Friday, March 17th 2017

AMD's Radeon Memory Business at a Standstill

AMD's Radeon branded memory business appears to be at a standstill, with no new product launches since 2015, and Radeon memory products out of stock (or nearly out of stock) at key retailers across North America.

When AMD was asked if it was planning to exit the memory business altogether, a company spokesperson replied that the memory is still being sold but is "mostly distributed in Eastern Europe, only small quantities are diverted to North America."
Despite AMD's lack of admission that they are outright exiting the industry, it is obvious they are at least downsizing. Industry analysts point out that AMD may simply be evaluating whether the product line is worth competing in at all: The DRAM business is not critical to AMD, and is highly competitive. In the past, AMD has managed those risks by simply rebranding other memory manufactures products with the "Radeon" title, but perhaps even that did not prove lucrative enough for them. Only time will tell. For now, the product line is obviously in a state of limbo.
Source: PCWorld
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31 Comments on AMD's Radeon Memory Business at a Standstill

#1
john_
How about Radeon SSDs? I am asking because if there is also a downsizing or whatever in Radeon SSDs also, then AMD has hit the breaks because of the price changes in the memory/ssd market. Prices have gone up for memory/SSDs and maybe revenue and profit margins has gone way down. We could see them producing more models latter if prices go back down.
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#2
birdie
Good riddance.

In 2013 I assembled a PC for my friend and bought two AMD 4GB 1600MHz CL9 memory sticks (they were the cheapest at the time) for his Intel Core i5 3570. The system, even though it had the latest BIOS installed, refused to POST (for the first time in my life) - I tried to leave just one stick installed, tried every memory slot - all to no avail. I returned the memory modules and I've never bought any AMD branded memory since.
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#3
FordGT90Concept
"I go fast!1!11!1!"
Don't like any rebrands really. It just crowds the market and confuses what you're actually buying.
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#4
R-T-B
john_How about Radeon SSDs? I am asking because if there is also a downsizing or whatever in Radeon SSDs also, then AMD has hit the breaks because of the price changes in the memory/ssd market. Prices have gone up for memory/SSDs and maybe revenue and profit margins has gone way down. We could see them producing more models latter if prices go back down.
SSDs are part of the same division and also have not really been updated, so I would say yes.

As for the rest of your claims, anything is possible. This is largely industry speculation at this point, and so called "analysts" have been wrong before. ;)
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#5
hojnikb
They must have ran out of stickers.
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#6
R-T-B
hojnikbThey must have ran out of stickers.
We all know it doesn't run worth a crap without the sticker...
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#7
Raevenlord
News Editor
hojnikbThey must have ran out of stickers.
I am not Commander Shepard, but this is my favorite comment on TPU :toast:
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#8
bug
A search for "AMD Radeon Memory" on some high profile Easter European sellers returns a few SSDs and RAM.
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#9
Gundem
Interesting... I didn't even know they had memory products.
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#10
ironwolf
GundemInteresting... I didn't even know they had memory products.
IIRC, the Radeon branded DDR3-1333/1600 4GB modules I have in a system were re-badged Patriot modules. Got a 2x4 GB kit still running perfectly in one box.
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#11
horsemama1956
birdieGood riddance.

In 2013 I assembled a PC for my friend and bought two AMD 4GB 1600MHz CL9 memory sticks (they were the cheapest at the time) for his Intel Core i5 3570. The system, even though it had the latest BIOS installed, refused to POST (for the first time in my life) - I tried to leave just one stick installed, tried every memory slot - all to no avail. I returned the memory modules and I've never bought any AMD branded memory since.
This happens fairly often with all brands. Do you give up on everything in life after one failure? ..Like come on.
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#12
thesmokingman
This is like a non story, who cares? It's rebranded memory which I always assumed more of a brand marketing thing and not them actually trying to compete.
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#13
R-T-B
thesmokingmanThis is like a non story, who cares? It's rebranded memory which I always assumed more of a brand marketing thing and not them actually trying to compete.
Admittedly, it was a late-in-the-news day slush pile story. That said, it's still relevant somewhat to AMD's financial well-being and brand health.
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#14
eidairaman1
The Exiled Airman
birdieGood riddance.

In 2013 I assembled a PC for my friend and bought two AMD 4GB 1600MHz CL9 memory sticks (they were the cheapest at the time) for his Intel Core i5 3570. The system, even though it had the latest BIOS installed, refused to POST (for the first time in my life) - I tried to leave just one stick installed, tried every memory slot - all to no avail. I returned the memory modules and I've never bought any AMD branded memory since.
Trying to use AMD RAM on an intel board makes no sense, not their fault but your own.
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#15
YukikazeQ
FordGT90ConceptDon't like any rebrands really. It just crowds the market and confuses what you're actually buying.
if rebrands didn't exist you'd have about 4 companies micron, kingston, samsung, hynix. They would have no one to sell the bulk of their product to requiring them to come out with many more series of products to sell their crap binned chips to their highest binned chips as instead of selling the crap binned chips in bulk to a company that rebrands them, etc.
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#16
birdie
eidairaman1Trying to use AMD RAM on an intel board makes no sense, not their fault but your own.
If you're an alternatively gifted person, yes, sure, doesn't make sense. For other people there are industry standards like JEDEC which every RAM manufacturer must follow or risk losing access to the market.

