ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories today announces that launch of the XPG SPECTRIX S40G RGB gaming SSD. With sustained read/write speeds of up to 3500/3000MB per second, customizable RGB lighting, and a slew of performance enhancing features, the XPG SPECTRIX S40G is a no brainer for those seeking amazing performance and exceptional reliability.

The S40G supports the NVMe standard and utilizes the high-speed PCIe Gen3 x4 interface to let users enjoy sustained read/write speeds of up to 3500/3000 MB per second. What's more, sporting next-generation 3D Flash memory it offers a leap forward in capacity, efficiency, and durability. Also with the M.2 2280 specification, it supports the latest Intel and AMD platforms. These capabilities make the S40G ideally suited for gamers, PC enthusiasts, overclockers, and graphics professionals. User can customize the SSD's look with programmable RGB lighting effects. They can set up patterns, pulse speed, lighting intensity, and more. Control is a snap with XPG's RGB control software.

ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories today announces that the XPG Overclocking Lab (XOCL) has overclocked the SPECTRIX D60G RGB DDR4 memory module to a frequency of 5738 MT/s, a new world record. The previous record was 5726 MT/s, which was set only a few days prior. The new record was achieved with an Intel Core i9 chipset and MSI MPG Z390I GAMING EDGE AC motherboard in an LN2-cooled configuration.

ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories today announces that the XPG Overclocking Lab (XOCL) has overclocked the SPECTRIX D60G RGB DDR4 memory module to a frequency of 5634 MT/s, a new record. The previous record was 5608 MT/s. The milestone was achieved with an Intel Core i9 chipset and MSI MPG Z390I GAMING EDGE AC motherboard in an LN2-cooled configuration. The results have been certified and published on HWBOT.

The D60G is built with high-quality chips and a metal heat sink for excellent signal integrity, reliability, and stability, which effectively extends the lifespan of the memory module. What's more, Intel Extreme Memory (XMP) 2.0 profiles make overclocking a snap and enhance system stability. Instead of adjusting individual parameters in BIOS, users can do it right through their PC's operating system.

ADATA Technology a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories today announces the launch of its industrial-grade ADATA IUDD362 microSD cards that features high-quality SLC NAND Flash for enhanced durability and a prolonged lifespan, ideal for automated systems.

The ADATA IUDD362 microSD card is ideally suited for industrial systems that are in continuous operation. Equipped with SLC NAND Flash, the IUDD362 offer improved stability, durability, and performance over its counterparts that utilize MLC or TLC NAND Flash. What's more, the IUDD362 is designed to operate in a wide range of temperatures, from -40°C to 85°C, ensuring optimal performance, even in harsh conditions. Also, the IUDD362 is rated at 3 million MTBF (Mean Time Between Failures) for added trustworthiness.

ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories today announces the launch of the SPECTRIX D60G DDR4 memory module. The XPG SPECTRIX D60G DDR4 memory features a unique dual RGB light diffuser design that gives it the largest RGB surface area of any memory module! What's more, it sports a wide frequency range from 3200-4133MHz and supports Intel XMP 2.0 profiles for easy overclocking.

The D60G sports more RGB lighting per mm² than any other memory module out there, which equates to over 60% of the module's surface area. The fully exposed light diffusers are extra-wide for maximum effect, and combined with a mesmerizing multi-colored flow effect users will outshine their competition! The unique avant-garde styling of the D60G will also turn heads. It includes XPG's signature X-light design with a diamond-inspired, multi-faceted surface that is a cut above the rest.

ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories is pleased to announce the launch of the ADATA UV350 USB flash drive. The UV350 flash drive features an understated, elegant look with a capless design that does away annoying caps. A hanging hole at the end makes for easy attaching to keychains and lanyards for excellent portability. The drive comes with up to 64GB of storage space and USB 3.1 for hassle-free storage of photos, music, video, and everything else.

The glossy surface finish of the UV350 is stylish and elegant, and along with a tail-shaped hanging hole, it presents a refined and understated design that's ideal for the busy business professional. The hanging hole lets users easily fasten it to just about anything ultimate portability. What's more, with a capless design, fumbling around with and misplacing annoying caps is a thing of the past.

ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories today announces the SD600Q external solid state drive (SSD). The SD600Q offer excellent read/write speeds of up to 440 MB per second, four times the speed of external hard drives. It does this with 3D NAND Flash, offering excellent performance, reliability, and shorter loading times. What's more, the SD600Q features a shock-resistance construction, heat dissipation capabilities, silent operation, and is power efficient.

Users will fall in love with the SD600Q at first use. Delivering read/write of up to 440 MB per second, the SD600Q will allow users to transfer a 5 GB Full HD movie in a mere 26 seconds. Packing 3D NAND Flash, or stacked memory, the SD600Q offers greater reliability, durability, and ample storage capacities of up to 960 GB.

ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories today launched its ADATA Ultimate SU750 2.5" SATA 6Gb/s solid-state drives (SSD). With next-generation TLC (Triple-Level Cell) 3D NAND Flash and a host of other features, SU750 SSDs deliver terrific value, great performance, and superb reliability to offer users an excellent option for their next upgrade.

Implementing 3D NAND Flash, Ultimate SU750 SSDs features higher storage capacities of 256GB, 512GB, and 1TB. With SLC Caching, the drives can achieve read/write speeds of up to 550/520MB per second to accelerate PC performance. Users will revel in not having to wait around to access files and for programs to load. What's more, with no mechanical components, SU750 SSDs are more resilient than HDDs. They are more resistant to shock and vibration (1500G/0.5ms), therefore providing better protection of data. Also, SSDs also run silently and consume less power than HDDs.

ADATA Technology at CES announced that it has overclocked its XPG SPECTRIX D80 RGB DDR4 memory module to a frequency of 5584 MT/s, thus setting a new world record. The milestone was achieved with an Intel Core i9-9900K processor and MSI MPG Z390I GAMING EDGE AC motherboard in an LN2-cooled configuration.

This is the first time a memory frequency record has been set with a 9th Gen Intel Core i9 processor, and comes on the heels of the recent establishment of ADATA's XPG Overclocking Lab (XOCL) late last year. The lab is the first facility of its kind among worldwide DRAM makers and is an expansion of ADATA's continued effort towards achieving record-breaking memory speeds. This latest milestone has been published on HWBot.

ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories today announces the XPG EMIX H20 gaming headset. Featuring virtual 7.1 surround sound, high-fidelity 50 mm drivers, and RGB lighting, the EMIX H20 offers gamers a new level of immersion and awareness for more exciting gaming experiences.

Having situational awareness is key to winning on the battlefield. Without it, your adversaries will gain the upper hand and ambush you when you least expect it. The EMIX H20 helps tip the scales in favor of the user with virtual 7.1 surround sound, which allows them to hear their friends and foes alike, whether in front of or behind them, so they're never caught off guard. Combined with its high-fidelity 50 mm drivers, the EMIX H20 delivers crystal-clear sound quality with a wide range, excellent accuracy, and optimized bass for total aural immersion.

ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories today announces that it will be in Las Vegas during this year's CES to showcase its exciting new products for gamers, overclockers, PC enthusiasts, and general users. Under the theme of "Innovating the Future," ADATA will be presenting its latest hardware including solid-state drives (SSD), memory modules, and gaming accessories. ADATA will be showcasing its products from January 9-12, 2019.

ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories today announces two new gaming products, the XPG GAMMIX S11 Pro PCIe Gen3 x4 M.2 2280 SSD and SX6000 Lite PCIe Gen3 x4 M.2 2280 SSD, continuing its commitment towards offering hardware that help people achieve extreme gaming experiences.

ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories today launched the UE700 Pro USB flash drive. Featuring read/write speeds of up to 360/180MB/s[1]and up to 256GB of storage capacity, the drive offers users fast data transmissions and plenty of space for high-resolution movies, videos, and other data. What's more, it sports an ultra-thin 7mm form factor and a brushed aluminum surface that's highly portable and stylish.

Employing USB 3.1 the UE700 Pro sports fast read/write speeds of up to 360/180MB per second. That means users can transfer a 4GB high-resolution movie file in a speedy 22 seconds[1]. Also, in an era of 4K videos, there can never be too much storage capacity. Therefore the UE700 comes with up to 256GB of storage capacity so users can capture hi-res photos and videos without fear of running out of space.

ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories today launched two industrial-grade SATA III solid-state drive (SSD) - the ADATA ISSS316 2.5" SSD and IMSS316 3D TLC mSATA SSD. Both are equipped with next-generation 3D NAND Flash, which provides higher storage capacity, efficiency, and reliability than 2D NAND, and come in capacities ranging from 32GB to 1TB. What's more, both SSDs support LDPC (Low-Density Parity-Check) error correcting code technology to ensure data integrity and thus extended lifespans.

The ADATA ISSS316 and IMSS316 solid-state drives both use high-quality 3D NAND Flash to offer larger capacities ranging from 32GB to 1TB and excellent performance. The ISSS316 delivers read/write speeds of up to 550/520MB per second while the IMSS316 delivers read/write speeds of up to 540/530MB per second. The ISSS316 is ideally suited for industrial computing, gaming, surveillance, healthcare, defense, and general automation. Meanwhile, the smaller form factor of the IMSS316 makes it suitable for thin clients, and embedded applications.

ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories today announces the launch of its XPG microSDXC UHS-I U3 Class 10 cards. Made for those who live and breathe portable gaming, these Application Performance Class 1 (A1) cards sport read of up to 100MB/s and write of up to 85MB/s, providing users instant gratification with fast access to their games.

Great for All Types of Portable Gaming

With read speeds of up to 100MB/s and write speeds of up to 85MB/s, users will revel in the ability to download, install and start up games quickly. In addition to portable gaming devices like the Nintendo Switch , XPG microSDXC UHS-I cards also help speed things up on smartphones, tablets, and VR devices. 128GB, 256GB, and 512GB capacity cards are on offer to provide expanded storage space for downloadable content (DLC), downloadable games, and more.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash products, today announced the launch of two new gaming accessories, the XPG INFAREX K10 keyboard, and M20 mouse. Designed to enhance gaming experiences, the K10 keyboard sports nine LED lighting modes, anti-ghosting keys, and ergonomic keycaps, while the M20 mouse features durable OMRON switches, five-setting adjustable DPI, and RGB lighting.

The XPG K10 adds a new dimension to gaming with nine stunning LED lighting modes to choose from, allowing gamers to select the hue that best suits the games they are playing. The modes include - Flowing Light, Multicolor Breathing, Seven-Color Cycle Flickering, Switchable Static, Six-Color Cycle Breathing, Red and White Breathing Cycle, Red and White Cycle Flickering, White Static, and White Breathing. What's more, the K10 helps gamers up their game with some great features including 26 anti-ghosting keys to prevent missed or accidental keypresses, because in the heat of the moment a missed keypress could spell defeat. In combination with its ergonomically curved keycaps, the K10 improves accuracy, while also offering a comfortable keypress experience. Convenient Media Keys allow for quick adjustments of music, sound, or other effects in the middle of a battle without having to open other programs or app.

ADATA Technology, a leading manufacturer of high-performance DRAM modules, and mobile accessories today launched the ADATA Ultimate SU630 2.5" SATA 6Gb/s SSD, which signals its expansion into 3D QLC NAND Flash storage. With next-generation QLC (Quad-Level Cell) 3D NAND Flash, the SU630 delivers terrific value, great performance, and superb reliability, offering users a viable alternative to HDDs for their next upgrade.

Delivering excellent performance without the less than great value typically associated with SSDs, the SU630 gives HDDs a run for their money. It comes in 240GB, 480GB, and 960GB capacities and sports 3D QLC NAND Flash to deliver improved reliability, longevity, and performance over its TLC counterparts. Reinforced by performance-boosting SLC Caching, the SU630 reaches speeds of 520 MB/s read, and 450 MB/s write for smooth and fast boot, file transfers, and downloads. What's more, the SSD also features characteristics that work to keep data safe, including a shock rating of 1500G/0.5ms and resilience to temperature changes (0°C ~ 70°C), while also being more energy-efficient and quieter than HDDs.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash products, announces that it has established a new facility at its headquarters in New Taipei, Taiwan dedicated to pushing the limits of memory performance, the XPG Overclocking Lab (XOCL). The XOCL is the first facility of its kind among worldwide DRAM makers, is an expansion of ADATA's continued effort towards achieving record-breaking memory speeds, and will focus on experimenting with new techniques.

