Saturday, August 7th 2010
AMD Scores Key Design Win on Apple Products, New iMac & Mac Pro Powered by ATI Radeon
AMD announced that Apple has selected the world renowned ATI Radeon graphics solutions for the new line of Apple iMac and Mac Pro tower. Now featured in Apple Stores as well as online retail, ATI Radeon graphics offer outstanding power and performance as the standard configuration for the new iMac and Mac Pro tower which will hit store shelves soon.
"Apple buyers demand the best, and AMD's award-winning ATI Radeon graphics enable exceptional visual experiences for iMac users," said Matt Skynner, corporate vice- president and general manager, GPU division, AMD. "AMD has conducted extensive testing and research to create superior graphics products for the iMac. This research is designed to dramatically enhance the Mac-user experience so that Apple users can enjoy responsive performance and play the newest games."The high-performance ATI Radeon HD 5770 graphics card features 1GB of GDDR5 memory from AMD and enables blistering fast Mac Pro graphics technology. Ideal for motion graphics, 3D modeling, rendering, or animation, the card comes standard; for more demanding tasks purchasers can upgrade to ATI Radeon HD 5870 graphics.
iMac Games on ATI Radeon HD graphics
"Apple buyers demand the best, and AMD's award-winning ATI Radeon graphics enable exceptional visual experiences for iMac users," said Matt Skynner, corporate vice- president and general manager, GPU division, AMD. "AMD has conducted extensive testing and research to create superior graphics products for the iMac. This research is designed to dramatically enhance the Mac-user experience so that Apple users can enjoy responsive performance and play the newest games."The high-performance ATI Radeon HD 5770 graphics card features 1GB of GDDR5 memory from AMD and enables blistering fast Mac Pro graphics technology. Ideal for motion graphics, 3D modeling, rendering, or animation, the card comes standard; for more demanding tasks purchasers can upgrade to ATI Radeon HD 5870 graphics.
iMac Games on ATI Radeon HD graphics
- ATI Radeon graphics solutions offer feature rich graphics performance enabling an immersive, life-like gaming experience while playing HD content with incredible visual fidelity.
- ATI Radeon HD 5750 graphics are available in the new 27" iMac.
- ATI Radeon HD 5650 graphics are available in the new 22" and 27" iMac.
- ATI Radeon HD 4670 graphics are available in the new 22" iMac
33 Comments on AMD Scores Key Design Win on Apple Products, New iMac & Mac Pro Powered by ATI Radeon
I bet the reason why they are going AMD instead of NVIDIA is because of heat. Mac computers have very, very limited cooling capacity. The 5870 is a $400 card by itself so no, probably won't be any cheaper than Apple's typical rip off prices.
other than that another AMD win, AMD is on a roll! :toast:
like 3870 for MAC
www.amd.com/us/products/desktop/graphics/ati-radeon-mac/hd3870-mac-pc/Pages/ati-radeon-hd-3800-mac.aspx
I think Apple in the near future will shift to AMD platform entirely ! Because after Apple change to Intel processors a lot of users were able to hack mac and install it on non Apple machines !
Shifting to AMD will enables them to lock their grip on their machines because AMD have a fully platform consists of CPU+Chipset+GPU = Full control by Apple !
Anyway I cringe when I think of the price of the 5870 at Apple prices.
I think it is more like "Apple buyers will use whatever the hell we tell them to, and they will argue to the death with anyone that says it isn't the best."
I couple of mates fits in that description. :laugh:
who knows anyway...I havent tired it before
They offer 5870s in their Macpro line.
By the way, I hate apple :laugh:
And why no HD5970 in the MacPro? Where is the best?(Granted, there probably isn't crossfire drivers for Macs.)
As for 5970, reckon you've hit the nail on the head, no crossfire drivers for Mac yet.
I only ever see multiple nvidia cards as an option not ATI cards ( I sometimes check out the Mac website to see just how little I can spend e-building a system that pwns the shit out of their systems te he)
Apple jumps from maker to maker often so this really isn't like an exclusivity agreement. If NV would have had its act together, you'd prolly have seen some NV parts used.
Apple users really aren't the only stupid ones when it comes to using low end hardware. If the general PC user had half a brain, Intel wouldn't be in the GPU business. Apple used to use Intel only graphics early on in the switch. I warned people not to buy them but in a frenzy they did anyways. Short time later, everyone comes crying that they can't run their apps on GMA crap chips. Think 2 gens later, Apple dumps GMA out of their low ends then makes a fuss about low end users finally getting the basic performance they wanted. Pretty obvious ppl were not wanting Intel and Apple heeded that.
Sadly Apple is well known for not using the best graphics tech possible when available, which is odd when they use such higher end CPUs. For being a company that was so heavy in graphics and artists, they really don't give them the best tools to work with.
But people just insist XD
Never mind eh!
From what I understand the term "Apple Tax" applies to Apple products. Since these video cards are made by AMD and Nvidia, the term doesn't apply.
Setting that all aside, the reason this is an "Apple tax" and why the term applies to non-Apple hardware is because they are going to write the drivers with AMD/ATI's help, because they don't want a 3rd party writing drivers for their stuff. I think that senario is backwards. Why can't they just test and certify the drivers like Windows does. Why does it have to be re-engineered from the ground up using Apple based code and software? They did it to Nvidia and is the primary reason why the cards run at 25% power when Valve ported over Steam. I hope they have worked out that kink by now, cause that was just plain bad all around. Valve, Apple, and Nvidia dropped the ball on that one.
Well I hope that Valve, ATI, and Apple will remember to test the system before releasing it to the public or people will be back in the same $^it creek again.