ASUS today announced the all-new Zenbook 14 OLED (UX3405), a premium ultraportable laptop. The sleek Zenbook 14 OLED is the ultimate Intel Evo Edition ultraportable laptop that takes sophistication to a whole new level. Users can seize every moment using the enhanced, extended-life 75 Wh battery, amplify their efficiency with up to the top-tier Intel Core Ultra 9 processor and Intel Arc graphics, and achieve seamless connectivity via all the essential I/O ports—including two Thunderbolt 4, USB 3.2 Gen 1 Type-A, HDMI 2.1 (TMDS) and a 3.5 mm audio jack.

An immersive audiovisual experience is provided by the vivid 3K ASUS Lumina OLED 120 Hz touchscreen and powerful new super-linear speakers, and the user-friendly design incorporates convenient face login, an FHD IR camera with a physical shutter for privacy, and a new quiet ASUS ErgoSense keyboard. The new design offers improved sustainability with the extensive use of recycled materials for the laptop and its packaging, and US military-grade durability testing maximizes the device's service life.

Acer today announced new models of the AI-ready Acer Swift Go 14 (SFG14-72) powered by Intel Core Ultra processors that feature Intel Arc graphics processing unit (GPU) and Intel AI Boost, its new integrated neural processing unit (NPU), to deliver efficient computing performance of AI workloads and immersive experiences on the thin-and-light laptop. Students, professionals, and creators can leverage the Swift Go 14's array of AI features such as Acer PurifiedVoice and Acer PurifiedView for videoconferencing and customization tools on the OLED laptop. Accomplishing tasks and workflows are also made easier on the Swift laptop with Microsoft's Copilot in Windows 11.

"Our new Swift Go 14 goes beyond its stylish design and high-resolution display, delivering the latest suite of collaboration technology to support a wide variety of functions and lifestyles," said James Lin, General Manager, Notebooks, Acer Inc. "The Swift Go 14 is one of the first devices in the market to be outfitted with Intel Core Ultra processors, paving the way to enhance support of generative AI tasks on more Acer devices moving forward."

Acer today announced the new Nitro V 16 (ANV16-41) gaming laptop, built for casual players looking for a well-balanced device with modern features and more. The latest Nitro V laptop is powered by the new AMD Ryzen 8040 Series processors with Ryzen AI technology built in and up to NVIDIA GeForce RTX 40 Series Laptop GPUs with DLSS 3.5 to deliver versatile performance, long-lasting battery life, and AI-powered technologies. Even in the heat of battle, the Nitro V 16 stays cool through innovative thermals highlighted by a dual fan system and keeps users at the center of the action with stunningly immersive visuals.

"Acer and AMD continue to collaborate in bringing AI-backed gaming experiences with the latest Nitro laptop powered by the new AMD Ryzen 8040 Series processors," said James Lin, General Manager, Notebooks, Acer Inc. "Combined with fast refresh rate display options, enhanced features, and loads of improvements across the board, the Nitro V 16 brings an exciting new AI-ready gaming laptop to the table for all types of gamers."

In a major leap forward for high-performance computing, Venom Computers announced the launch of its newest model: the BlackBook Zero 14" Phantom G9. The Phantom G9 is the latest example of Venom's commitment to blending unmatched power with conscientious sustainability and is designed for Venom's exclusive users, who include discerning professionals and informed tech enthusiasts.

"The Zero 14 Phantom isn't just about leading-edge specs, though we're proud of those," said Jaan Turon, Director of Venom. "This new model also embodies our dedication to longevity and service in what we call the Venom Value Cycle: a sustainable ethos that benefits both customers and the environment."

AMD today launched its first client processors that feature the compact "Zen 4c" CPU cores, with the Ryzen 5 7545U and Ryzen 3 7440U mobile processors for thin-and-light notebooks. The "Zen 4c" CPU core is a compacted version of the "Zen 4" core without the subtraction of any hardware components, but rather a high density arrangement of them on the 4 nm silicon. A "Zen 4c" core is around 35% smaller in area on the die than a regular "Zen 4" core. Since none of its components is removed, the core features an identical IPC (single thread performance) to "Zen 4," as well as an identical ISA (instruction set). "Zen 4c" also supports SMT or 2 threads per core. The trade-off here is that "Zen 4c" cores are generally clocked lower than "Zen 4" cores, as they can operate at lower core voltages. This doesn't, however, make the "Zen 4c" comparable to an E-core by Intel's definition, these cores are still part of the same CPU clock speed band as the "Zen 4" cores, at least in the processors that's being launched today.

The Ryzen 5 7545U and Ryzen 3 7440U mobile processors formally debut the new 4 nm "Phoenix 2" monolithic silicon. This chip is AMD's first hybrid processor, in that it has a mixture of two regular "Zen 4" cores, and four compact "Zen 4c" cores. The six cores share an impressive 16 MB of L3 cache. All six cores feature 1 MB of dedicated L2 cache. There is no complex hardware-based scheduler involved, but a software based solution that's deployed by AMD's Chipset Software, which tells the Windows scheduler to see the "Zen 4" cores as UEFI CPPC "preferred cores," and prioritize traffic to them, as they can hold on to higher boost frequency bins. The "Phoenix 2" silicon inherits much of the on-die power-management feature-set from the "Phoenix" and "Rembrandt" chips, and so are capable of a high degree of power savings with underutilized CPU cores and iGPU compute units.

Acer Inc. continues its business growth momentum in September and the third quarter of 2023. Acer reported its September consolidated revenues at NT$ 28.06 billion with 29.4% growth month-on-month (MoM) and summed up its preliminary consolidated revenues for Q3'23 at NT$67.47 billion, up 4.0% year-on-year (YoY) and 15.8% quarter-on-quarter (QoQ).

TrendForce reports that the second quarter revealed notebook inventory channels displaying healthy levels. Both North America and Asia-Pacific regions are demonstrating a healthy appetite for mid and low-tier consumer models. This isn't just a race to restock; it's a strategic move to gear up for the anticipated back-to-school wave in the third quarter. And here's the zinger—just as Google prepped to roll out its licensing fees, Chromebook shipments hit a peak. This surge propelled Q2 notebook shipments to 42.52 million units, marking a 21.6% quarterly leap. However, a look at the overall picture reveals a total of 77.5 million units shipped in the first half of the year—down 23.5% YoY.

TrendForce further points out that for 2H23, growth momentum is anchored in the purchasing power of end consumers. However, with the economic outlook of the two major notebook markets—the US and Europe—shrouded in uncertainty, the typical seasonal purchasing demand is muted. What's more, some of this demand was already met in Q2. As a result, Q3 notebook shipments are forecast to witness a moderate growth of 3.8%, tallying up to 44.13 million units. Annual notebook shipments are projected to hit 163 million units, marking a YoY decline of 12.2%.

Lenovo unveils a selection of IdeaPad Chromebook Plus laptops, bringing together elevated hardware components with AI-powered tools for more productivity, creativity, and ease of use.

Lenovo's lineup of IdeaPad Chromebook Plus laptops continues the legacy of showcasing the ideal balance of value and performance, the ability to do more from anywhere, and reliability for peace of mind. Now equipped with more exclusive tools and premium services, the new selection of laptops comes with File Sync to access Google Drive files offline, a 1080p webcam with AI-powered video calling tools for crystal clear video conferencing, and other advanced features including the AI-powered Google Photos Magic Eraser that easily removes unwanted distractions from photos.

Acer today launched the company's first Chromebook Plus laptops, the Acer Chromebook Plus 515 and Acer Chromebook Plus 514, debuting with Google's Chromebook Plus initiative that offers a new tier of Chromebook performance, emphasizing better hardware designs with upgraded displays and cameras, and paired with new productivity, creativity, and multimedia capabilities.

