Chinese tech site Board Channels keeps tabs on the way computer hardware is moving at the very beginning of the supply-chain. It has some fascinating insights the NVIDIA GeForce RTX 50-series "Blackwell" series of graphics cards. Apparently, NVIDIA has planned the transition between the current RTX 40-series "Ada" and the next-generation RTX 50-series such that there's minimal spillover inventory of the older generation graphics cards in the channel, so it doesn't end up with a situation similar to the one between the RTX 30-series "Ampere" and its successor. Back in 2021-22, the cryptocurrency mining boom, which waned toward the end of 2022, had caused an overproduction of RTX 30-series cards that lingered in the channel even as the RTX 40-series launched.

According to the report by Board Channels that's been translated by Gazlog and VideoCardz, the China-specific RTX 4090D has been vaporized from the channel, none of NVIDIA's AIC partners has any boards to sell. The RTX 4080 SUPER sees most AIC partners have their final batches shipping, which should clear out in November 2024. The RTX 4070 Ti SUPER isn't as prominent a SKU as the RTX 4080 SUPER, and is being phased out at the same pace as its bigger AD103-based sibling, with last orders shipping this month. The RTX 4070 SUPER and RTX 4070 remain the most popular high-end graphics SKUs in this generation, and NVIDIA will supply these SKUs throughout December. Given that the RTX 5070 series doesn't come out till February (with wide availability in March), this makes sense. The RTX 4060 series will phase out a lot slower than the other SKUs, given its popularity, and the fact that the RTX 5060 series won't ramp until Q2-2025.

Intel's discrete GPUs are close, and recent reports indicate Intel will reveal its next-generation Arc Battlemage graphics cards in December, moving from an earlier expected Black Friday announcement. Hardware insider Golden Pig Upgrade first mentioned this timeline shift, with data researcher Tomasz Gawroński providing supporting evidence through shipping manifest analysis. The December timing appears to position Intel's announcement before CES 2025, where AMD plans to showcase its Radeon RX 8000 series with RDNA 4 architecture, and NVIDIA will present its GeForce RTX 50 line. This will give Intel ample room to "steal" the attention of the tech press, who will be busy with NVIDIA and AMD during CES.

X account Bionic_Squash has confirmed Battlemage won't be Intel's final discrete graphics card, addressing questions about the company's long-term graphics development plans. Intel's future roadmap includes the Xe3 "Celestial" architecture, though current information only confirms its initial implementation in mobile chips at a reduced scale. The timeline for a full discrete graphics card using Celestial architecture remains unspecified. We are also left to wonder about Intel's approach to discrete GPU marketing push, as the company has yet to gain any significant footing among enthusiasts. In the coming years, Intel's expansion could prove worthwhile as it updates its GPUs with more performance from newer generations.

Microsoft's Windows-on-Arm (WoA) project has been going through an expansion phase, with the recent range of Snapdragon X SoCs powering many laptops. However, as we are about to get bombed with WoA devices in 2025, Microsoft has prepared an official ISO image of the Windows 11 operating system, available for users to download on the official website. The download size is about 5 GB and requires an Arm-based system to work, as expected. The need for Windows 11 ISO image for WoA comes from the increased number of desktop builds shipped to developers worldwide based on Arm. There are many workstations like the ones offered by ODMs, with an Ampere Altra or Altra Max processor inside.

This is also good news for enthusiasts waiting for the NVIDIA-MediaTek collaboration to drop its first goodies next year, and we expect to see some interesting solutions arise. With Microsoft investing its developer resources into producing Windows 11 Arm builds, it signals that the adoption of Arm-based devices is about to get much higher interest from the consumer standpoint.

Elitegroup Computer Systems, with its long-standing expertise in computer motherboard design, has successfully developed the CubeSat On-Board Computer (OBC). This groundbreaking product will carry a payload and is set to launch aboard the Lilium3 CubeSat from National Cheng Kung University, expected to lift off in Q4 2025, initiating space experiments.

In parallel, ECS has developed the high-performance OBCC6M7R motherboard specifically designed for CubeSats, which will officially begin accepting orders for sale starting in November this year. The introduction of this product will accelerate ECS's commercialization of space industry technologies, injecting strong momentum into the company's future growth.

