ASUS today announced a full lineup of new and upgraded PCs at the Built for Brilliance virtual launch event, including laptops featuring the power of 11th Generation Intel Core processors and the debut laptop verified as an Intel Evo platform laptop design. Groundbreaking laptops in the lineup include ZenBook Flip S (UX371), the world's thinnest OLED convertible laptop and the first ASUS laptop to be verified on the Intel Evo platform; ZenBook S (UX393), world's thinnest and lightest 3:2 3.3K laptop; ZenBook 14 (UX435EA/EG), the world's smallest 14-inch laptop with ScreenPad; ZenBook 14 Ultralight (UX435EAL/EGL), the lightest 14-inch ZenBook, weighing as light as 980 g; ZenBook Pro 15 (UX535), the world's smallest 15-inch 4K OLED laptop; and ExpertBook B9 (B9400), the world's lightest 14-inch business laptop. The 2020 PC lineup incorporates ASUS and industry leading-edge solutions to provide ultimate productivity and user experiences.

"ASUS is known for leading PC design and innovation. Year after year, ASUS is the first to provide new PCs with each new Intel generation," said ASUS co-CEO Samson Hu in his opening remarks at the event. "This year's lineup of laptops creates new experiences for users by placing cutting-edge technology at their fingertips. By empowering users with the latest display, audio, software and network connection technology, ASUS delivers incredible innovations and changes the way users relate to their devices."

Intel's Core "Tiger Lake" microarchitecture could be a point of transition between DDR4 and DDR5 for the company. Prototypes of devices based on the ultra-compact "Tiger Lake-Y" SoC were earlier shown featuring LPDDR4X memory, although a new device, possibly a prototyping platform, in the regulatory queue with the Eurasian Economic Commission describes itself as featuring a "Tiger Lake-U" chip meant for thin and light notebooks and convertibles. This device features newer LPDDR5 memory, according to its regulatory filing.

LPDDR5 succeeds LPDDR4X as the industry's next low-power memory standard, offering data-rates of up to 6,400 MT/s (versus up to 4,266 MT/s of LPDDR4X), and consumes up to 30 percent less power. This prototype at the EEC is sure to be using unreleased LPDDR5 memory chips as DRAM majors Samsung and SK Hynix plan to ship their DDR5-based memory solutions only by the end of this year, although mass-production of the chips have already started at Samsung, in PoP form-factors. A successor to the 10th generation Core "Ice Lake," "Tiger Lake" will be Intel's second CPU microarchitecture designed for its 10 nm silicon fabrication node.