The Acer Chromebook Plus 515 and Acer Chromebook Plus 514 both have the hardware and technology features customers need to stay productive, entertained and connected. These new models are powered by modern high-performance processors, and high-resolution IPS displays and 1080p crystal clear cameras flanked by narrow bezels to keep the focus on the vibrant visuals.

The latest Canalys data reveals that PC shipments (desktops, notebooks and workstations) in the US declined just 6% year-on-year to 18.2 million units in Q2 2023, marking a significant improvement compared to earlier quarters this year. Notebook (including mobile workstations) shipments were down 4% to 15.2 million units, bolstered by the return of Chromebook demand in the education sector. Desktops (including desktop workstations) suffered a steeper decline, with shipments falling 12% to 3.0 million units. The US tablet market faced a similarly modest decline, with shipments down 5% to 10.3 million units.

"Despite undergoing another year-on-year decline, the US PC market showed promising signs of improvement in the second quarter," said Ishan Dutt, Principal Analyst at Canalys. "With the buildup of channel inventories now largely cleared, pockets of demand strength are now being reflected in vendors' sell-in shipment performance. A key area that helped drive volumes was the return of demand from education institutions, backed by the latest wave of federal funding, ahead of a licensing cost increase for ChromeOS. This helped propel Chromebook shipments to 4.7 million units, the highest level since peak deployments during the first half of 2021."

Lenovo's newly released ultra-thin Yoga Air 14s 2023 Ryzen Edition laptop packs an exclusively tuned variant from AMD's 7040 "Phoenix" APU series—we are seeing a whole bunch of these mobile chipsets finally arriving inside portable computer hardware and in handheld games systems (Ryzen Z1 series), following several delays earlier in the year. AMD and Lenovo have partnered up on a special Ryzen 7 7840S eight-core APU, with a custom 30 W TDP profile—likely implemented to synergize with the Yoga Air's thin and lightweight design. Folks in the west have started to enjoy playing around with Ryzen 7 7840HS-equipped laptops, this particular APU has a 45 W TDP rating—also shared by China-market specific 7840H variants.

The MyDrivers review team has been taking Lenovo's Yoga Air 14s 2023 Ryzen Edition for a spin—PC Mark results suggest 10 to 11 hours of normal operation on battery, while lighter office tasking bumps that up to 14 hours. A snazzy 14.5-inch OLED screen with 10-touch support seemed to be a highlighted feature on this fancy slimline laptop. A 5% overall difference in performance (across a number of benchmark suites) was noted by the reviewer—a flagship Ryzen 9 7940HS (45 W) APU narrowly beat its less greedy 30 W sibling. The Yoga Air was judged to offer "top tier" performance that competes with a larger class of notebook (15.6-inch). The reviewer was suitably impressed by Lenovo's chassis design: "To be honest, there are very few thin and light notebooks on the market priced at 8,000 yuan (~$1095) that can surpass Yoga Air 14s 2023 Ryzen Edition in terms of appearance and craftsmanship."

Getac has today announced the launch of its next generation S410 semi-rugged laptop, which delivers powerful processing and graphics performance in a sustainable new design, without compromising on rugged reliability. The result is an incredibly versatile device that improves efficiency in the field while giving peace of mind to users in work environments where accidental knocks, bumps and drops can frequently occur.

Outstanding processing power
The next generation S410 is the first Getac device to feature an Intel Core 13th generation i5/i7 processor as standard, which delivers remarkable computing performance and rapid responsiveness to users. Integrated Intel Iris Xe graphics ensure a rich visual experience, while an optional dedicated GPS chip offers significantly improved location accuracy compared to previous generations. When it comes to connectivity, the next generation S410 includes Wi-Fi 6E and Bluetooth 5.3 as standard, with optional 4G LTE and/or 5G Sub-6 with integrated GPS, keeping users connected in even remote locations.

