
That Dodgy Intel Ivy Bridge DX11 'demo' at CES 2012
That Dodgy Intel Ivy Bridge DX11 'demo' at CES 2012 (UPDATED)
Word has been flying round the internet about Intel's dodgy Ivy Bridge DX11 'demo'. Intel's Mooly Eden, VP, PC Client Group was attempting to demonstrate a racing game on a prototype laptop - 'ultrabook' - fitted with an upcoming 22 nm Ivy Bridge processor with a racing wheel attached and allegedly rendering DX11 graphics. However, as is very apparent at the start, it's actually a video, because the control panel for the free VLC video player pops up for a few seconds. Eden then 'drives' a car and after a few seconds puts up one hand and then the other, because as he says "they are driving it from backstage". However, there was no one driving the game "backstage", as it was just a video and Eden doesn't say anything about this at any point in the presentation.
This gives conspiracy theorists lots of ammunition, as perhaps the game was actually played on a high powered desktop PC with NVIDIA or AMD discrete graphics cards? What game was it? Eden doesn't say. "IB can't really do these graphics!" they cry and so on. Sure, man 'didn't' go to the moon, either... However, we believe that while yes, there was a bit of deception going on, it was nothing more than a white(ish) lie. Why? Because Ivy Bridge comes out in April and people aren't going to forget this demo. They will immediately put IBs DX11 graphics to the test with similar games and if it doesn't deliver, Intel will have a lot of egg on its face. Here's what Intel had to say about this demo in an official statement:
Word has been flying round the internet about Intel's dodgy Ivy Bridge DX11 'demo'. Intel's Mooly Eden, VP, PC Client Group was attempting to demonstrate a racing game on a prototype laptop - 'ultrabook' - fitted with an upcoming 22 nm Ivy Bridge processor with a racing wheel attached and allegedly rendering DX11 graphics. However, as is very apparent at the start, it's actually a video, because the control panel for the free VLC video player pops up for a few seconds. Eden then 'drives' a car and after a few seconds puts up one hand and then the other, because as he says "they are driving it from backstage". However, there was no one driving the game "backstage", as it was just a video and Eden doesn't say anything about this at any point in the presentation.
This gives conspiracy theorists lots of ammunition, as perhaps the game was actually played on a high powered desktop PC with NVIDIA or AMD discrete graphics cards? What game was it? Eden doesn't say. "IB can't really do these graphics!" they cry and so on. Sure, man 'didn't' go to the moon, either... However, we believe that while yes, there was a bit of deception going on, it was nothing more than a white(ish) lie. Why? Because Ivy Bridge comes out in April and people aren't going to forget this demo. They will immediately put IBs DX11 graphics to the test with similar games and if it doesn't deliver, Intel will have a lot of egg on its face. Here's what Intel had to say about this demo in an official statement: