Friday, May 16th 2008

ASUS Official Response on GIGABYTE Faulty Claims

ASUS today issued a statement in regard to the GIGABYTE claims posted here.
It has come to our attention that a certain Taiwanese Motherboard Manufacturer has made false claims against ASUS motherboards. These claims have given rise to false information being communicated in both the mainstream media and technology channels. ASUS wishes to clarify the issues and so avoid any further confusion. After investigation, it is clear that this company in question made use of a sponsored gathering of local and international media to deliberately spread information that we consider both untrue and without credible verification. This "disinformation" is not only extremely damaging to ASUS but also completely misleading to the consumers.

ASUS reserves the right to take legal action against any individual, organization or corporation which creates or spreads such rumors.


Exclusive Feature 1: The world's first energy saving motherboards now feature new generation EPU for ultimate energy savings and performance
ASUS, in September 2007, released the world's first EPU energy saving motherboard. Now, the P5Q series utilizes the newest version of the EPU hardware based energy saving chip, which can detect current PC loadings in real time and automatically moderate the power supply for complete system level power savings.

Exclusive Feature 2: World's first true 16-phase power design for ultimate durability and lowest power consumption
In order to achieve the best possible performance and energy savings, the ASUS P5Q series' VRM voltage regulation module utilizes the ASUS exclusively designed true 16-phase power design; which features intelligent auto phase switching technology - when the CPU load increases, 16-phases are utilized, and during low CPU processing periods, it switches automatically to a responsive 4-phase system to power the CPU. This allows the ASUS P5Q to draw less power, thereby raising power efficiency and prolonging component lifespans for longer durability.

Exclusive Feature 3: All Japan-made conductive capacitors for low temperatures, stability and longer lifetimes
The ASUS P5Q utilizes 100% Japan-made conductive polymer capacitors for the whole motherboard, providing world-class stability, low temperatures, and reduces the risk of high voltages to the CPU - providing various ways to prolong component life-spans.

Exclusive Feature 4: 5 Seconds* from bootup to online with Express Gate
Many times, the PC is only switched on to access email, surf the Internet or chat with friends through instant messaging programs - so why waste precious minutes of your time just waiting for boot-up? In order to make PCs more accessible to people, ASUS has designed the exclusive Express Gate for rapid online access after bootup. In just 5 seconds, users will be able to enjoy Internet access, Skype calls, popular Instant Messengers (IM) like MSN or Yahoo Messenger, watch YouTube videos, view photos and check their emails - all without waiting to load Windows!

Exclusive Feature 5: 360° total protection for safety and data Security
The ASUS P5Q series utilizes 4 exclusive "Total Safety Features" to provide full 360° personal computing protection to cater to the safety of consumers and data security.

In regards to motherboard safety, ASUS has designed the Electrostatic Discharge Protection (ESD) and Overcurrent Protection features. The human body can build up electric static charges as high as a few kilovolts. When contact is made to electronic devices through the fingers, this charge can cause electrical damage to internal components. ASUS' ESD Protection provides static electricity protection that surpasses the EU's strict standards, especially for commonly used USB ports.

An overcurrent is a current that exceeds the amperage rating of the external device (flash memory, hard disks etc) or circuits (e.g. ICs). If an external device with a fauty circuit is connected to a PC, an overcurrent might occur and seriously damage components or the external device. ASUS' Overcurrent Protection automatically detects such overcurrents, and acts to protect your external devices and other motherboard components.

Users usually store photos and music in their hard disks. Due to complex backup solutions and the long time taken for backups, users seldom find it easy to perform backups - even when using traditional RAID options. ASUS' Drive Xpert makes it easy to perform data backups through a user-friendly graphical user interface, or enhance hard drive performances without the hassles of complicated configurations.

ASUS' Data Guardian provides a secure and protected working environment for users - and secures the user's personal data via TPM to create a virtual folder protected by an encryption key, and then stored on a USB portable drive. With Data Guardian, users will never worry about unauthorized usage, hackers and stolen hard disk drives ever again.

The ASUS P5Q series of motherboards has broken through a new level of computing -now motherboards can be safer, more efficient, more stable, more durable and provide system level power savings to help protect and save the earth!

