics card is manufactured using TSMC's 4NP 4 nm node. This improvement in manufacturing technology, combined with architectural changes, accounts for most of the expected performance gains, as the raw CUDA core count only increased by 10% over the RTX 4080. NVIDIA is also introducing larger segmentation between its Blackwell SKUs, as the RTX 5090 has nearly double CUDA cores and double GDDR7 memory capacity.

NVIDIA is organizing a GeForce LAN event two days before the announcement, marking the return of this gathering after 13 years, so the timing is interesting. NVIDIA wants to capture gamer's hearts with 50 hours of non-stop gameplay. Meanwhile, AMD currently has no competing products announced in the high-end graphics segment, leaving NVIDIA without direct competition in this performance tier. This market situation could affect the final pricing of the RTX 5080, which will be revealed during the January keynote. While the January 21 date appears set for the RTX 5080, launch dates for other cards in the Blackwell family, including the RTX 5090 and RTX 5070 series, remain unconfirmed. NVIDIA typically releases different models in their GPU families on separate dates to manage production and distribution effectively.

NVIDIA GeForce NOW Gets Three New Games

This GFN Thursday wraps up another incredible year for cloud gaming. Take a look back at the top games and new features that made 2024 a standout for GeForce NOW members. Enjoy it all with three new games to close the year. Remember to mark the calendar for the CES opening keynote, to be delivered by NVIDIA founder and CEO Jensen Huang on Monday, Jan. 6.

That's a Wrap
In another ultimate year of high-performance cloud gaming, GeForce NOW introduced new features for cloud gamers and reached a significant milestone by surpassing 2,000 games in its library, thanks to strong collaborations with celebrated publishers. GeForce NOW also launched new data centers in Japan and Poland this year, bringing GeForce RTX 4080-powered servers to gamers in the regions. Day Passes were introduced to offer gamers more flexible ways to access the cloud, with the ability to enjoy premium benefits of Ultimate and Performance memberships for 24 hours at a time.

NVIDIA GeForce NOW Gets NieR:Automata, NieR Replicant, and More Games

Stuck in a gaming rut? Get out of the loop this GFN Thursday with four new games joining the GeForce NOW library of over 2,000 supported games. Dive into Square Enix's mind-bending action role-playing games (RPGs) NieR:Automata and NieR Replicant ver.1.22474487139…, now streaming in the cloud. Plus, explore HoYoverse's Zenless Zone Zero for an adrenaline-packed adventure, just in time for its 1.4 update.

Check out GeForce Greats, which offers a look back at the biggest and best moments of PC gaming, from the launch of the GeForce 256 graphics card to the modern era. Follow the GeForce, GeForce NOW, NVIDIA Studio and NVIDIA AI PC channels on X, as well as #GeForceGreats, to join in on the nostalgic journey. Plus, participate in the GeForce LAN Missions from the cloud with GeForce NOW starting on Saturday, Jan. 4, for a chance to win in-game rewards, first come, first served. GeForce NOW members will also be able to launch a virtual stadium for a front-row seat to the CES opening keynote, to be delivered by NVIDIA founder and CEO Jensen Huang on Monday, Jan. 6. Stay tuned to GFN Thursday for more details.

Acer Leaks GeForce RTX 5090 and RTX 5080 GPU, Memory Sizes Confirmed

Acer has jumped the gun and listed its ACER Predator Orion 7000 systems with the upcoming NVIDIA RTX 50 series graphics cards, namely the GeForce RTX 5080 and the GeForce RTX 5090. In addition, the listing confirms that the GeForce RTX 5080 will come with 16 GB of GDDR7 memory, while the GeForce RTX 5090 will get 32 GB of GDDR7 memory.

The ACER Predator Orion 7000 gaming PC was announced back in September, together with Intel's Core Ultra 200 series, and it does not come as a surprise that this high-end pre-built system will now be getting NVIDIA's new GeForce RTX 50 series graphics cards. In case you missed previous rumors, the GeForce RTX 5080 is expected to use the GB203-400 GPU with 10,752 CUDA cores, and come with 16 GB of GDDR7 memory on a 256-bit memory interface. The GeForce RTX 5090, on the other hand, gets the GB202-300 GPU with 21,760 CUDA cores and packs 32 GB of GDDR7 memory.

