Logitech G, a brand of Logitech, and leading innovator of gaming technologies and gear, today introduced a new collection of gaming gear that celebrates self expression and the fun side of gaming. The centerpiece of the new Logitech G-Series Color Collection is the G733 LIGHTSPEED Wireless Gaming Headset. Featuring four vibrant colors, the new G733 gaming headset is a full featured, wireless headset that fits with your style and helps make your gaming experience more reflective of your world. Rounding out the Color Collection is the G203 and G305 Gaming Mice and G915 TKL Gaming Keyboard.
"As gaming becomes a bigger part of pop culture, personal expression and style have become a huge part of a gamers' identity," said Ujesh Desai, general manager of Logitech G. "With that in mind we set out to design a collection of high-performance gaming gear in a fun and colorful way." From gaming accessories to product packaging, grey, white and black colors have historically dominated the gaming industry, but as gaming expands to meet the needs of more diverse consumers, personal expression through this community is shifting. Through social media, the advent of user generated content (UGC) and the rapid rise in streaming, content creators' gear and gaming rooms are increasingly on display, encouraging these gamers to put more thought into the colors they use and what it conveys about their individual style and personality. Investing in one's surrounding environment to reflect inner expressions lends to a more immersive gaming experience and Logitech G's new Color Collection will amplify that.