Monday, August 17th 2020
Rumor: GeForce RTX 3090 Pricing to Arrive Around the $2,000 Mark
A user on ChipHell going by the alias Alienxzy posted a screenshot taken from an alleged insider account with information regarding plans for next-gen RTX 3090 as fabricated by NVIDIA's AIB partner Colorful. According to the original information, posted on ChipHell as a screenshot, Colorful will be releasing two high-end versions of the RTX 3090 graphics card, in the form of the Vulcan (air-cooled) and Neptune (hybrid cooling) models. According to it, and when the text is parsed through a translator, the tentative pricing for NVIDIA's next-gen is slated at CNY 13,999 (online selling) for the Vulcan X OC, and CNY 12,999 (again online selling) for the Neptune. These translate to roughly $2,000 for the high-end Vulcan X OC and (strangely, for a hybrid, water-cooled version) $1875 for the Neptune. Another pricing of CNY 12,000 is mentioned for the Vulcan ($1,730), so that might actually be the real pricing (and makes more sense compared to the Neptune).
Some more information is present on the rumor-mill-powering post, such as a 5 V RGB capability that pairs the graphics cards' lighting with that of the motherboard (and vice-versa), as well as improved in-card display for the Vulcan X; meanwhile, sales of the Neptune graphics card for the previous generation were reportedly low, which is why its pricing is reportedly being revised close to its introduction, which will be in the same ballpark of the Vulcan X OC. If true, this should set the pricing trend for NVIDIA's expected top offering in the RTX 3000 series, and it's creeping ever higher - the cost to have a generation's best performer is becoming more and more (insert descriptor here). Even considering NVIDIA's all but guaranteed Founders' Edition, we're looking at a steep pricing landscape. Do please note the rumor tag on the title of the news post, as this isn't confirmed information in any way or form. Images below for the Vulcan X and Neptune are merely representative of current generation's offerings.
Sources:
ChipHell, via TPU Forums user @ xkm1948
Some more information is present on the rumor-mill-powering post, such as a 5 V RGB capability that pairs the graphics cards' lighting with that of the motherboard (and vice-versa), as well as improved in-card display for the Vulcan X; meanwhile, sales of the Neptune graphics card for the previous generation were reportedly low, which is why its pricing is reportedly being revised close to its introduction, which will be in the same ballpark of the Vulcan X OC. If true, this should set the pricing trend for NVIDIA's expected top offering in the RTX 3000 series, and it's creeping ever higher - the cost to have a generation's best performer is becoming more and more (insert descriptor here). Even considering NVIDIA's all but guaranteed Founders' Edition, we're looking at a steep pricing landscape. Do please note the rumor tag on the title of the news post, as this isn't confirmed information in any way or form. Images below for the Vulcan X and Neptune are merely representative of current generation's offerings.
219 Comments on Rumor: GeForce RTX 3090 Pricing to Arrive Around the $2,000 Mark
I just might pull the trigger on it.
News flash: the price you see mentioned in this news post is listed in Chinese Yuan. Anyone care to guess what 2080 Ti cards sell for in China? If you guessed the price listed in this news post you’re the winner!
Having said that, I hope that AMD and Intel will be able to bring competition back into the GPU space. From the current 1199 MSRP for the RTX 2080 Ti, to this rumored price of the RTX 3090, it is a steep jump. I feel Nvidia is trying to capitalize on the lack of competition now to sell this as high as possible. After all, if they are trying to acquire ARM, they will need a lot of money to do so.
And the same thing happened to mobiles, top end mobiles used to be $299 then came apple and changed that with prices around $999, others see that and say "hey we will sell high end phones for that price too". The problem is that people buy those expensive phones, reason they charge a lot.
I never bought a high end phone or gpu for that matter. It makes no sense if you are a cost/benefit person like me.
That's a wild dream at this point, I would just be happy if it came within 15% at this point at a much lower price point. I would probably pick that up over the top end just because the price was so high (if the rumors are true). That's what I am begging for at this point. Something close to top end this round so we can have some actual options and some better prices. But that was a dual GPU card which meant two R9 290X's. I felt like at least back then the argument was 2 top tier GPU's for the high price. Now whether it was a good value, that is pretty obviously no since you could basically get 3 R9 290X's for that price (I mean that's exactly what I did). However that was in response to Nvidia's Titan Z at $3000 MSRP (Being that it had more performance at half the price). Either way though they were stupidly priced even compared to their own cards they offered unless space was a concern.
Meh, something from the Nvidia camp this year is what's replacing the current Titan so I am hoping it wont be beyond $1500 for at least a reference model.
Nvidia has billions I'm sure they can cut off $1,000 off that price same goes for the 3080, 3070, etc. They all need to take a price cut. I'm guessing $800 for the 3080 and maybe $500 for the 3070. I want the 3070 but it needs to be cheaper if they really want to sell a lot of units. This also goes for AMD and their Zen 3 whatever prices they are thinking they need to come down more.
Remember, it's you, the consumers, who set the prices. Manufacturers only set them to the maximum you allow.
3080 Ti 12GB 5210 Cuda $999 backported 10nm sounds good, next gen in 2022.
Do you know what % of the market goes to cards that expensive?
Less than ONE PERCENT.
Mass gaming market ends with 2070s (inclusive). The labels are meaningless. Whether or not "faster than 2080Ti" 3070 is good, will depend on its price.
