AMD today launched the AMD Radeon RX 6600 graphics card, designed to provide visually stunning, high-refresh rate 1080p gaming experiences to the midrange market. The AMD Radeon RX 6600 graphics card leverages breakthrough AMD RDNA 2 architecture, the only gaming architecture that spans from desktop PCs, laptops and consoles to mobile devices and automotive infotainment systems. Offering 32 MB of high-performance AMD Infinity Cache, 8 GB of GDDR6 memory, AMD Smart Access Memory technology and support for the Microsoft Windows 11 operating system, the AMD Radeon RX 6600 graphics card is designed to bring next-generation desktop-level experiences to PC gamers. It also supports the AMD FidelityFX Super Resolution open-source spatial upscaling solution, which is designed to increase framerates in select titles while delivering high-resolution gaming experiences.

The AMD Radeon RX 6600 graphics card is designed with the needs of future-ready, high-performance 1080p gamers in mind. Capable of driving 100+ FPS in top AAA titles, the AMD Radeon RX 6600 graphics card also offers up to 1.3X better performance-per-watt than the competition in select titles in 1080p at max settings."The latest generation of games deliver massive leaps in life-like visuals that are driving more graphics performance to meet the demand for the best possible 1080p gaming experiences," said Scott Herkelman, corporate vice president and general manager, Graphics Business Unit at AMD. "To meet this demand, we've designed the Radeon RX 6600 to make these new breathtaking experiences available to more PC gamers, providing the performance of an enthusiast-class powerhouse in a midrange solution."

Next-Generation High-Performance 1080p Gaming
The AMD Radeon RX 6600 graphics card offers an ideal blend of performance and image quality for exceptional gaming experiences and is an ideal choice for gamers seeking display-maxing framerates and crisp visual fidelity at 1080p in today's most demanding titles. The AMD Radeon RX 6600 graphics card takes full advantage of numerous advanced features, including:

• AMD FidelityFX technology - AMD FidelityFX technology is an open-source toolkit of visual enhancement effects for game developers available at AMD GPUOpen. The new AMD FidelityFX Super Resolution (FSR) spatial upscaling technology, supported on more than 100 AMD processors and AMD GPUs, as well as on select competitor GPUs, offers an average 2X faster performance across select titles in "Performance" mode at 1080p compared to native resolution. To date, game developers have added support or announced plans to add support for FSR in 50 top games and game engines.
• AMD Smart Access Memory (SAM) technology - Now supporting AMD Radeon RX 5000 Series graphics, SAM technology unlocks higher performance when pairing AMD Radeon RX 5000 or Radeon RX 6000 Series graphics with AMD Ryzen 5000 or select Ryzen 3000 Series Desktop Processors and AMD 500-series motherboards by giving AMD Ryzen processors access to the entire high-speed GDDR6 GPU memory.
• AMD Infinity Cache - 32 MB of last-level data cache integrated on the GPU die helps reduce latency and power consumption to enable higher gaming performance than traditional architectural designs.
• Microsoft Windows 11 Support - With the latest AMD Radeon Software Adrenalin release, AMD Radeon graphics cards are optimized for the latest Windows 11 performance optimizations and features, including DirectX 12 Ultimate, Auto HDR, Microsoft DirectStorage and more.

AMD Radeon RX 6600 graphics cards are expected to be available from AMD board partners including ASRock, ASUS, Gigabyte, MSI, PowerColor, SAPPHIRE, XFX and Yeston at global etailers/retailers beginning today, starting at an SEP of $329 USD. Pre-built systems with AMD Radeon RX 6600 graphics cards from OEMs and system integrators are expected to be available beginning in October 2021.