Wednesday, October 26th 2022

Apple Begrudgingly Agrees to Comply with EU USB-C Charging Mandate

During The Wall Street Journal Tech Live conference, Greg Joswiak—Apple's SVP of worldwide marketing—begrudgingly said that Apple will comply with the European Union's USB-C charging mandate. He said that Apple has been in a "little bit of disagreement" with the EU over the change to a common charging standard. He made a comment about the fact that the EU initially wanted to standardise on micro USB for charging, but admitted that it never happened. He also claimed that neither USB-C or Apple's own lightning connector would exist today if micro USB had been mandated as the charging standard over 10 years ago, which may or may not be true.

According to Greg Joswiak, Apple feels that their change to chargers fitted with a USB-C port is good enough, since it allows anyone to plug in a USB-C cable into Apple's chargers and charge whatever device they like, regardless of the device connector. However, he conveniently forgot to mention that for such a scenario to work, everyone would have to carry a charging cable around with them, the part most people forget about. He also claimed that moving to USB-C means additional e-waste, due to a billion plus lightning cables being in the market already. The argument doesn't seem to hold though, as it's not as if current Apple device owners are just going to throw out their current devices, because Apple is being forced to move to USB-C. The same holds true for most people who have micro USB devices, they didn't throw them away just because they got some USB-C devices. In fairness, the Lightning cables would end up as e-waste at some point in the future, but so do many old cables of every single type over time. Apple would've preferred the EU not to interfere, as the company believes its solution is superior to USB-C for its customers.
Source: The Wall Street Journal
Add your own comment

66 Comments on Apple Begrudgingly Agrees to Comply with EU USB-C Charging Mandate

#51
Vayra86
TheLostSwedeIt's a perfectly commonly used word in the English language.

@Vayra86 the issue with Android is the fragmentation. If you use a phone where the manufacturer hasn't messed around with the OS too much, or a Pixel phone, you do in general have a better experience, based on the multiple Android devices I've owned over the years.
I've had some really horrible devices and some that have hardly missed a beat. However, the user experience varies too much, which imho is a big problem for the Android ecosystem.

I simply don't get along with Apple's OS, I find it impossible to find what should be simple settings (Android is hiding more and more too) and the fact that everything ends up on the home screens irks me.
Yeah I know, I've owned an Optimus 2X, a Nexus 5, and a few others. Tried Windows Phone when it was a thing, too (and apart from the lackluster specs & app store, it was an absolute joy to use). And now I've been on Iphones bc work demands one (though since recently also allow Android phones)... I don't ask much of a phone though, and honestly don't understand a single thing of why people spend big on one. They all do the exact same stuff, really, with minor differences, most of which is camera quality. Gotta say my experience on Iphones has been the best of them all, as in, no hassle. Also the quality of their technology for moving to a new device is pretty awesome. I know Android has it too, but this one really gets everything. Apple's still doing a great job at hiding all the stuff the software does and just delivering the stuff you really want.

That's where the difference is I think; Android still offers more transparency and customizability, but also suffers from it because manufacturers approach it so differently, killing consistency. Between Sony, LG, Xiaomi and Motorola phones that I've seen and owned... there is so. much. bloat. all over the place and its like they make an effort to surprise you even though you've never asked for it.
Posted on Reply
#52
NoneRain
Coming Next: Apple Locked Charger™️.
Apple's products won't charge in non-Apple chargers.
Posted on Reply
#53
nexxusty
TheLostSwedeIt's a perfectly commonly used word in the English language.

@Vayra86 the issue with Android is the fragmentation. If you use a phone where the manufacturer hasn't messed around with the OS too much, or a Pixel phone, you do in general have a better experience, based on the multiple Android devices I've owned over the years.
I've had some really horrible devices and some that have hardly missed a beat. However, the user experience varies too much, which imho is a big problem for the Android ecosystem.

I simply don't get along with Apple's OS, I find it impossible to find what should be simple settings (Android is hiding more and more too) and the fact that everything ends up on the home screens irks me.
Android is trash now too. It's worlds better for productivity than iOS. However as you said, it's becoming more and more locked down. Cannot even unlock the bootloader on my phone, which is beyond ridiculous in my mind.

Jailbroken iOS is 99% as functional as Android though.

At this point, there isn't a single phone OS I like anymore. So I'm likely just to go where the hardware is, that is undisputedly Apple. Has been since 2015. It's not even close actually, plus their lead gains every year.
Posted on Reply
#54
TheinsanegamerN
evernessinceThe only difference is that the EU would have given hard transition deadlines from micro-USB to USB-C.
You completely missed the point. If Micro USB was the only allowable standard, how would type C have come into existence? What would the push have been?
evernessinceCompanies release new phones with new ports during the transition period and boom, you have traction.
Under the hypothetical, no, they wouldnt. Because it would be illegal to do so, since micro USB would have been the enforced standard.

Why are you having trouble understanding this?
evernessinceNot that customers had a choice in phone charging port anyways, EU regulation or otherwise.
That has nothing to do with the argument.
evernessinceThere are only positives by moving to an industry wide standard.
There are absolutely negatives. Like, for instance, say goodbye to high power laptops in the EU, anything that needs more then the USB PD spec can deliver just wont get released there. Or the fact that while lightning cables can be fragile, the USB C por titself isnt that great at standing up to heavy use, especially on laptops with heavy thick dock cables that put pressure on the port.
nexxustyAndroid is trash now too. It's worlds better for productivity than iOS. However as you said, it's becoming more and more locked down. Cannot even unlock the bootloader on my phone, which is beyond ridiculous in my mind.