But remember, when you spend more, you save more.
Somehow.
Huang said that, it's gotta be true.
Your example proves the opposite of what you try to say.
At Tom's the "Just buy it" site that Intel and Nvidia LOVE, there is an article about 3090 where some people came to the conclusion that the author tries to justify a $1999 price based on the expected performance. I have seen another article in another site where a $1999 was described as amazing if the card was coming with 24GB of RAM because before you needed about $2500. That price was for the Titan of course, but the author tried to pass the idea that someone will be able to buy soon a card with 24GB of RAM 20% cheaper.
For about, how many, 8 years? I am saying that Titan was created because Nvidia needed higher price points to keep clear from APUs that where eventually going to become strong enough to completely kill the low end market and threaten the low-mid range market. Like what happened with audio, but not at the same scale. Now after all those years we have moved to a $1200 price point for the top card and we are looking for a $1499 to $1999 for the next top model.
New people in PCs do not know that 15 years ago the next top model would have 100% extra performance at the same $500 price. The more we move forward the more people look at prices of $600, $800, $1000, $1500, $2000.... and think that those prices are justified, because they offer more performance and features compared to the previous model. Tech press, youtubers, companies try to pass that mentality and they are succeeding. So yes. With people educated or should I say mislead that a new model with higher performance justifies a higher price, if AMD offers a card at $1200 that beats the 2080 Ti, it will be considered a value product.
That's also the reason why SLI and Crossfire died. Who would have payed $1999 for the 3090 if he could SLi two 2080's and get the same performance for probably a little over half of the price? They where 0% in the past. In even older times the "over $700" GPUs where 0%.
The thing is that, the higher price point for the top model leaves more room to move upwards the prices for the lower models. If the top model comes close to $2000, the second top model will move over $1000. In a few years that xx70 model will be selling for $800.
Note that price going up is somewhat "natural". What was not that natural and what NV has found out was that if you label faster card with the same number, people not figure out it's a trap and go for it, on hand:
1) Drooling over "omg, look xx70 is so much faster than last gen"
2) But forgetting "but it's also much more expensive".
Truly, brilliant marketing, Steve Jobs levels of pwning customers. If you are selling oversized chips at a premium (even though it is only 1% of the market, that's 8% of the gaming GPU revenue for NV, mind you) it makes sense to have even bigger chip and harvest lesser dudes (80Ti) off it.
A brand new 2080Ti is 9,000 CNY now in China, and was 11~12K CNY at launch
Game developers aren't likely to spend significant time or money developing assets and features that only work on a tiny fraction of the market. They'll do what they always do and target the most popular systems which will be the Playstation and XBox, with minor consideration for people with faster hardware. They won't develop special graphical features that can only run on a 3090, it'll simply be the same as it has always been - if the game targets 4K30 you'll get higher framerates. If the game engine has to compromise on draw distance, or resolution, you'll get to push those sliders back up again.
People have always been willing to pay a premium for that, but when the baseline is a PS5 or XSX then you're already getting highly-affordable, raytraced, high-def experiences. Both new consoles are targeting 4K60 and Nvidia's target gaming market - people who want a better-than-console experience - aren't going to keep paying exponentially more money for diminishingly smaller improvements over the baseline. We basically know at this point the spec of the RDNA2 chips powering both consoles and when it's basically a 3700X and an overclocked 5700 with bonus RDNA2 architecture; Those aren't $2000 parts.
It's a bit like all of the crap that's around these days (gotta love social media... not..) Everyone's the first to jump on the train of I must have a voice and such moan or whatever, but if everyone still goes and buys the product then it makes no never mind. If people literally stopped buying the things they moaned about you'd be damn sure of things might actually change, well you'd like to think anyways...
I hate having to pay the prices that certain things are, I mean where the heck did the prices jump up three times for a top tier card?? (for example) If anything happens with the competition and then Nvidia looses out, they'll have to change their tune.. They might well give them away for reviews on Youtube and even then if they get slapped for being the price of a leg, arm and kidney, things might actually change but only if people like us don't buy them... Just like whether or not a film is a flop or a success it has to make a killing to be considered good.. Its such a sad state of affairs :(
I'm glad I grabbed my 1080 Ti's when I did, I can't honestly understand why I'd spend more on running anything right now, even with triple panel 1080P monitors.. I hate 1080P but it can save some cash at some points :)
Remember though guys after this pointless rant like a lot of my posts, relax, chill and be civil.. Moaning and being crappy to anyone else ain't going to change a damn thing sadly.. I really wish things where different but sadly the way of this world is at the moment, it's just not.
I know ATM it's just a rumor and we have to remember at this point it's just that, nothing else but I can already say I woudn't buy one. Back when I bought the 2 cards I have now (Radeon VII) I simply coudn't justify spending at least if not more than double the price for a card that would only beat the cheaper ones I got by a few measily percentage points at most and that was with things I probrably woudn't have noticed the difference anyway.
Grabbed two for about the same or slightly cheaper than a 2080 in the end so I have one that's in use and the other as a back up.
So....
If the card and price is worth it to you and your useage, of course you can get one but if not I'd find something different like I did.
Just bear in mind the actual price of these isn't set just yet and also remember you still have the power of the wallet to cast your "Vote" if you don't like the pricing - I cast mine back when I bought the two cards I've got at least and TBH I don't see the need to replace these anytime soon.