GIGABYTE, the world's leading computer hardware brand, featured its AORUS 17X laptop in two influential AI-content-focused Youtubers by Hugh Hou and MDMZ. Both Youtubers took the new AORUS 17X laptop to the AI image and AI video generation test and found the great potential of how the laptops benefit their workflow. The AORUS 17X laptop is powered by NVIDIA GeForce RTX 40 series GPUs to unlock new horizons for creativity and become the go-to choice for art and tech enthusiasts.

Hugh Hou: Unleashing the Power of AI Arts with the AORUS 17X Laptop
Hugh Hou's journey into AI arts, powered by Stable Diffusion XL, garnered viral success. The AORUS 17X laptop emerged as a game-changer with up to 16G of VRAM, enabling local AI photo and video generation without bearing hefty cloud-rendering costs. It empowers creators and outperforms competitors in AI-assisted tasks and enhances AI artistry.

ASUS, a global technology leader, today announced an epic collaboration with A BATHING APE (BAPE), the renowned Japanese street-style fashion brand. The collaboration showcases the iconic streetwear brand's trademark design style etched directly into the high-performance laptop's rugged, street-savvy metallic lid, palm rest and touchpad. The unique BAPE camo design also adorns an exclusive bundle of matching accessories.

ASUS has teamed up with A BATHING APE to bring users the first-ever BAPE laptop bundle: the Vivobook S 15 OLED BAPE Edition. Vivobook's energetic and vibrant style vibes perfectly with the ostentatious BAPE aesthetic. With a shared passion for creativity, diversity and unwavering authenticity, this collaboration is a seamless combination of bold street fashion and pioneering tech.

TrendForce has predicted a noticeable recovery in the global notebook market for 2Q23. Shipments are projected to hit 40.45 million units—a QoQ increase of 15.7%. This marks a pivotal turnaround after six consecutive quarters of decline. However, despite this growth, shipments are still down by 11.6% YoY. TrendForce expects this upward trend to persist into the third quarter, estimating global notebook shipments to reach 43.08 million units, albeit at a decelerated growth rate of 6.5%.

Notebook brands were primarily focused on reducing excess terminal inventory in 1Q23, which led to slower procurement and subsequently impacted ODM sell-in sales. However, as Q2 unfolds and inventory levels of finished products and components start to stabilize, supply chain pressures should ease, triggering a wave of restocking demand. This trend is expected to extend into Q3—a season typically characterized by robust sales due to back-to-school demand and shopping promotions, further stimulating inventory demand and fostering further growth in global notebook shipments.

ASUS today announced BR1402 series, the world's first 2-in-1 ruggedized 14-inch laptops aimed at K-12 education—and designed for the need of modern students and hybrid learning. Available in both traditional clamshell form (BR1402C) and a convertible design that flips 360° to become a versatile multitouch tablet (BR1402F), the all-new BR1402-series laptops are built to military-grade standards and packed with clever protective features to help students through their learning journey.

BR1402 series are also loaded with essentials for the demands of hybrid study, enabling education to flow seamlessly from the classroom into the home and beyond. To empower a full day's study, these laptops include up to 10-hour battery life, full-function USB-C, up to WiFi 6 for speedy connectivity and a modular design to ensure easy maintenance and upgrades.

Today, after nearly three years of development, Sightful unveiled Spacetop : the World's First Augmented Reality (AR) Laptop. Created by a team of more than 60 spatial computing experts, including veterans from Apple, Microsoft, and Magic Leap, Spacetop represents the next generation in personal computing and the first application of Augmented Reality that seamlessly fits into users' daily lives. With customized hardware and a proprietary spatial environment, Spacetop leverages AR to remove the physical constraints of standard laptops. The result is a first-of-its-kind product that allows users to carry with them a massive, private, virtual workspace designed and customized by the user to be their most creative self, no matter where they are—all in a familiar laptop form factor.

"Two worlds sit at a crossroads: Laptops are the centerpiece of our daily working lives, but the technology has not evolved with the modern, work from anywhere, privacy matters, 'road warrior' mentality. Meanwhile, Augmented Reality is full of potential and promise, but is yet to find its daily use case," said Tamir Berliner, CEO and co-founder of Sightful. "We are at the perfect moment for a significant paradigm shift in a device we all know and love, and Spacetop Early Access is the first step in that journey."

