Thursday, August 1st 2013
AMD Opens New Global Design Centre in Hyderabad
AMD today announced the opening of a new design centre in Hyderabad, featuring world-class lab facilities dedicated to furthering both software and hardware innovations at the heart of AMD's popular Accelerated Processing Units (APUs.) In a ceremony held today, the new design centre was inaugurated by Rory Read, president and chief executive officer at AMD.
"AMD is committed to providing our customers with innovative, tailored technology solutions that empower people and deliver exceptional experiences," said Read. "Our Hyderabad Design Centre will play an important part in that mission as the team works in concert with our other design centers around the world to deliver AMD's next round of innovative products."
Located at Raheja Mindspace, HITEC City, Madhapur, in the heart of Hyderabad's technology hub, the new facility features 175,000 square feet of world-class engineering labs, equipment and office space for the hundreds of engineers who work there to deliver world-class, differentiated System-On-Chips (SOCs) for AMD and its global customers. AMD also has a design centre in Bangalore, as well as sales offices in New Delhi and Mumbai.
"India is a crucial market for AMD, and our design centers in both Hyderabad and Bangalore are key design and development hubs for our business," said Madhusudan Atre, corporate vice president, Design Engineering at AMD. "Like our talented engineering teams around the world, the engineers working in AMD's new Hyderabad Design Center are every bit as focused and committed to the sustained delivery of hardware and software innovations that can help drive the company's business forward."
"AMD is committed to providing our customers with innovative, tailored technology solutions that empower people and deliver exceptional experiences," said Read. "Our Hyderabad Design Centre will play an important part in that mission as the team works in concert with our other design centers around the world to deliver AMD's next round of innovative products."
Located at Raheja Mindspace, HITEC City, Madhapur, in the heart of Hyderabad's technology hub, the new facility features 175,000 square feet of world-class engineering labs, equipment and office space for the hundreds of engineers who work there to deliver world-class, differentiated System-On-Chips (SOCs) for AMD and its global customers. AMD also has a design centre in Bangalore, as well as sales offices in New Delhi and Mumbai.
"India is a crucial market for AMD, and our design centers in both Hyderabad and Bangalore are key design and development hubs for our business," said Madhusudan Atre, corporate vice president, Design Engineering at AMD. "Like our talented engineering teams around the world, the engineers working in AMD's new Hyderabad Design Center are every bit as focused and committed to the sustained delivery of hardware and software innovations that can help drive the company's business forward."
124 Comments on AMD Opens New Global Design Centre in Hyderabad
This is good news, they're investing more in R+D which they need to as Intel probably invests 50-100x more than them at the moment. Hopefully they will have another Intel killer over the coming years like the Athlon back in the day :rockout:
Saying that Indian are highly educated population amongst the middle class despite their humble economy. The elite few live much wealthier lifestyles than us in western countries. As much as I want to see a super Intel Killer too, I don't think that is going to help AMD, they need to make a profit, increase their stock price and continue to grow by diversifying their investments i.e. tablet, telecommunications market, server market, console market etc. One killer CPU won't impress the stock market. What is India like. There was a BBC documentary that said Indians don't have a word for "curry". Is that true?
Chengdu J 20
F22 Raptor
On topic, It's good to hear AMD spending money on R&D. All my PCs before my current one were AMD. I hope to build one again sometime soon. :)
India has a lot of engineers but I don't know if they're of the caliber necessary to push AMD into the future. I'm pretty sure not.
I think the third boom will come in the form of "what comes after transistors?" That's an open question many corporations are trying to answer but none have yet.
-------------------------------- You're missing the point.
In the past AMD has beat out Intel with less R+D budget, but it didn't translate into the sales revenue or the type of company growth to warrant the investment in the long run. Back then there was no mobile market (well it was very small and niche) so having a hot powerful desktop CPU was the norm.
If AMD really wanted to they could have ploughed a shitload of money into R+D and released something on par with the i7, but the market has changed. 90% of the market couldn't care less about a powerful desktop CPU, the market wants low energy CPUs for mobile phones, laptops, tablets, consoles, HTPC etc. and other small devices. The need for APUs are trending as well. Once AMD secure all these areas, their market share will grow, possibly larger than Intel. This will boost revenue, allow for bigger marketing budgets and R+D etc. It's a big game of chess.
Think of like this.
What impresses the stock market more:
Option A: AMD, fastest desktop CPU of 2014 with 90% market share of desktop CPU, which translates into 10% CPU sales in total.
Option B: AMD, market leader in all mobile CPUs and APUs in 2014, with 95% mobile CPU market share which translates into 90% of all CPU sales.
Edit: Exactly. More fingers in more pies the better.
Wall Street ultimately doesn't care about the product; only if the company making it is capable of reliably turning a profit from it.
Hey Jim (an engineer from any other country in the world)... we're sending you to a design centre featuring world-class lab facilities dedicated to furthering both software and hardware innovations!
Wow that's sounds Keen!
Where is it!
Hyderabad
Where...?
Hyderabad, India
Who's on first...
If you had to look up that, then something's wrong. Where did you go to school? I bet it's in the USA.
@FordGT90Concept: You're pretty sure of the "limited" caliber of India's engineers? How many Indian engineers have you tested? And may I ask where you got YOUR engineering degree? BTW, USA is NOT known for its engineering or scientific superiority. EVERYTHING about USA is foreign - even it's very existence is due to India. Columbus was en route to India when he got lost and reached this new place which he mistook for India. And most of USA's "innovations" are based on works from scientists, engineers and doctors from around the globe INCLUDING India. So, get some education first before throwing your "pretty sure" crappy judgement.
But to seriously answer your question: India has an insane number of students and graduates. Even though a large percentage aren't good for hiring, it doesn't matter. There's still millions of them, and if your business is overseas, then they're also cheap.
Why would someone waste money in the US on a bunch of losers? Our education system is a joke as much as you think India is a joke.
AMD is giving India an opportunity; the burden is on Indians to deliver.
@TheGuruStud: A lot of the greatest advancements humanity has made were born from drop-outs. Education has a tendency to suppress creativity and creative solutions are the ones that change history. Education is great for societies that like to repeat history, not advance it. USA has a long history of drawing in people that are advancing science and capitalizing on it. It takes resources to research and USA has millions of investors.
As long as cell phone, new gadget and car craze is in India every company will make use of this boom.