What you said could also be applied to Intel SSDs, right? They shouldn't be used with AMD systems, right? You may want to educate yourself first before spilling such utter nonsense.
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#17
Grings
If they had any sense they would have re-branded a load of single sided ddr4 dimms in time for ryzen launch so people actually had something compatible available on release
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#18
eidairaman1
The Exiled Airman
birdieIf you're an alternatively gifted person, yes, sure, doesn't make sense. For other people there are industry standards like JEDEC which every RAM manufacturer must follow or risk losing access to the market.

What you said could also be applied to Intel SSDs, right? They shouldn't be used with AMD systems, right? You may want to educate yourself first before spilling such utter nonsense.
Jedec doesnt guarantee 100% compatibility. I remember back during the days of SDRRam (non DDR for you) that Kingston was supposed to be 100% compatible with everything out there, that certainly was not the case.Even Corsair the known defacto had many incompatibilities over their track record. The only manufacturers that seemed to be fully compatible were ADATA, Mushkin, Gskill.

By the way KIDDO the only nonsense being spewed is from your fingers here like you did at the Division topic. So know your place and tread lightly before you drown.

Don't be a douchebag
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#19
thesmokingman
GringsIf they had any sense they would have re-branded a load of single sided ddr4 dimms in time for ryzen launch so people actually had something compatible available on release
That's a good idea, but the eventuality of that is others would complain they rigged it that way lol.
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#20
dorsetknob
"YOUR RMA REQUEST IS CON-REFUSED"
AMD Memory and things like AMD SSD's are a Franchise operation Pure and ( sometimes not so Simple )
AMD have Franchised the Brand to various Companys
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#21
bug
eidairaman1Trying to use AMD RAM on an intel board makes no sense, not their fault but your own.
Honestly, the DDR spec is not geared towards intel or AMD. If a module is rated for CL9 and 1T, it's supposed to do just that.
The only thing that comes to mind when I see sticks labeled for a particular platform, I can only think of instability.
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#22
dorsetknob
"YOUR RMA REQUEST IS CON-REFUSED"
The "ONLY GENUINE RAM PRODUCT AMD MADE IN HOUSE AND MARKETED WAS

Drum roll ............................. the RAMDRIVE SOFTWARE ....................cymbal clash
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#23
eidairaman1
The Exiled Airman
bugHonestly, the DDR spec is not geared towards intel or AMD. If a module is rated for CL9 and 1T, it's supposed to do just that.
The only thing that comes to mind when I see sticks labeled for a particular platform, I can only think of instability.
Xmp has been an issue on intels own x99 platform even.

With my experimentation I believe the spd tables and mobo bios determine what ram can and can't do, example my ram at 2400 will run at its tightest of 10 cas with 16GB, bear in mind this is 2133 ram, drop it to 9 the rig only will allow single channel and only 8gb of it are useable.

See my signature.
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#24
birdie
eidairaman1Jedec doesnt guarantee 100% compatibility. I remember back during the days of SDRRam (non DDR for you) that Kingston was supposed to be 100% compatible with everything out there, that certainly was not the case. Even Corsair the known defacto had many incompatibilities over their track record. The only manufacturers that seemed to be fully compatible were ADATA, Mushkin, Gskill.

By the way KIDDO the only nonsense being spewed is from your fingers here like you did at the Division topic. So know your place and tread lightly before you drown.

Don't be a douchebag
Your anecdotal evidence is anecdotal. Invent something a little bit more relevant, factual and reasonable. Like documented well known cases which received a wide media coverage. For the past five years please. With well known OEMs, not some cheap Chinese ripoffs.

Edit: I wasn't talking about OC'ing, XMP or anything like that. Even safe mode with relaxed timings and low frequency (1333MHz) didn't help - but you know better, right?

Actually don't bother. I've just black listed you. Your tone is extremely offensive and you give exactly zero evidence of imaginary incompatibilities. And there's no need to remind me of the thread where I was 100% polite, while the angry mob decided to attack me because I asked the same question twice since I didn't get an answer the first time. Right-o. I should be ashamed of that. In your imaginary universe.
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#25
eidairaman1
The Exiled Airman
birdieYour anecdotal evidence is anecdotal. Invent something a little bit more relevant, factual and reasonable. Like documented well known cases which received a wide media coverage. For the past five years please. With well known OEMs, not some cheap Chinese ripoffs.

Actually don't bother. I've just black listed you. Your tone is extremely offensive and you give exactly zero evidence of imaginary incompatibilities.
Im going by nearly 20 years of experience, by the way my tone was just fine, you couldn't stand being called out for being stupid to begin with.

-IGNORED-
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