XPG, a fast-growing provider of systems, components, and peripherals for Gamers, Esports Pros, and Tech Enthusiasts, today announced its most powerful laptop to date, the XENIA 15G Gaming Laptop. This impressive laptop was designed for gamers and tech enthusiasts seeking the perfect balance between performance and value. XPG XENIA 15G comes with a 13th Gen Intel Core i7-13700H processor, up to a GeForce RTX 4070 laptop GPU, coupled with a combination of hand-picked ADATA DDR5 memory and a PCIe Gen 4 LEGEND SSD, to deliver extreme gaming experiences.

XENIA 15G takes advantage of the latest generation improvements in components on the market. At its foundation, it features a 13th Gen Intel Core i7-13700H processor with 14 cores (6 performance cores boosting up to 5 GHz, and 8 efficient cores for power saving). On the Graphics front, XENIA 15G sports an NVIDIA GeForce RTX 40-series laptop GPU based on NVIDIA Ada Lovelace architecture, a leap in computing performance with AI-powered DLSS 3, so you can enjoy higher framerates even in lifelike virtual worlds with demanding real-time ray tracing requirements.

TrendForce research reveals that global notebook shipments reached 33.9 million units in 1Q23—a 13% QoQ and 39% YoY decline. This drop is primarily attributed to the continued impact of economic headwinds on consumer market confidence, which has hindered notebook channels as they destock. As a result, notebook brands have reduced ODM orders in an attempt to regulate inventory pressure, with this pressure on notebooks and their components expecting to be eased in 2Q23 as channels increase demand MoM. TrendForce predicts this will drive 2Q23 notebook shipments to 37.63 million units, an 11% QoQ increase but a 17.7% YoY decline.

Business markets face pressure, demand for niche products gradually growing
The U.S. Federal Reserve raised the benchmark interest rate a quarter of a percentage point, from 4.75% to 5%—the highest it's been since the eve of the 2007 financial crisis—in response to weak market demand and a continuous decline in corporate revenue. In the face of high financing and borrowing costs, businesses are strictly controlling financial expenditures, delaying procurement plans, and reducing manpower, all of which, impact the shipment volume of commercial models.

Dynabook Americas, Inc., formerly Toshiba PC Company, has announced that it has refreshed its ultralight Portégé X40L-K and performance-rich 14-inch Tecra A40-K and 15-inch Tecra A50-K laptops to include the new hybrid-architecture 13th Gen Intel Core P-Series 28 W processors. All three laptops also include Windows 11 Pro standard for an enhanced productivity and intuitive computing experience.

"Next generation computing solutions capable of exceeding the demands of modern businesses and individuals is vital to Dynabook's success," said James Robbins, general manager, Dynabook Americas, Inc. "The addition of the 13th Gen Intel Core processors with our own mobile innovations allows Dynabook to deliver uncompromising, premium mobile computing solutions that seamlessly integrate into any business or learning environment. The immense power these three new laptops deliver demonstrates Dynabook's unrelenting commitment to producing the market's best professional-grade computing solutions."

MSI, a world-leading laptop brand, has hold their brand new laptop virtual event MSIology: The Leap to Singularity today. Featuring the latest NVIDIA GeForce RTX 40 series GPUs and up to 13th Gen Intel Core HX series processors which is now available for pre-order and early bird rewards.

MSI strives for perfection and a premium experience in the laptop lineup which comes with innovative technology breakthroughs, extremely powerful performance and aesthetic brand new design. "We have been leading the trends for high-end laptops, and it continues!" Said MSI Notebook Worldwide Sales & Marketing Director, Derek Chen.

Acer today launched four new Chromebooks to meet the needs of students, teachers and administrators, including its first Acer Chromebook Vero model designed specifically for the education market. These new models provide the latest in durability, performance, and features, making them a powerful tool for helping educators deliver better learning outcomes.