* subject to user's hardware and software configuration
Source: ASUS
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75 Comments on ASUS Official Response on GIGABYTE Faulty Claims

#26
imperialreign
OnionManThat I do agree with.. Exploded.. How much of a difference does this really make to the end user? How many of us really care? Sure energy savings is great, but how often do those 'first of its kind' actually work well.. It's usually the second or third gen. that works the best.. IDK, I'm just of the opinion that Asus is not being 100% honest with us, even if it was wrong for Gigabyte to make these claims.. This might be a different story if an unrelated third party (like TPU or Tom's) made this claim ALONE..
neither company is being 100% honest in regards to their energy savings implimentation, although GIGA's DES does work better than ASUS' EPU.

but, it makes no sense that both companies have only implimented energy efficiency solutions on their high-end motherboards . . . the kind of motherboards that OCers flock to in droves. 90% of users buying these boards probably don't even intend to use the features.


Energy efficiency solutions won't make a crap of difference until they've been added to the mid-range boards.
Posted on Reply
#27
Wizard17
They both suck. Especially on high-end boards, they should stop putting this kind of marketing crap on. It's only asking for trouble, like automatic overclocking out of the box too, eyh ASUS? A High end board should be just that. A high end board. For that kind of money I would expect high quality stuff which works. And not like my last high end board with a RAID-controller in alpha stage. Then I got it's causin board with same thing on it. Auto-overclock meant I couldn't install windows out of the box without turning that shit off first. STOP putting crap on your high end boards. Producing quality will sell alot better than all this crap. If you need to, keep it for the low(er)-end boards! You dont buy a high end board with good overclocking capabilities to have it run on least possible power anyway ?!? It just makes no sense. For the quiet, cheap and avarage stuff, these boards are WAY to expensive anyway! This stuff simply doesn't belong on these boards! ASUS & Gigabyte, if you wanna sell, produce high end quality!
Posted on Reply
#28
oli_ramsay
It's quite amusing to see all these big compaies bickering like children (nVidia opening a can of metaphorical "whoop-ass" on Intel lmao) and now this.
Posted on Reply
#29
niko084
Wizard17They both suck. Especially on high-end boards, they should stop putting this kind of marketing crap on. It's only asking for trouble, like automatic overclocking out of the box too, eyh ASUS? A High end board should be just that. A high end board. For that kind of money I would expect high quality stuff which works. And not like my last high end board with a RAID-controller in alpha stage. Then I got it's causin board with same thing on it. Auto-overclock meant I couldn't install windows out of the box without turning that shit off first. STOP putting crap on your high end boards. Producing quality will sell alot better than all this crap. If you need to, keep it for the low(er)-end boards! You dont buy a high end board with good overclocking capabilities to have it run on least possible power anyway ?!? It just makes no sense. For the quiet, cheap and avarage stuff, these boards are WAY to expensive anyway! This stuff simply doesn't belong on these boards! ASUS & Gigabyte, if you wanna sell, produce high end quality!
They do sell, number 1 and number 2....

They put alpha stage components on top tier boards becaues the people who buy them know how to use them and can get around the issues they have while getting to toy with the latest and newest options.

It makes perfect sense that they put all this stuff on the high end boards, until its perfected and stable it would be stupid to put it on low/mid line.

I can agree that it makes a mess on their high end stuff, but if you don't know how to work your way around it don't bother buying a $300+ mainboard.

These corporations are far from stupid and they know very well how to run their companies, produce sales, and keep their market.
Posted on Reply
#30
Arctucas
And just last year Asus and Gigabyte were two divisions of the same company.
Posted on Reply
#31
KBD
AFAIK they were never part of the same company, they did howver consider a merger and gigabyte pulled out of it. I think they also partner on certain projects.
Posted on Reply
#32
imperialreign
KBDAFAIK they were never part of the same company, they did howver consider a merger and gigabyte pulled out of it. I think they also partner on certain projects.
they've worked together before . . .

but in the motherboard realm, GIGA is to ASUS what ATI is to nVidia and AMD is to Intel.
Posted on Reply
#33
Kovoet
I have never had a problem with ASUS and I swear by them. Gigabyte is just jealous because of the sales ASUS is getting
Posted on Reply
#34
niko084
I love how this is turning into a campaign on who is superior...

