Monday, December 12th 2022
Dough Announces New Crowd-Developed Spectrum OLED Monitor Featuring 27-inch 240Hz QHD Panel from LG Display
Today, DOUGH—the world's first community powered gaming hardware creator—announced the Spectrum ES07E2D, a new 27-inch QHD OLED panel gaming monitor coming in 2023. This groundbreaking display builds on the foundations laid by Dough's crowd-developed Spectrum lineup and is the first OLED monitor truly built for top-tier gaming, leveraging a gaming-grade 240 Hz OLED panel developed by LG Display. Consumers interested in purchasing the new Dough Spectrum ES07E2D can sign up today to enter a special reduced-price pre-order window on Dough's website.
Dough attended the 59th International Display Week Symposium, Seminar & Exhibition in May 2022, where it shared its take on major display trends and polled the community to find out which of the upcoming displays they found most exciting. A 27-inch QHD OLED panel from LG Display raised the most interest and discussion. Based on these survey results, Dough picked this panel as a starting point for its latest monitor project, thus giving life to the Dough Spectrum ES07E2D. With an adaptive refresh rate up to 240 Hz, and individually lit pixels, the Dough Spectrum ES07E2D features smooth animations without distracting tears or stutters along with a response time of less than one millisecond. OLED is already one of the fastest technologies on the market, and Dough focused on reducing display lag as much as possible to provide the best competitive gaming experience to users.
No blooming, deep blacks, and an infinite contrast ratio are core to OLED technology; Dough's glossy coating takes it to the next level. Some manufacturers lock their OLED panels behind matte polarizers to reduce reflections, but the Dough community made it clear that reducing reflections is not worth the drop in black levels, sharp detail, and vibrant colours. More and more new monitors arrive on the market only in ultrawide or curved variants, but the Dough community made it clear that they largely prefer flat monitors in a 16:9 aspect ratio. Not only do these monitors take up less desk-space, but they also have broader support in games.
Additionally, many of Dough's Community members use multiple devices with their monitors. HDMI 2.1 ensures that they can use new features such as variable refresh rate on the latest consoles, while the Type-C port connects users' monitors and peripherals to their laptops with a single cable that also allows for charging. For those hoping to maximise their cable management, Dough's built-in USB hub, KVM switch, 100 W USB-C charger, and dedicated audio amp get more done with fewer cables. Similar to the rest of the Spectrum line-up, the new Dough Spectrum ES07E2D monitor will ship with three years of limited warranty, which includes coverage in case of burn-in for the first two years.
Pricing and availability
The Spectrum OLED QHD 240 Hz (ES07E2D) is currently listed on Dough's website where prospective customers can subscribe to receive an exclusive pre-order invitation at a special reduced price. Early bird pre-orders start at $649 / 749€ and will gradually increase to the full MSRP of $1,099 / 1,199€ by release, which is planned for July 2023.
Dough attended the 59th International Display Week Symposium, Seminar & Exhibition in May 2022, where it shared its take on major display trends and polled the community to find out which of the upcoming displays they found most exciting. A 27-inch QHD OLED panel from LG Display raised the most interest and discussion. Based on these survey results, Dough picked this panel as a starting point for its latest monitor project, thus giving life to the Dough Spectrum ES07E2D. With an adaptive refresh rate up to 240 Hz, and individually lit pixels, the Dough Spectrum ES07E2D features smooth animations without distracting tears or stutters along with a response time of less than one millisecond. OLED is already one of the fastest technologies on the market, and Dough focused on reducing display lag as much as possible to provide the best competitive gaming experience to users.
Additionally, many of Dough's Community members use multiple devices with their monitors. HDMI 2.1 ensures that they can use new features such as variable refresh rate on the latest consoles, while the Type-C port connects users' monitors and peripherals to their laptops with a single cable that also allows for charging. For those hoping to maximise their cable management, Dough's built-in USB hub, KVM switch, 100 W USB-C charger, and dedicated audio amp get more done with fewer cables. Similar to the rest of the Spectrum line-up, the new Dough Spectrum ES07E2D monitor will ship with three years of limited warranty, which includes coverage in case of burn-in for the first two years.
Pricing and availability
The Spectrum OLED QHD 240 Hz (ES07E2D) is currently listed on Dough's website where prospective customers can subscribe to receive an exclusive pre-order invitation at a special reduced price. Early bird pre-orders start at $649 / 749€ and will gradually increase to the full MSRP of $1,099 / 1,199€ by release, which is planned for July 2023.
