AMD's entry-level Radeon RX 7600 GPU launched last May—critical reception was lukewarm, and Team Red enthusiasts found more compelling "budget" options within the preceding RDNA 2 generation. AMD's board partners rolled out customized Radeon RX 7600 8 GB cards—as planned—but the reference design was a scarcity around launch time. As pointed out by TPU's resident graphics card reviewer extraordinaire, W1zzard, a "Made by AMD" (MBA) model was lined up for direct sale via official AMD online stores, "as well as through its board partners, with minimal re-branding." Plans were (apparently) scuppered by a discovery of 8-pin power cable insertion issues—review outlets informed AMD about these problems prior to launch.

According to a fresh VideoCardz report, AMD has started to offer its Radeon RX 7600 reference design through official European channels: "despite the initial promise of offering the RX 7600 directly to gamers through their webstore, AMD has struggled to generate significant interest in the card nearly a year after its launch. Furthermore, there hasn't been a substantial change in pricing, with the card still retailing at $269 (in the US). Turns out, the Radeon RX 7600 MBA is now available in Germany." Several European shop portals display prices of €295 (~$318) and €300 (~$324)—at the time of writing. Potential customers will have to weigh up the benefit of AMD's extra time spent on ironing out the reference design's past issues, versus market-tested + custom-cooled partner models.