They both make very high quality boards, they both use misleading advertisement, they both play hardball.
Posted on Reply
#36
[I.R.A]_FBi
niko084I love how this is turning into a campaign on who is superior...

They both make very high quality boards, they both use misleading advertisement, they both play hardball.
Boars are top notch ... everything else after ....
Posted on Reply
#37
philbrown23
gigabye is a joke. their boards are garbage and they are pissed because people will buy asus first and gigabyte last.
Posted on Reply
#38
KBD
philbrown23gigabye is a joke. their boards are garbage and they are pissed because people will buy asus first and gigabyte last.
I'm not defending gigabyte statements in this case, but your statement about gigabyte boards being garbage is just simply ridiculous and immature. They do make quality boards, sometimes they get it wrong, but overall quality is good. I own a gigabyte nforce590 board which has been performing superbly over the past year with no problems, a buddy of mine owns a GA-EP35-DS3R, also a very good and stable board. The same could be said of Asus, though i think they have more quality control issues than gigabyte judging by the reviews i read at egg.
Posted on Reply
#39
niko084
philbrown23gigabye is a joke. their boards are garbage and they are pissed because people will buy asus first and gigabyte last.
Your in the wrong forum for bashing gigabyte......
Why don't you call AMD trash too.... :slap:
Posted on Reply
#40
Dia01
Lower your prices ASUS and all is forgiven.:laugh:
Posted on Reply
#41
ShadowFold
DFI owns both of them :cool: /argument
Posted on Reply
#42
niko084
ShadowFoldDFI owns both of them :cool: /argument
Lets get real here.. DFI makes nice boards, especially for the price, but they cannot touch Asus or Gigabytes upper models... :ohwell:
Posted on Reply
#43
tkpenalty
now asus is trying to turn gigabyte's argument into an advertisement... They haven't even bothered to give us a technical summary into how the EPU works. Still leaves gigabyte in a position to criticise ASUS.
Posted on Reply
#44
Megasty
The only thing I like about that response is how they completely disregarded the claim w/o mudslinging GIGA into the ground. I can't get over how GIGA just out & out called them lairs. That's just too unprofessional. Otherwise it seemed like a press release because it was. Even if Asus's EPU technology is garbage GIGA could have thought of a better way then announcing it like a bunch of 7yo's.
Posted on Reply
#45
DaedalusHelios
Both EPU and DES is not what should sell you a board. Both technologies are trendy gimmicks.:laugh:

What matters more is performance and how many DOA's the customers have to put up with.

I have never had to RMA a Gigabyte board for any problems. I have had 4 of them.

I have had to RMA 2 out of 5 Asus boards I have bought.

Asus highend performance is slightly better, but not enough to completely justify the price. Unless of course you "get off" to benchmarks.:eek:

Asus highend= Overpriced but highest performance

Gigabyte mid-range to highend= reasonable prices + stability and good performance

So if you want the highest end performance buy an Asus if the money is there for it.:)

And if you don't want to pay as much but want good performance still.... buy a Gigabyte.;)
Posted on Reply
#48
imperialreign
good lord . . . this is getting almost as bad as nVidia and ATI were 2+ years ago.


see . . . that's why I said earlier MSI, DFI, ABIT and whoever else need to start offering better competition in the high-end, or this will just continue for a long time between ASUS and GIGA.



At least ASUS has shown some improvement over their initial designs.
Posted on Reply
#49
Mussels
Freshwater Moderator
nothing asus said actually contradicts gigabyte.

Siunds like they're aiming to confuse, get an out of court settlement and leave it to die on the roadside - we dont care about the P5Q series, what about the models already out?
Posted on Reply
#50
imperialreign
Musselsnothing asus said actually contradicts gigabyte.

Siunds like they're aiming to confuse, get an out of court settlement and leave it to die on the roadside - we dont care about the P5Q series, what about the models already out?
yeah, I found that funny in ASUS' retort that there's no mention of the P5E series (which support EPU). It's as if ASUS is using this little flame war to plug their new series (probably are).
Posted on Reply
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