32 Comments on Dough Announces New Crowd-Developed Spectrum OLED Monitor Featuring 27-inch 240Hz QHD Panel from LG Display
No, the stand is sold separately. Our customers have let us know that many of them intend to use a VESA mount and including a stand would only add to their cost and create unnecessary e-waste.
+$99.00
ouch
Aaaand its DOA :D That ain't gonna fly at all, or, well, without a stand it just might
Also...
"where prospective customers can subscribe to receive an exclusive pre-order invitation at a special reduced price. Early bird pre-orders start at $649 / 749€ and will gradually increase to the full MSRP of $1,099 / 1,199€"
Hand me my puke bucket pls! Waiting in line for a supposed good price on a monitor that already starts way above comfort zone? They're crazy. Inb4 this company going down. 3...2..1
Since 2 years from release monitor does not have stable FW.
If you will ask when they fix bugs and give new FW, you will receive ban from their forum.
No refund, no warranty support, no stable FW, no roadmap with dates.
They just want grab more money from customers for a miracle future product. Because they have no money for current refunds and manufacture run.
But I don't see the point of paying Dough more than LG for the same panel, as the LG screen is "only" $999, with a stand.
give us some 4k options with DP2 and up, and true 10bit no frc nice stand etc etc
They are doing that while giving you a 3 year warranty and a 2 year burn in warranty, while LG only lists a 2 year standard warranty, which we mere mortals have to dig through their TnC to figure if they have any burn in policy for their OLED monitors (not TVs). All that is not free, heck that alone is worth the $100 difference compared to the LG.
And what about the lack of stand you ask? For starters, glossy panels are not mass produced yet, if you are still lost here you should know that the entire world uses matte monitors. Hence to begin with they are already using a different, more expensive panel than LG due to the fact its a niche glossy OLED within the OLED niche within the monitor niche within the gaming niche, no need to even look at the above fact to figure out if they are using the same LG panel or not. Its a different panel. Period.
Secondly, they need to add circuitry and a beefier power brick to support the 100w PD USB-C they are offering. Plus that KVM switch together with 2 USB A and 2 USB C and all this is worth more than your stand.
Its great that you gamers do not need the above and prefer a stand. But as Dough already gathered from their users, their target market uses their monitors for multiple things including productivity and gaming. They prefer to minimize clutter by using a single cable to connect and charge their work laptop, while the rest connects to their gaming PC. They prefer to use a monitor arm which enhances their productivity, and they already have their favorite monitor arm to use. Why include a stand that increases costs. Don't forget, I've already mentioned all the above costs money, they are not free. If the LG monitor had all of the above, it would cost more than this Dough monitor at full price.
Note that I only care about the full price, not the "introductory scam" price.
You people are not their target market, therefore there is no reason for them to try to earn your money. They don't need it. You gamers need to learn to accept that other humans exist on this planet, not just gamers. And without those other humans, there will be no one to create those games you all play and love in the first place. Without those ppl enhancing their productivity with all these kind of tools available (not just this monitor from this company/brand), the games you all play would be rubbish.
Also, I am not advocating for this company, I am well aware of their reputation. However, you all are complaining about the price, which is already highly justified by the different, better panel that they use, and the extra features they put for their target market. If you all are talking about a different company or brand, I will argue all the same.
Priced like a 4K
:kookoo:
That's a BIG premium for 240Hz
Let's hope that everyone that buys this can now win at their twitch game competitions. LOL
Just went to their website. Their other model is a 4K 144Hz panel, same price. That would be the one I'd go for, unless the colour rendering was off.
@thewan you apparently have issues reading.Please note that you're on my ignore list, so just stop bugging me, ok?
displayhdr.org/performance-criteria-cts1-1/FHD = 2K
QHD = 2.5K
When I was back in uni I had a 120 monitor and roommate had a 144, he played in CAL/CPL CSS even he struggled to notice a difference can CSS was 300+ fps even back then.
Some good reading on it here
tftcentral.co.uk/articles/response_time_testing
tftcentral.co.uk/articles/input_lag
He did have a nice chart on input lag for a crap ton of monitors, but I can't find it since he redid the website.
2 years burn in warranty? Sure thing, dropping 1k on a monitor for 2 measly years....
For reference Samsung QD-OLED came out of the gate with 5 years burn in warranties, that's how much LG thrusts their own product
Enjoy the nightmare stories:
www.reddit.com/r/evev/
TFTcentral went as far as to post a disclaimer about the Eve V/Dough in the news piece.