NVIDIA to Open Vietnam R&D Center to Bolster AI Development

NVIDIA announced today it is opening its first Vietnam research and development center, signaling its confidence in the country's bright artificial intelligence future. The company is collaborating with the Vietnamese government to establish its new Vietnam Research and Development Center focused on AI. NVIDIA will use the R&D center to focus on software development, capitalizing on the country's strong talent pool of STEM engineers, and to engage industry leaders, startups, government agencies, universities and students to accelerate the adoption of AI.

"We are delighted to open NVIDIA's R&D center to accelerate Vietnam's AI journey," said Jensen Huang, founder and CEO of NVIDIA. "With our expertise in AI development, we will partner with a vibrant ecosystem of researchers, startups and enterprise organizations to build incredible AI right here in Vietnam."

NVIDIA Surpasses Apple as the World's Most Valuable Company

Valued at $3.43 trillion against Apple's $3.38 trillion at the time of this writing, NVIDIA Corporation is now the most valuable company in the world. NVIDIA has been the hottest tech stock since 2021, as it created the most valuable IP of this decade—AI GPUs, which were ready just in time for OpenAI and ChatGPT to open its doors, jumpstarting the generative AI revolution. NVIDIA's AI GPUs didn't come to being overnight, the company had been investing in the parallel computing and HPC space since the 2000s, with its CUDA programming language that lets application exploit the SIMD parallelism of its GPUs. In the mid-2010s, the company created the Tensor core, accelerating AI, and invested heavily in AI frameworks. Some of the most fundamental research leading up to GPT was done on NVIDIA GPUs. This would lead to the big payoff in the 2020s, helping NVIDIA become a multi-trillion-dollar company. Founding CEO Jensen Huang has been NVIDIA's brains and spine throughout the company's 30+ year journey, and its success could not be possible without him at the reins.

NVIDIA CEO Jensen Huang Asks SK hynix to Speed Up HBM4 Delivery by Six Months

SK hynix announced the first 48 GB 16-high HBM3E in the industry at the SK AI Summit in Seoul today. During the event, news came out about newer plans to develop their next-gen memory tech. Reuters and ZDNet Korea reported that NVIDIA CEO Jensen Huang asked SK hynix to speed up their HBM4 delivery by six months. SK Group Chairman Chey Tae-won shared this info at the Summit. The company had earlier said they would give HBM4 chips to customers in the second half of 2025.

When ZDNet asked about this sped-up plan, SK hynix President Kwak Noh-Jung gave a careful answer saying "We will give it a try." A company spokesperson told Reuters that this new schedule would be quicker than first planned, but they didn't share more details. In a video interview shown at the Summit, NVIDIA's Jensen Huang pointed out the strong team-up between the companies. He said working with SK hynix has helped NVIDIA go beyond Moore's Law performance gains. He stressed that NVIDIA will keep needing SK hynix's HBM tech for future products. SK hynix plans to supply the latest 12-layer HBM3E to an undisclosed customer this year, and will start sampling of the 16-layer HBM3E early next year.

NVIDIA to Release the Bulk of its RTX 50-series in Q1-2025

The first quarter of 2025 (January thru March) will see back-to-back launches of next-generation GeForce RTX 50-series "Blackwell" graphics card, according to the latest rumors. NVIDIA CEO Jensen Huang is confirmed to take center stage for the 2025 International CES keynote address, where he is widely expected to kick off the GeForce "Blackwell" gaming GPU generation. CES is expected to see NVIDIA launch its flagship GeForce RTX 5090 (RTX 4090-successor SKU), and its next-best part, the GeForce RTX 5080 (RTX 4080 successor).

February 2025 is expected to see the company debut the RTX 5070, and possibly the RTX 5070 Ti, if there is such a SKU. The RTX 5070 succeeds a long line of extremely successful SKUs that tended to sell in large volumes. Perhaps the most important launches of the generation will come in March 2025, when the company is expected to debut the RTX 5060 and RTX 5060 Ti, which succeed the current RTX 4060 and RTX 4060 Ti, respectively. The xx60 tier tends to be the bestselling class of gaming GPUs in any generation. In all, it's expected that NVIDIA will release six new SKUs within Q1, and you can expect over a hundred graphics card reviews from TechPowerUp in Q1.

