Ex AMD Director of Technical Marketing Robert Hallock has joined Intel as Senior Director of Technical Marketing after a sabbatical. During his sabbatical, Hallock ran his own company that focused on aftermarket car mods. Hallock had a 12 year tenure at AMD and was the face of many of AMD's more technical videos and also took part in some keynote product instructions when it came to the more technical details of product introductions.

According to a post by Hallock on LinkedIn, his new position will apparently focus on AI for consumer processors, something that ties in with what Intel is about to announce at Intel Innovation 2023. As such, we might be seeing Hallock doing some of the presentations at Intel Innovation 2023 in September. Hallocks post on LinkedIn talks about AI accelerators, again suggesting that he will be mainly involved with the ex Movidius team, but as he mentions client computing, his responsibility might still extend outside of just the AI side of things. Time will tell if he gets a similar role at Intel as he had at AMD, or if he'll just be one of many directors at the company.