XGIMI LIMITED, a leading global projection equipment manufacturer, today announced the launch of a new 4K ultra short-throw laser projector, the Aura. As XGIMI's first laser projector, the Aura is aiming to become the new living room centerpiece, claiming the throne that has been held for decades by traditional television sets. The Aura is now available globally on the XGIMI websiteThe XGIMI Aura is a forward-thinking way for anyone to enjoy music, movies, shows and games in their home using ultra short-throw technology to project images at up to 150 inches, while only being inches away from the screen. Aura features a smooth Android TV 10 user interface that has the ability to run streaming services like Disney+ and Amazon Prime, without the need for external hardware. To make watching content even easier, the Aura has built-in Chromecast functionality for seamless content casting and features three HDMI ports for external devices like game consoles, cable boxes and Blu-Ray players.

All that compatibility doesn't mean a thing if images don't look great, and the XGIMI Aura has put those fears to rest while also offering a stylish design, luxurious look and feel. The Aura is capable of projecting at 4K and HDR10 resolutions with screen sizes of up to 150 inches while also adding low latency image processing capabilities. The Aura projector is powered by 2400 ANSI lumens of brightness, meaning crisper whites, darker and richer blacks and colors that pop. Thanks to the Aura's impressive ultra short-throw technology, the projector only needs to be a little over eight inches away from the screen to get the full 100" display, a size which most TVs could never match. That level of immersion is practically magical.