NVIDIA today announced incoming changes to its GeForce Now game streaming service, some of which are not likely to sit well with gamers. The biggest, and likely most controversial change coming to GeForce Now is the addition of monthly playtime caps for all GeForce Now users, regardless of which plan they're on. According to the blog post announcing the changes, GeForce Now gamers will be limited to 100 hours of gameplay per month in addition to the daily playtime caps. NVIDIA will allow gamers who don't use their whole monthly cap to roll 15 hours of game time into the following month.

It's not all bad news, however, as NVIDIA also announced that it will be increasing the resolution and image quality of the GeForce Now Performance tier—previously Priority—from 1080p to 1440p. The Ultimate and Basic tiers remain unchanged in both name and feature set. NVIDIA says the playtime limit was necessary in order "to continue providing exceptional quality and speed—as well as shorter queue times." Of course players can buy extra playtime at a rate of $2.99 for 15 hours of GeForce Now Performance and $5.99 for 15 hours of GeForce Now Ultimate. The playtime limits will come into effect on January 1, 2025, and anyone that signs up for a paid GeForce Now subscription before then won't be subjected to the new playtime limits until January 2026.

Microsoft will allow home users to extend security support for Windows 10 beyond its October 2025 end-of-life date for a $30 fee per year. This marks the first time the Redmond giant has offered such an option to individual consumers, as extended security updates were previously available only to business and education customers. While the extension will maintain essential security patches, users won't receive new features, bug fixes, or technical support from Microsoft. This decision affects millions of Windows 10 users worldwide who may be unable or unwilling to upgrade to Windows 11, either due to hardware limitations or personal preference. While Microsoft strongly encourages users to transition to Windows 11, which offers enhanced security features and AI capabilities, many older computers don't meet the newer operating system's stricter hardware requirements.

The company will begin enrollment for the Extended Security Updates (ESU) program closer to the 2025 deadline. Microsoft will also continue providing Security Intelligence Updates for Microsoft Defender Antivirus through at least October 2028, offering an additional layer of protection for Windows 10 users. This move can be interpreted as Microsoft's acknowledgment of the significant number of users still running Windows 10 and the potential security risks of leaving them unprotected. Using an ESU package from an official source like Microsoft is always better than sourcing them from third-party like 0patch offers, and it is a welcome addition for millions of PCs running Windows 10 today.

Western Digital Corp. today reported fiscal first quarter financial results. "Western Digital's performance in the fiscal first quarter demonstrates our commitment to operational excellence and disciplined capital investment as our focus on lasting quality and reliability, driven by industry leading innovation and a diversified portfolio, has allowed us to target the most attractive end markets to improve profitability." said David Goeckeler, Western Digital CEO.

"The strength of our diversified product portfolio is demonstrated by the rapid emergence of enterprise SSD as a core pillar of growth within our Flash business. The strength of our HDD product portfolio lies in our UltraSMR technology, delivering the industry's highest capacity hard drives with unmatched reliability, quality, and performance, offering a compelling TCO to our customers. With the continued proliferation of the AI Data Cycle, our Flash and HDD product portfolios are well-positioned to capitalize on significant opportunities as adoption continues to grow." continued David Goeckeler.

Capcom today gave gamers a sneak peek at Monster Hunter Wilds, the sequel to the wildly popular Monster Hunter Rise and Worlds, showing off some in-game footage and divulging details about the new ARPG. Monster Hunter Wilds is slated to launch on February 28, 2025, but eager gamers can try out the latest installment in the Monster Hunter franchise a whole three months early thanks to an open beta starting at the end of October. The open beta will be available to PS5, PC via Steam, and Xbox Series S/X, although the PS5 open beta will be available to PlayStation Plus subscribers from October 29, while everyone else will have to wait until November 1 at 3:00 AM (GMT) to participate. The open beta ends on November 4 at 2:59 AM (GMT).

The Monster Hunter Wilds showcase introduces players to another new playable area, called the Oilwell Basin, and a new base, called Azuz, the Everforge, and it looks like the new environment will be mostly in underground caves, shrouded in darkness and the occasional lava vein. Along with the new environment, of course, Wilds will also introduce new monsters, which complement their cavernous surroundings. The showcase also gave us some more information on some of the monsters we can expect to see in the Oilwell Basin, like the oil-silt-lurking Rompopolo, the highly mobile Ajarakan, and what appears to be the area's main monster, called the Black Flame, which will seemingly have a significant role to play in the game's story quest. Of course, the Oilwell Basin is only one new area in Monster Hunter Wilds, and previous promotional images from the new game have shown off plenty of wide-open spaces and grassy plains with rock outcroppings, meaning there will be a degree of diversity for players to explore in the game when it eventually launches.

