Thursday, December 28th 2006
AMD Live! technology will support HD DVD and Blu-ray disk drives
AMD will begin offering AMD Live! computers with Blu-ray and HD DVD drives in Q3 2007. This should definitely increase AMD's market share in multimedia PC's. While both AMD and Intel are working hard on making a nice multimedia platform, AMD with AMD Live! and Intel with Intel Viiv, neither of them have very much market share. This is probably due to a lack of enthusiasm from any major computer vendor. AMD's support for HD DVD and Blu-ray should help the Blu-ray drive gain popularity.
Source:
Digitimes
10 Comments on AMD Live! technology will support HD DVD and Blu-ray disk drives
"AMD LIVE! was originally the name of Advanced Micro Devices' initiative to gather the support of professional musicians and other media producers behind its hardware products. The primary focus of this initiative was the Opteron server- and workstation-class central processing unit. AMD subsequently extended AMD LIVE! into a platform marketing initiative."
See more at en.wikipedia.org/wiki/Amd_live