"As a leading provider of Chromebooks for the K12 education market, Acer knows what students and teachers need to keep the focus on learning - and these new Acer Chromebooks deliver what's needed and more," said James Lin, General Manager, Notebooks, IT Products Business, Acer Inc. "Our new Chromebooks provide advances in all the areas that have helped establish them as an essential tool for learning: student-focused durability features, reliable performance and advanced connectivity options to support school technology initiatives."

At CES, LG announced its new Gram Style notebooks with OLED displays and news out of Korea now suggests that the 14 and 16-inch notebooks will sport OLED displays from LG's main competitor, Samsung. This might not be entirely surprising, as there's a limited number of laptop sized OLED panel manufacturers and it seems like LG would rather go with a local, Korean option, rather than using a Japanese or Chinese panel in its upcoming notebooks.

The report by the Elec suggests that the LG Gram Style notebooks will use Samsung's rigid OLED panels based on a standard glass substrate. This is also the type of panel that most other notebook manufacturers are using today, as it's the most cost effective type of OLED panels, regardless of manufacturer. LG Display doesn't currently manufacture this type of OLED panels, even though it apparently could do so, using its flexible OLED production lines, albeit at a higher cost. The irony in the situation is still hard to miss though, as the two companies are fierce competitors in many of their core businesses.

Due to the various major events that affected the global economy and politics, the overall demand for consumer electronics made a sharp downward turn in 2022, and global shipments of notebook (laptop) computers began to fall over the quarters. TrendForce's latest analysis finds that global shipments of notebook computers (from ODMs) reached just around 186 million units for 2022, showing a YoY drop of 24.5%. As for 2023, the outlook on the performance of the notebook computer market remains uncertain at this moment. TrendForce expects the YoY decline to moderate to about 7.8%, but shipments are projected to total only 171 million units.

Because market demand was anemic in 4Q22, promotional activities related to the traditional year-end peak season did not generate a lot of sales momentum. Looking at regional markets, notebook brands (PC OEMs) slashed prices in the US and China, but their sales results still did not meet expectations. This development was mainly attributed to factors such as high inflation suppressing consumers' disposable income. Since the sales results for 4Q22 were lackluster, efforts to get rid of the existing stockpile of whole devices might continue through 2Q23. Furthermore, order placements from channels are going to be much more restrained.

The AORUS brand of GIGABYTE originated with gaming notebooks. At the 2023 International CES, AORUS presented a large number of gaming notebooks covering various market-segments, powered by the latest-generation 13th Gen Core "Raptor Lake" mobile processors, and GeForce RTX 40-series "Ada" Laptop GPUs. The AORUS 17X (17-inch) and AORUS 15X (15-inch) are the company's key performance gaming notebooks. Both come with 1440p Fast IPS 240 Hz displays, and rock an Intel Core i7-13700HX 8P+8E processor. The company didn't specify the GPU model in use, but we expect options to range from the RTX 4060 Laptop GPU, all the way up to the RTX 4090 Laptop GPU. 16 GB dual-channel DDR5-4800 memory, and 1 TB Gen 4 NVMe SSDs make for the rest of the specs.

GIGABYTE has a special treat for creators on the move, with the AERO 16 OLED (16-inch) and AERO 14 OLED (14-inch). As their names suggest, they feature OLED displays. These come with 16:10 aspect-ratio displays. The 14-inch model rocks a 2560 x 1600 pixels resolution, and the 16-inch one does 3840 x 2400 pixels. Both displays are Samsung AMOLED sourced, and Pantone validated for a very wide color gamut. The 14-inch model is powered by a Core i7-13700HX 8P+8E processor and 16 GB of LPDDR5 memory; while the 16-inch model rocks a Core i9-13900H 6P+8E processor with 32 GB of DDR5-4800 memory. Both come with a variety of RTX 40-series Laptop GPU options, and 1 TB of Gen 4 NVMe storage.