Assassin's Creed Shadows has had a bit of a rough time of late, with Ubisoft initially pulling out of the Tokyo Game Show entirely and delaying the launch of Shadows to February 2025, attributing its absence at the show to the buggy, incomplete nature of the 2025 entry into the Assassin's franchise. In the announcement confirming the launch delay and the Tokyo Game Show Absence, Ubisoft also communicated that it would be shaking up the Assassin's Creed launch and monetization strategy significantly. Apparently as part of that monetization switch-up, Ubisoft has also changed the price of the Assassin's Creed Shadows Collector's Edition, cutting it by a whopping $50.

Ubisoft confirmed the price change on Discord in an official Q&A, announcing that, due to dropping the three-day early access that Collector's Edition buyers would originally have received, the Collector's Edition would now cost $229.99 instead of the previous price of $279.99. Meanwhile, the Collector's Edition will still include all the other paraphernalia and real-world loot that it originally bundled. The aforementioned delay and changes to the monetization strategy not only saw the cancellation of the Season Pass model previously used by Ubisoft, but it also meant that all Assassin's Creed Shadows players would also get the game's first expansion for free along with the base game.

DeepComputing, a pioneer in RISC-V innovation, today announced a strategic partnership with Andes Technology Corporation, a leading provider of high-efficiency, low-power 32/64-bit RISC-V processor cores. Together, the two companies collaborate to develop the world's first RISC-V AI PC, powered by Andes' 7 nm QiLai SoC. This innovated low-power PC will come equipped with Ubuntu Desktop and aims to redefine AI computing by combining industry-leading hardware and software designed specifically for RISC-V.

The collaboration marks a significant milestone in the evolution of AI PCs, which utilize artificial intelligence to enhance productivity, creativity, entertainment, security, and more. The power-efficient RISC-V AI PC, based on the QiLai SoC, integrates a multi-core CPU, vector processor, GPU, and various peripherals for optimal performance, and AI workload handling. This product is designed to cater to developers and enterprises looking for advanced, open-standard RISC-V solutions.

Global shipments of silicon wafers are projected to decline 2% in 2024 to 12,174 million square inches (MSI) with a strong rebound of 10% delayed until 2025 to reach 13,328 MSI as wafer demand continues to recover from the downcycle, SEMI reported today in its annual silicon shipment forecast.

Strong silicon wafer shipment growth is expected to continue through 2027 to meet increasing demand related to AI and advanced processing, driving improved fab utilization rate for global semiconductor production capacity. Moreover, new applications in advanced packaging and high-bandwidth memory (HBM) production, which require additional wafers, are contributing to the rising need for silicon wafers. Such applications include temporary or permanent carrier wafers, interposers, device separation into chiplets, and memory/logic array separation.

Unknown Worlds has finally announced the next sequel to its popular indie survival game franchise, Subnautica, and released a teaser trailer alongside the reveal. While details are still scant, the first trailer divulges some key information about the upcoming game. For starters, and likely the biggest divergence from Subnautica and the Subnautica: Below Zero expansion, is the addition of multiplayer gameplay, supporting teams of up to four players. For now, it looks like gameplay will either be single-player or online co-op, although it's unclear whether teams will be able to mix the two, popping into four-player sessions alone or with one or two players sitting it out.

Just judging from the trailer and Steam Store page, it looks like Subnautica 2 will take many of the same game mechanics—crafting, resource management, and an open-world sandbox—as the other games in the franchise, and build on them, instead of trying to rewrite the story. Likewise, it looks to be leaning into the Lovecraftian horror themes earlier on in the game. There also seems to be a new upgrade mechanic that will allow players to augment the biology of their characters, which should add an extra layer of depth to the game. Unknown Worlds has not yet published the full retail price for Subnautica 2 or pinned an exact release date, but it will release as an Early Access game sometime in 2025. Fans of the genre and franchise can wishlist and follow the game on Steam, Epic Games, or Xbox or join the Discord community.

After Apple, we just learned that AMD is the next company in line for US-based manufacturing in the TSMC Arizona facility. Industry analyst Tim Culpan reports that TSMC's Fab 21 in Arizona will soon be producing AMD's high-performance computing (HPC) processors, with tape out and manufacturing expected to commence on TSMC's 5 nm node next year. This move comes after previously reported Apple's A16 SoC production, which is already in progress at the facility and could see shipments before the end of this year, significantly ahead of the initially projected early 2025 schedule. The production of AMD's HPC chips in Arizona marks a crucial step towards establishing an AI-hardware supply chain operating entirely on American soil, which is expected to further expand with Intel Foundry and Samsung Texas facility.

