NVIDIA Responds to Criticism Surrounding the RTX 3080 Launch
NVIDIA's new GeForce RTX 3080 graphics card went on sale last week, and practically its entire inventory was gone in sixty seconds. The NVIDIA GeForce store exclusively selling the Jewelry-like Founders Edition card was hit by sophisticated scalper bots originally designed for limited-edition apparel sales, and one scalper gloated on the web having picked up over three dozen cards to auction off on e-bay for tens of thousands in profit. Frustrated genuine buyers were left disenchanted with NVIDIA over the handling of the launch.
NVIDIA posted an FAQ on its GeForce blog attempting to explain much of the criticism surrounding its handling of the RTX 3080 launch. NVIDIA's main explanation appears to be an unprecedented market demand for its RTX 3080. The company claims that "The demand for the GeForce RTX 3080 was truly unprecedented. We and our partners underestimated it," NVIDIA says. On scalping, NVIDIA explained that while its store had certain anti-bot measures in place, they underestimated the sophistication of scalping bots this time around. NVIDIA also claims to have manually cancelled hundreds of orders suspected to have been placed using bots. "While individuals using bots may have shown images of email inboxes filled with confirmed orders, NVIDIA has cancelled hundreds of orders manually before they were able to ship."Find other interesting answers by NVIDIA to FAQs below.
NVIDIA posted an FAQ on its GeForce blog attempting to explain much of the criticism surrounding its handling of the RTX 3080 launch. NVIDIA's main explanation appears to be an unprecedented market demand for its RTX 3080. The company claims that "The demand for the GeForce RTX 3080 was truly unprecedented. We and our partners underestimated it," NVIDIA says. On scalping, NVIDIA explained that while its store had certain anti-bot measures in place, they underestimated the sophistication of scalping bots this time around. NVIDIA also claims to have manually cancelled hundreds of orders suspected to have been placed using bots. "While individuals using bots may have shown images of email inboxes filled with confirmed orders, NVIDIA has cancelled hundreds of orders manually before they were able to ship."Find other interesting answers by NVIDIA to FAQs below.