Sunday, April 30th 2017
AMD's RX Vega Makes an Appearance Alongside Quake Champions
The long term strategic partnership between AMD and Bethesda seems to be on full swing, with branding and marketing for both companies appearing in increasingly intertwined states (did you see that shortcut article we posted earlier in the week?) First, with Arkane Studios' Prey and Vega marketing, which gave us the first glimpse towards a release window for AMD's new high-performance graphics architecture. Now, it's another Bethesda IP, in the form of Quake Champions, that makes such an appearance.
Case in point: a leaked image from Informatica Cero, which shows packaging for what seems like a bundle of Quake Champions and AMD's RX Vega, which "brings gaming to life". The joint marketing does go hand in hand with AMD and Bethesda's partnership, so there's that, though if this was to be the packaging for a RX Vega graphics card, I have to say it seems a little too heavy-handed on the Quake side of it.As much as the packaging shows, there don't seem to be any distinguishing software features between Vega and Polaris graphics cards, with the packaging showing the same DirectX12, Vulkan and Radeon Chill technologies that are already supported by AMD's mainstream performance architecture. The fact that a clear launch date for Quake Champions still hasn't been outed could mean that we're looking at a joint release - a shame that it isn't so with Prey, but with that game coming on May 5th, it's almost certain Vega won't be dropping alongside it. You should take this, naturally, with a pinch of salt - Photoshop is an amazing tool, and photoshopped images pictured with a camera are great at hiding any eventual hints as to that having been the case.
Sources:
Informatica Cero, Videocardz
Case in point: a leaked image from Informatica Cero, which shows packaging for what seems like a bundle of Quake Champions and AMD's RX Vega, which "brings gaming to life". The joint marketing does go hand in hand with AMD and Bethesda's partnership, so there's that, though if this was to be the packaging for a RX Vega graphics card, I have to say it seems a little too heavy-handed on the Quake side of it.As much as the packaging shows, there don't seem to be any distinguishing software features between Vega and Polaris graphics cards, with the packaging showing the same DirectX12, Vulkan and Radeon Chill technologies that are already supported by AMD's mainstream performance architecture. The fact that a clear launch date for Quake Champions still hasn't been outed could mean that we're looking at a joint release - a shame that it isn't so with Prey, but with that game coming on May 5th, it's almost certain Vega won't be dropping alongside it. You should take this, naturally, with a pinch of salt - Photoshop is an amazing tool, and photoshopped images pictured with a camera are great at hiding any eventual hints as to that having been the case.
4 Comments on AMD's RX Vega Makes an Appearance Alongside Quake Champions
I'll wait for more concrete details before letting the hype take me away.
Branding and how not to do it: the 101.
I love how it's always "everything" AMD does with you people.