Making HPC processors domestically serves as a significant milestone in reducing dependence on overseas semiconductor manufacturing and strengthening the US's position in the global chip industry. Adding to the momentum, TSMC and Amkor recently announced a collaboration on advanced packaging technologies, including Integrated Fan-Out (InFO) and Chip-on-Wafer-on-Substrate (CoWoS), which are vital for high-performance AI chips. However, as Amkor facilities are yet to be built, these chips are going to be shipped back to Taiwan for packaging before being integrated into the final product. Once the Amkor facility is up and running, Arizona will become the birthplace of fully manufactured and packaged silicon chips.

Valve's latest third-person MOBA-like hero shooter, Deadlock, has had a pretty serious cheater problem, despite still being an invite-only public test. While the game has thus far operated on a player reporting system to identify and punish cheaters, a recent game patch has introduced a rather comical—and seemingly effective—anti-cheat system that can either ban cheating players or turn them into frogs until the end of the match.

Valve says that the new anti-cheat system is set up to be fairly conservative at the moment to avoid any false positives. Aside from the new anti-cheat, Deadlock's September 26 update introduced a new hero, Mirage, whose design and gameplay seem rooted in the jinn from Arabic myths (aka djinn or genie) and added a pretty vast collection of gameplay updates, balances, and quality-of-life improvements throughout the game.

A new forecast from the International Data Corporation (IDC) Worldwide Quarterly Personal Computing Device Tracker shows shipments of personal computing devices are expected to grow 2.6% year over year in 2024 to 398.9 million units. The traditional PC market will remain flat in 2024 with 261 million units shipped while the tablet market is forecast to grow 7.2% year over year as a refresh cycle and project investments are expected to drive the market.

For traditional PCs, the global market excluding China is expected to grow 2.8% in 2024 as China continues to suffer through a confluence of macroeconomic challenges, including high youth employment, deflation, and a tumultuous real estate market. However, China's economic concerns have largely impacted just the PC market as tablet demand has proven to be more resilient thanks to Huawei's efforts.

There have been a slew of changes for the upcoming Assassin's Creed Shadows launch, and the latest announcement out of Ubisoft promises some serious changes to the game's launch strategy. Not only will the game be delayed by almost four months, but it will now launch on PC via Steam at the same time as PS5 and Xbox consoles, and Ubisoft is apparently ditching the season pass model that it previously resorted to for major game launches.

In a previous article, we detailed the delays to Assassin's Creed Shadows, but further information was revealed in a Ubisoft trading update (PDF):

We are departing from the traditional Season Pass model. All players will be able to enjoy the game at the same time on February 14 and those who preorder the game will be granted the first expansion for free.

TSMC has reportedly managed to produce yields at its Arizona facility that are on par with yields back home in Taiwan, making its expansion efforts successful. According to Bloomberg, TSMC did a trial production, a multi-month effort, to produce N4 node wafers with low defect rates. With wafers now in TSMC's labs for testing, it is reported that Arizona facility yields have achieved parity with their Taiwanese facilities back home. This indicates that TSMC's efforts to expand in the US are so far considered a success, as advanced chipmaking is a very complex process that is only done by a few makers and in very few locations. With TSMC expanding in the US now and proving that its technology can work on US soil, the company has a green light to start volume production in the first half of 2025.

However, this is only the beginning of TSMC's Arizona expansion. The Taiwanese giant plans to have a second fab operational by 2028 and produce 2 nm and 3 nm chips in the state. Additionally, there will be a third facility for 2 nm and more advanced nodes in Phoenix, bringing the total value of TSMC's US expansion efforts to $65 billion, with $6.6 billion from the CHIPS Act grants and $5 billion in loans from the US government. If upcoming fabs follow the lead of the first facility, US-based production needs will possibly be satisfied.

Details have emerged about Intel's upcoming "Panther Lake" processors, set to be the third generation of Core Ultra mobile chips. Called the Core Ultra 300 series, these CPUs are expected to succeed "Lunar Lake". According to recent leaks, Panther Lake-H will be manufactured using Intel's cutting-edge 18A process node. The chips are said to feature a combination of Cougar Cove P-Cores, Skymont E-Cores, and Xe3 (Celestial) integrated graphics. This architecture builds upon Intel's hybrid core design, refining it for even better performance on mobile devices. The leaked information suggests a range of configurations for Panther Lake-H, the high-perfomance variant of the lineup. These include models with varying core counts and power envelopes, from efficient 25 W parts to more interesting 45 W options. Notably, some SKUs reportedly feature up to 18 cores in total, combining P-cores, E-cores, and LP E-cores in a five-tile package. This is an increase from previously believed 16 cores.

