Wednesday, May 12th 2021
HyperX Renews Sponsorship with Pokimane as Brand Ambassador
HyperX, the gaming division of Kingston Technology Company, Inc., today announced the re-signing of top female content creator Pokimane. Under the sponsorship, Pokimane will be using HyperX gaming headsets, keyboards, mice, and mouse pads exclusively in her streaming content and other marketing initiatives.
"It was an easy choice for me to renew my partnership with HyperX after another incredible year with them," said Pokimane, content creator, HyperX ambassador. "My Cloud Alpha S headset already goes with me everywhere and I can't wait to see what HyperX creates in the future!" Pokimane began her streaming career as a League of Legends streamer after diverting from a chemical engineering career path. She rapidly became one of the top female content creators with successful channels across multiple platforms. As a HyperX brand ambassador, Pokimane will continue to help deliver the HyperX gaming story to her growing audience of more than 28 million fans."HyperX is proud to partner with Pokimane for another year," said Khoi Nguyen, influencer marketing manager, HyperX. "As a strong supporter of diversity in gaming and a long-standing sponsor of Pokimane, we believe it's important to elevate the women in this industry. We are looking forward to this continued alliance with Pokimane and developing new content and activations with our gaming peripherals - inspiring all gamers to achieve their best."
From top-tier headsets with legendary comfort and amazing audio, to keyboards designed for digital domination and mice providing the ultimate precision and accuracy, HyperX has all the peripherals to provide the best gaming experience. As a top female streamer, Pokimane understands the value of having reliable and high-performance gaming gear, making her an ideal partner and member of the HyperX family.
"It was an easy choice for me to renew my partnership with HyperX after another incredible year with them," said Pokimane, content creator, HyperX ambassador. "My Cloud Alpha S headset already goes with me everywhere and I can't wait to see what HyperX creates in the future!" Pokimane began her streaming career as a League of Legends streamer after diverting from a chemical engineering career path. She rapidly became one of the top female content creators with successful channels across multiple platforms. As a HyperX brand ambassador, Pokimane will continue to help deliver the HyperX gaming story to her growing audience of more than 28 million fans."HyperX is proud to partner with Pokimane for another year," said Khoi Nguyen, influencer marketing manager, HyperX. "As a strong supporter of diversity in gaming and a long-standing sponsor of Pokimane, we believe it's important to elevate the women in this industry. We are looking forward to this continued alliance with Pokimane and developing new content and activations with our gaming peripherals - inspiring all gamers to achieve their best."
From top-tier headsets with legendary comfort and amazing audio, to keyboards designed for digital domination and mice providing the ultimate precision and accuracy, HyperX has all the peripherals to provide the best gaming experience. As a top female streamer, Pokimane understands the value of having reliable and high-performance gaming gear, making her an ideal partner and member of the HyperX family.
56 Comments on HyperX Renews Sponsorship with Pokimane as Brand Ambassador
Heres another company Im going to boycott for a year.
✨ Leader ✨
Can we keep this stuff out of here?
I have a theory... and it ties into reality television. The soap opera format basically cashed-out around 3 decades ago. It's not bringing in young audiences. But there is something in people... they like those weird, dramatic love triangles and just... people being crappy to each other in absurd ways. A marriage of high-money and high-trash, they need to be attractive people in nice places, with nice stuff. That didn't change when the digital age kicked in. It's just that now we have content creators and reality TV shows to generate that sort of thing.
Our current society is about money, not about personality, trash or not.
Pro tip : stop watching twitch/youtube/
pornhuband it will just vanish.Even if you go there to troll/trash talk, you give them money (ads), just saying.
Newsflash to whoever the hell "Pokimane" is - I thankfully don't know and don't care -- enjoy the attention while it lasts, honey. Because the ONLY reason you are where you are is because you're young, pretty, got perky tiddies and the majority of "gamers" are unequivocally male. Meaning, they could probably give two shits about your streaming and mainly watch you because of dem looks and tiddies. /mic drop
If I want to check out games I just see (written) reviews et al, not some wannabe 2sec HoF trying to make a quick buck!
P.S. Knowing who see is and her "real life" personality, tells much about what kind of a person one is.
bull****fancy term for something of questionable use - sort of like companies introducing "people advisors" instead of HR admins, or "hygiene specialists" instead of cleaners or janitors.Sorry for the philosophical mood.
I have and like my Kingston HyperX Cloud Stinger for years now, bought it based on actual reviews and multiple suggestions within my budget range and not because of some streamer/tiddies. :laugh:
All I can see is someone who was accused of sexually harassment by two women getting mad that they weren’t nicer to him, but I don’t pay any attention to this world.
I mean, thats easy and effortless marketing for HyperX, instead of leaving product to actual reviewer, where it can be bash, criticize and exposed for flaws, streamer just sit there say nothing and audience still got impression that product is good. Like a cult really, what a strange world we live in.