Jailbroken iOS is 99% as functional as Android though.

At this point, there isn't a single phone OS I like anymore. So I'm likely just to go where the hardware is, that is undisputedly Apple. Has been since 2015. It's not even close actually, plus their lead gains every year.
Android's biggest roadblock is google itself.

Maybe samsung will revive interest in tizen, or firefox OS will get resurrected at some point....
Posted on Reply
#55
R-T-B
GunShotThat's the thing, the POTENTIAL risk of Apple freezing all operations there is enough to get the EU citizens in a uproar towards its lame socialist leaders and force them to backtrack on their crippling non-innovative LOCKED behaviors.
Siri, how much ultra conservative-aid has this man drank?
Posted on Reply
#56
nexxusty
TheinsanegamerNYou completely missed the point. If Micro USB was the only allowable standard, how would type C have come into existence? What would the push have been?

Under the hypothetical, no, they wouldnt. Because it would be illegal to do so, since micro USB would have been the enforced standard.

Why are you having trouble understanding this?

That has nothing to do with the argument.

There are absolutely negatives. Like, for instance, say goodbye to high power laptops in the EU, anything that needs more then the USB PD spec can deliver just wont get released there. Or the fact that while lightning cables can be fragile, the USB C por titself isnt that great at standing up to heavy use, especially on laptops with heavy thick dock cables that put pressure on the port.


Android's biggest roadblock is google itself.

Maybe samsung will revive interest in tizen, or firefox OS will get resurrected at some point....
It certainly is. You can see what they've become, as well as where they're headed as a company.

Google has been dead to me for years now.

We need a pure Linux phone, at least I do. One that allows use of common Android apps.
Posted on Reply
#57
R-T-B
TheinsanegamerNWhat would the push have been?
Hard technical need? You don't seem to understand that there is a system for neccesary transitions based on technical need.
Posted on Reply
#58
caroline!
R-T-BSiri, how much ultra conservative-aid has this man drank?
Took a sip from the wrong bottle for sure.

I'm conservative and supporting companies that manufacture products that serve as tools to go against our traditions and values is wrong in our book. Look, it says here if you support Apple you're a heretic.

Maybe the freedom fighter here is a toy conservative or something, you know the ones who claim to be conservative because they go to church every sunday, or wear red baseball caps with funny letters printed on them but then defend corporations who spend billions of dollars every year to run advertising and marketing campaigns against us all the time.
nexxustyWe need a pure Linux phone, at least I do. One that allows use of common Android apps.
So you just want a portable device that runs FOSS at its core but only to fill it with garbage proprietary spyware programs?

Why.
Posted on Reply
#59
GunShot
A staff at Apple, or two, that is bowing-down to the EU crippling technology advantage plan is not Apple as a establishment and also, how ironic it is that everyone that agrees with this decision is Pro-EU.

Interesting. Nah, nothing sideways about this at all. /s :shadedshu:
Posted on Reply
#60
medi01
Fun fact: even devices sold by, cough, sex shops are using USB chargers.
GunShotEU crippling technology
GunShothow ironic it is that everyone that agrees with this decision is Pro-EU.
Hopefully, Apple will have a separate line of devices with crappy proprietary cables to sell in country you are from, whatever that is.
Posted on Reply
#62
_JP_
GunShotA staff at Apple, or two,
Must be the whole commercial department that wish to not lose the market that exists in the EU. As one can tell, by the 4Q reports, it's not that little:

Also, "Americas" means the whole continent, not the U.S.A. alone. Put per capita spending there for a notion of how much the EU is a market for Apple.
Posted on Reply
#63
Bomby569
Proprietary connections are a disease. This as nothing to do about company A or country B.
Posted on Reply
#64
thegnome
NoneRainComing Next: Apple Locked Charger™️.
Apple's products won't charge in non-Apple chargers.
Or Apple only USB-C charging, you can only charge with a certified cable...
Posted on Reply
#65
nexxusty
caroline!Took a sip from the wrong bottle for sure.

I'm conservative and supporting companies that manufacture products that serve as tools to go against our traditions and values is wrong in our book. Look, it says here if you support Apple you're a heretic.

Maybe the freedom fighter here is a toy conservative or something, you know the ones who claim to be conservative because they go to church every sunday, or wear red baseball caps with funny letters printed on them but then defend corporations who spend billions of dollars every year to run advertising and marketing campaigns against us all the time.


So you just want a portable device that runs FOSS at its core but only to fill it with garbage proprietary spyware programs?

Why.
Need to talk to my friend in the UK, so I need SOME social media apps.
Posted on Reply
#66
Mussels
Freshwater Moderator
TheinsanegamerNYou completely missed the point. If Micro USB was the only allowable standard, how would type C have come into existence? What would the push have been?
You do realise micro USB was the only allowed standard for android devices, and we ended up with USB C?

You're ignoring the fact this already happened
Posted on Reply
Add your own comment
Nov 24th, 2024 01:41 EST change timezone

New Forum Posts

Popular Reviews

Controversial News Posts