Intel has announced the cancellation of its 20A node for Foundry customers, as well as shifting majority of Arrow Lake production to external foundries. The tech giant will instead focus its resources on the more advanced 18A node while relying on external partners for Arrow Lake production, likely tapping TSMC or Samsung for their 2 nm nodes. The decision follows Intel's successful release of the 18A Process Design Kit (PDK) 1.0 in July, which garnered positive feedback from the ecosystem, according to the company. Intel reports that the 18A node is already operational, booting operating systems and yielding well, keeping the company on track for a 2025 launch. This early success has enabled Intel to reallocate engineering resources from 20A to 18A sooner than anticipated. As a result, the "Arrow Lake processor family will be built primarily using external partners and packaged by Intel Foundry".

The 20A node, while now cancelled for Arrow Lake, has played a crucial role in Intel's journey towards 18A. It served as a testbed for new techniques, materials, and transistor architectures essential for advancing Moore's Law. The 20A node successfully integrated both RibbonFET gate-all-around transistor architecture and PowerVia backside power delivery for the first time, providing valuable insights that directly informed the development of 18A. Intel's decision to focus on 18A is also driven by economic factors. With the current 18A defect density already at D0 <0.40, the company sees an opportunity to optimize its engineering investments by transitioning now. However, challenges remain, as evidenced by recent reports of Broadcom's disappointment in the 18A node. Despite these hurdles, Intel remains optimistic about the future of its foundry services and the potential of its advanced manufacturing processes. The coming months will be crucial as the company works to demonstrate the capabilities of its 18A node and secure more partners for its foundry business.

According to a recent Reuters report, Intel's 18A node doesn't seem to be production-ready. As the sources indicate, Broadcom has been reportedly testing Intel's 18A node on its internal company designs, which include an extensive range of products from AI accelerators to networking switches. However, as Broadcom received the initial production run from Intel, the 18A node seems to be in a worse state than initially expected. After testing the wafers and powering them on, Broadcom reportedly concluded that the 18A process is not yet ready for high-volume production. With Broadcom's comments reflecting high-volume production, it signals that the 18A node is not producing a decent yield that would satisfy external customers.

While this is not a good sign of Intel's Fundry contract business development, it shows that the node is presumably in a good state in terms of power/performance. Intel's CEO Pat Gelsinger confirmed that 18A is now at 0.4 d0 defect density, and it is now a "healthy process." However, alternatives exist at TSMC, which proves to be a very challenging competitor to take on, as its N7 and N5 nodes had a defect density of 0.33 during development and 0.1 defect density during high-volume production. This leads to better yields and lower costs for the contracting party, resulting in higher profits. Ultimately, it is up to Intel to improve its production process further to satisfy customers. Gelsinger wants to see Intel Foundry as "manufacturing ready" by the end of the year, and we can see the first designs in 2025 reach volume production. There are still a few more months to improve the node, and we expect to see changes implemented by the end of the year.

According to a recent report from Nikkei, China has claimed the number one spot as the single highest spender on chipmaking tools. As the data from SEMI highlights, China spent a whopping $25 billion on key semiconductor tools in the first half of 2024, more than the US, Taiwan, and South Korea combined. And the train of acceleration for the Chinese semiconductor industry doesn't seem to be slowing down, as the country is expected to spend more than $50 billion for the entire year 2024. However, this equipment is not precisely leading-edge, as Chinese companies are under Western sanctions and are unable to source advanced EUV lithography tools for making sub-7 nm chips.

Most of the spending is allocated to mature node chipmaking facilities. These so-called "second tier" companies are driving the massive expenditures, and they are plentiful. Nikkei reports that there are at least ten firms that operate with mature nodes like 10/12/16 nm nodes. Being the biggest spender, China is also one of the primary revenue sources for many companies. For the US chipmaking tool companies like Applied Materials, Lam Research, and KLA, Chinese purchases accounted for 32%, 39%, and 44% of their latest quarterly revenue, respectively. Tokyo Electron recorded orders to China accounting for 49.9% of its revenues in June, while the Netherlands giant ASML also attributed 49%. Perhaps even more interesting is the expected outlook for 2025, which shows no signs of slowing down. The Chinese semiconductor industry must establish complete self-sufficiency, and massive capital expenditures are expected to continue.