NVIDIA Tunes GeForce RTX 5080 GDDR7 Memory to 32 Gbps, RTX 5070 Launches at CES

NVIDIA is gearing up for an exciting showcase at CES 2025, where its CEO, Jensen Huang, will take the stage and talk about, hopefully, future "Blackwell" products. According to Wccftech's sources, the anticipated GeForce RTX 5090, RTX 5080, and RTX 5070 graphics cards should arrive at CES 2025 in January. The flagship RTX 5090 is rumored to come equipped with 32 GB of GDDR7 memory running at 28 Gbps. Meanwhile, the RTX 5080 looks very interesting with reports of its impressive 16 GB of GDDR7 memory running at 32 Gbps. This advancement comes after we previously believed that the RTX 5080 model is going to feature 28 Gbps GDDR7 memory. However, the newest rumors suggest that we are in for a surprise, as the massive gap between RTX 5090 and RTX 5080 compute cores will be filled... with a faster memory.

The more budget-friendly RTX 5070 is also set for a CES debut, featuring 12 GB of memory. This card aims to deliver solid performance for gamers who want high-quality graphics without breaking the bank, targeting the mid-range segment. We are very curious about pricing of these models and how they would fit in the current market. As anticipation builds for CES 2025, we are eager to see how these innovations will impact gaming experiences and creative workflows in the coming year. Stay tuned for more updates as the event approaches!

NVIDIA's Jensen Huang to Lead CES 2025 Keynote

NVIDIA CEO Jensen Huang will be leading the keynote address at the coveted 2025 International CES in Las Vegas, which opens on January 7. The keynote address is slated for January 6, 6:30 am PT. There is of course no word from NVIDIA on what to expect, but we have some fairly easy guesswork. NVIDIA's refresh of the GeForce RTX product stack is due, and the company is expected to either debut or expand its next-generation GeForce RTX 50-series "Blackwell" gaming GPU stack, bringing in generational improvements in performance and performance-per-Watt, besides new technology.

The company could also make more announcements related to its "Blackwell" AI GPU lineup, which is expected to ramp through 2025, succeeding the current "Hopper" H100 and H200 series. The company could also tease "Rubin," which it referenced recently at GTC in May, "Rubin" succeeds "Blackwell," and will debut as an AI GPU toward the end of 2025, with a 2026 ramp toward customers. It's unclear if NVIDIA will make gaming GPUs on "Rubin," since GeForce RTX generations tend to have a 2-year cadence, and there was no gaming GPU based on "Hopper."

Accenture to Train 30,000 of Its Employees on NVIDIA AI Full Stack

Accenture and NVIDIA today announced an expanded partnership, including Accenture's formation of a new NVIDIA Business Group, to help the world's enterprises rapidly scale their AI adoption. With generative AI demand driving $3 billion in Accenture bookings in its recently-closed fiscal year, the new group will help clients lay the foundation for agentic AI functionality using Accenture's AI Refinery, which uses the full NVIDIA AI stack—including NVIDIA AI Foundry, NVIDIA AI Enterprise and NVIDIA Omniverse—to advance areas such as process reinvention, AI-powered simulation and sovereign AI.

Accenture AI Refinery will be available on all public and private cloud platforms and will integrate seamlessly with other Accenture Business Groups to accelerate AI across the SaaS and Cloud AI ecosystem.

NVIDIA RTX 5090 "Blackwell" Could Feature Two 16-pin Power Connectors

NVIDIA CEO Jensen Huang never misses an opportunity to remind us that Moore's Law is cooked, and that future generations of logic hardware will only get larger and hotter, or hungrier for power. NVIDIA's next generation "Blackwell" graphics architecture promises to bring certain architecture-level performance/Watt improvements, coupled with the node-level performance/Watt improvements from the switch to the TSMC 4NP (4 nm-class) node. Even so, the GeForce RTX 5090, or the part that succeeds the current RTX 4090, will be a power hungry GPU, with rumors suggesting the need for two 16-pin power inputs.

TweakTown reports that the RTX 5090 could come with two 16-pin power connectors, which should give the card the theoretical ability to pull 1200 W (continuous). This doesn't mean that the GPU's total graphics power (TGP) is 1200 W, but a number close to or greater than 600 W, which calls for two of these connectors. Even if the TGP is exactly 600 W, NVIDIA would want to deploy two inputs, to spread the load among two connectors, and improve physical resilience of the connector. It's likely that both connectors will have 600 W input capability, so end-users don't mix up connectors should one of them be 600 W and the other keyed to 150 W or 300 W.

NVIDIA Resolves "Blackwell" Yield Issues with New Photomask

During its Q2 2024 earnings call, NVIDIA confirmed that its upcoming Blackwell-based products are facing low-yield challenges. However, the company announced that it has implemented design changes to improve the production yields of its B100 and B200 processors. Despite these setbacks, NVIDIA remains optimistic about its production timeline. The tech giant plans to commence the production ramp of Blackwell GPUs in Q4 2024, with expected shipments worth several billion dollars by the end of the year. In an official statement, NVIDIA explained, "We executed a change to the Blackwell GPU mask to improve production yield." The company also reaffirmed that it had successfully sampled Blackwell GPUs with customers in the second quarter.

However, NVIDIA acknowledged that meeting demand required producing "low-yielding Blackwell material," which impacted its gross margins. During an earnings call, NVIDIA's CEO Jensen Huang assured investors that the supply of B100 and B200 GPUs will be there. He expressed confidence in the company's ability to mass-produce these chips starting in the fourth quarter. The Blackwell B100 and B200 GPUs use TSMC's CoWoS-L packaging technology and a complex design, which prompted rumors about the company facing yield issues with its designs. Reports suggest that initial challenges arose from mismatched thermal expansion coefficients among various components, leading to warping and system failures. However, now the company claims that the fix that solved these problems was a new GPU photomask, which bumped yields back to normal levels.

NVIDIA Accelerates Humanoid Robotics Development

To accelerate humanoid development on a global scale, NVIDIA today announced it is providing the world's leading robot manufacturers, AI model developers and software makers with a suite of services, models and computing platforms to develop, train and build the next generation of humanoid robotics.

Among the offerings are new NVIDIA NIM microservices and frameworks for robot simulation and learning, the NVIDIA OSMO orchestration service for running multi-stage robotics workloads, and an AI- and simulation-enabled teleoperation workflow that allows developers to train robots using small amounts of human demonstration data.

NVIDIA Beats Microsoft to Become World's Most Valuable Company, at $3.34 Trillion

With a market capitalization of USD $3.34 trillion, NVIDIA has beaten Microsoft to become the world's most valuable company. The company's valuation doubled year-over-year, thanks to its meteoric rise as the preeminent manufacturer of AI accelerator chips that's in a dominant position to support the productization and mainstreaming of generative AI, and the company only expects further growth of the AI acceleration industry. Chris Penrose, global head of business development for telecom at NVIDIA, speaking at an event in Copenhagen, said "The generative AI journey is really transforming businesses and telcos around the world," he said. "We're just at the beginning." BBC notes that eight years ago, NVIDIA was worth less than 1% of its current valuation.

In the most recent quarterly result, Q1 fiscal 2025, NVIDIA posted a revenue of $26 billion, with the Data Center business handling the company's AI GPUs making up the lion's share of it, at $22.6 billion. The Gaming and AI PC segment, which handles the GeForce GPU product line that used to be NVIDIA's main breadwinner until a few years ago, made just $2.6 billion, in stark contrast. This highlights that NVIDIA is now mainly a data center acceleration hardware company that happens to sell visual compute products on the side, along with a constellation of smaller product lines such as robotics and automobile self-driving hardware. With NVIDIA at the number-1 spot, the top-5 most valuable companies in the world are all American tech giants—NVIDIA, Microsoft, Apple, Alphabet (Google), and Amazon. The other companies in the top-10 list include Meta and Broadcom.

TSMC Thinking to Raise Prices, NVIDIA's Jensen Fully Supports the Idea

NVIDIA's CEO Jensen Huang said on June 5th that TSMC's stock price is too low, and he agrees with new TSMC chairman C. C. Wei's idea about TSMC's value. Jensen promised to support TSMC in charging more for their wafers and a type of packaging called CoWoS. An article from TrendForce says that NVIDIA and TSMC will talk about chip prices for next year, which could help TSMC make more money. Jensen also said he's not too worried about problems between countries because Taiwan has a strong supply chain; TSMC is doing more than just making chips, they're handling many supply chain issues too.