NVIDIA today reported revenue for the second quarter ended July 28, 2024, of $30.0 billion, up 15% from the previous quarter and up 122% from a year ago. For the quarter, GAAP earnings per diluted share was $0.67, up 12% from the previous quarter and up 168% from a year ago. Non-GAAP earnings per diluted share was $0.68, up 11% from the previous quarter and up 152% from a year ago.

"Hopper demand remains strong, and the anticipation for Blackwell is incredible," said Jensen Huang, founder and CEO of NVIDIA. "NVIDIA achieved record revenues as global data centers are in full throttle to modernize the entire computing stack with accelerated computing and generative AI."

At Gamescom, Korean peripheral manufacturer Pulsar showed many upcoming releases slated for 2024 and 2025, some of which had to be flown in overnight fresh out of the factory. Aside from updates to existing mice series such as the Xlite, X2, X2H, or X2A, Pulsar also showed wholly new shapes and concepts.

Pulsar XS-1 sensor and in-house firmware
Shared between all new mouse releases from Pulsar will be improvements to the sensor and firmware. Based on PixArt's latest PAW3950 sensor, the custom XS-1 sensor will be capable of CPI adjustment in increments of 10, which would be restricted to steps of 50 on a regular PAW3950. After two years of development time, Pulsar's own in-house developed firmware is also nearing completion, and will feature multiple improvements over the third-party solution used previously. More specifically, refined double-click prevention will be included, slam-click prevention is implemented, and latency has been lowered further across the board. The firmware change will be accompanied by a new software as well, which will be exclusive to all newer models featuring the XS-1.

Intel has begun sampling the test tools for their "Oak Stream" platform which will house the "Diamond Rapids" generation of processors sometime in late 2025 or early 2026. Previously rumored to continue using the "Birch Stream" platform LGA 7529 socket that will soon be shipping with the 288-core flavor of the "Sierra Forest" efficiency core Xeons as well as 120-core "Granite Rapids" performance core Xeons, "Diamond Rapids" appears to instead be moving up to a substantially larger LGA 9324 socket. This is Intel's next-next generation of Xeon from what is shipping today, following up on the next-gen Intel 18A based "Clearwater Forest" which was only just reported to be powering on earlier this month. Other than the codename there is almost nothing currently known about "Diamond Rapids" but the rumor mill is already fired up and mentioning things such as increased core counts, 16 DRAM channels (similar to what AMD is expected to introduce with EPYC "Venice") and PCI-E 6.0 support.

The LGA 9324 test interposer for use with Intel's Gen 5 VR Test Tool that appeared on their Design-in Tools storefront before the page went to a 404 error carried a price tag of $900 USD and stipulated that this was a pre-order with an expected shipment date in Q4 2024.

Intel's Sales and Marketing Group (SMG) has announced a 35% reduction in costs as the company looks to streamline operations and adapt to challenging market conditions. The cuts, revealed during an all-hands meeting on August 5th, will impact both jobs and marketing expenses within the SMG. Intel has directed the group to "simplify programs end-to-end" by the end of the year, a directive that comes on the heels of the company's announcement that it would lay off 15% of its global workforce to save $10 billion in operating expenses. "We are becoming a simpler, leaner, and more agile company that's easier for partners and customers to work with while ensuring we focus our investments on areas where we see the greatest opportunities for innovation and growth," Intel said in a statement to CRN. The company emphasized that this restructuring is about "building a stronger Intel for the future," with partners integral to its plans.

The job cuts within the SMG are expected to target overlapping responsibilities, such as account managers and industry-focused teams, which can confuse customers navigating Intel's complex organization. Additionally, the company plans to significantly reduce its marketing budget and simplify programs, aiming to save at least $100 million in the latter half of 2024 and an additional $300 million in the first half of 2025. The impact will also be felt in Intel's market development fund (MDF), a crucial tool for supporting OEMs and other partners through events, training, and more. An ex-Intel executive warned that the MDF had become vital as the company's product leadership waned, allowing it to maintain valuable relationships with partners. As Intel navigates these changes, its partners are bracing for the impact, with one CEO describing the situation as everyone "hunkering down and just waiting to hear something." Another partner executive expressed concerns about Intel's ability to maintain the level of service and support its customers have come to expect.