Last year, many companies were waiting for TSMC's products, ever-increasing demand and production issues causing delays. Even though things got a bit better this year, there's still not enough supply. TSMC says that even making three times more 3-nanometer chips isn't enough, so they need to make even more. NVIDIA's profits are very high, much higher than other companies like AMD and even TSMC. If TSMC raises prices for these advanced processes, it won't hurt NVIDIA's profits much, but it might lower profits for other companies like Apple, AMD, and Qualcomm. It will also have an impact on end-users.

Nightmare Fuel for Intel: Arm CEO Predicts Arm will Take Over 50% Windows PC Market-share by 2029

Arm CEO Rene Haas predicts that SoCs based on the Arm CPU machine architecture will beat x86 in the Windows PC space in the next 5 years (by 2029). Haas is bullish about the current crop of Arm SoCs striking the right balance of performance and power efficiency, along with just the right blend of on-chip acceleration for AI and graphics, to make serious gains in this market, which has traditionally been dominated by the x86 machine architecture, with chips from just two manufacturers—Intel and AMD. On the other hand, Arm has a vibrant ecosystem of SoC vendors. "Arm's market share in Windows - I think, truly, in the next five years, it could be better than 50%." Haas said, in an interview with Reuters.

Currently, Microsoft has an exclusive deal with Qualcomm to power Windows-on-Arm (WoA) Copilot+ AI PCs. Qualcomm's chip lineup spans the Snapdragon Elite X and Snapdragon Elite Plus. This exclusivity, however, could change, with a recent interview of Michael Dell and Jensen Huang hinting at NVIDIA working on a chip for the AI PC market. The writing is on the wall for Intel and AMD—they need to compete with Arm on its terms: to make leaner PC processors with the kinds of performance/Watt and chip costs that Arm SoCs offer to PC OEMs. Intel has taken a big step in this direction with its "Lunar Lake" processor, you can read all about the architecture here.

Palit Computex 2024: Neptunus, Beyond Limits, Master, LYNK Project, SFF-Ready

Palit sprung an unexpected surprise at the 2024 Computex. Normally, graphics card partners announce their new custom-design brands alongside new GPU generation launches. Palit took a different path, it rehashed its usual GameRock, JetStream, and Dual OC brands with the RTX 40-series "Ada," back in 2022, but showcased all new custom graphics card designs at Computex 2024, with an expected 5-6 months left for NVIDIA's next-gen GeForce "Blackwell" to hit the scene. The RTX 4090 Neptunus is a variation of the GameRock OC, except it is an air+liquid hybrid cooling solution. The card doesn't include a liquid cooling loop, and out of the box, the air-cooling performance of this card should resemble that of the GameRock, but it has a liquid cooling channel, you use your own G 1/4" fittings, and connect the card to a DIY loop for a transformative upgrade in cooling performance.

Next up, is the RTX 4080 SUPER Beyond Limits. This is Palit being flamboyant with its design, similar to the ASUS ROG Strix or the MSI Gaming X. The card features a very capable 3.5-slot air cooling design with high static-pressure fans, but the star attraction is a large acrylic RGB LED diffuser that runs along the length of the card, which has the Beyond Limits logo, and an infinite-reflection mirror. There is a variant of this card called the Beyond Limits Crystal, which has an "infinity reflection pyramid." The screaming "Beyond Limits" lettering makes way for some abstract shapes.

A Visit to PNY at Computex: NVIDIA's Jensen Really Loved This Card and Signed it

We visited the PNY booth at the 2024 Computex and found something interesting, an air-cooled GeForce RTX 4070 SUPER graphics card, and a pre-built, which was custom-made by PNY for their booth. Jensen Huang of NVIDIA visited this booth, and signed the card. It's now quite the attraction. It's a simple lateral blower card that's meant to be bought in numbers, and crammed into workstation cases, where the lateral blower design allows neighboring cards to breathe better. Typically, such cards tend to have boring, unremarkable black designs, with plastic cooler shrouds, but PNY managed to make their card stand out with a die-cast metal shroud finished in NVIDIA's favorite shade of green. As of now, this card isn't a real product, but we've been told that the company is considering a small production run, without Jensen's signature, of course.
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