"With growing demand for memory modules that can operate at ever-higher frequencies, ADATA believes the future of overclocking lies beyond the established techniques of air and liquid cooling," said Neo and Stin at ADATA Technology. "The mission of the XPG Overclocking Lab is to explore new, potentially more effective methods that can break the threshold of memory speeds and incorporate them into XPG products for the benefit of users."
The XOCL will actively seek out partnerships within the industry, including with hardware makers and overclockers, to achieve its mission. Over the summer, ADATA overclocked its XPG SPECTRIX D80 RGB DDR4 memory module to 5531MHz in a liquid-nitrogen-cooled configuration, a new record. The milestone was achieved through a joint effort with MSI.

Solid-state drives are cheaper than ever, thanks to systematic decline in NAND flash prices owing both to oversupply and increases in densities. NAND flash prices have already declined by 50 percent over 2018, according to a DigiTimes report, and will continue to slide through 2019. ADATA chairman Simon Chen commented that NAND flash makers haven't slowed down capacity expansions, and 2019 could witness an even bigger drop in prices than 2018.

Major NAND flash makers such as IMFlash Technology, SK Hynix, Samsung, Western Digital, Toshiba, have already taped out their 96-layer 3D NAND flash products, which could enter volume production in the first half of 2019. This could impact prices of existing swelling inventories of products based on 64-layer NAND flash. In theory, the 96-layer chips introduce 50 percent increases in densities. Adoption of newer technologies such as QLC (4 bits per cell) will expand densities even further. The same report also projects that DRAM prices could largely remain flat throughout 2019. Most NAND flash makers also happen to make DRAM, and could balance their NAND flash losses with DRAM profits.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash products, today announces a new line up of gaming hardware including the XPG SX8200 ProM.2 2280 SSD, GAMMIX S5 PCIe Gen3x4 M.2 2280 SSD, and GAMMIX D30 DDR4 memory module.

The SX8200 Pro M.2 2280 SSD is XPG's fastest SSD to date and is designed for avid PC enthusiasts, gamers, and overclockers. It features an ultra-fast PCIe Gen3x4 interface that offers sustained peak read/write speeds of 3500/3000MB/s, outpacing SATA 6Gb/s by a wide margin. Supporting NVMe 1.3, the SX8200 Pro delivers excellent random read/write performance of 390K/380K IOPS. With SLC caching, DRAM cache buffer, E2E Data Protection, and LDPC ECC, it maintains high speeds and data integrity, even during highly intensive applications such as gaming, rendering, and overclocking.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND flash products, today announces two new external hard disk drives (HDD), the ADATA HD680 and the HV320. The HD680 is designed to provide robust protection and comes with up to 2TB of capacity. The HV320 is geared for ultimate portability and style with its slim form factor and beautiful hairline-brushed finish and comes with up to 5TB of capacity.

ADATA today announces the launch of the HD830, its most rugged external hard disk drive (HDD) to date. It features an ultra-sturdy aluminum exterior, triple-layer construction, and IP68 rating for the ultimate protection of data. What's more, the HD830 is MIL-STD-810G 516.6 compliant and can withstand up to 3000kg of downward pressure. The HDD is also equipped with shock sensors that prevent errors and bad sectors due to accidental impact and shaking.

Virtually Indestructible
The HD830's tough aluminum exterior is not just capable of surviving nasty drops and blunt force, but can also handle 3000 kg of downward pressure, roughly equivalent to the combined weight of fifty average-sized people. The HD830 also meets the U.S. Military's MIL-STD-810G 516.6 standard and can survive falls from up to 1.22 meters. A three-layer construction provides complete protection inside and outside, including a tough outer silicone casing that comes in red or blue, shock-absorbing buffer, and cushioned mounting that firmly holds the drive in place.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash products, today announces that is has formed a partnership with one of Taiwan's biggest names in eSports, the Flash Wolves. This partnership comes on the heels of ADATA's recent sponsorship of the IeSF World Championship 2018 in Kaohsiung, signaling its continued commitment towards supporting the growth of eSports in Taiwan and around the world.

"We are thrilled to be sponsoring the Flash Wolves as it is an extension of our mission of delivering high-performance hardware that enhances the experiences of gamers of all levels, from beginners to professionals," said Simon Chen, Chairman and CEO of ADATA. "Going forward, ADATA will continue to promote the development of eSports in Taiwan and other regions by working closely with all stakeholders, from eSports teams and event organizers to government entities.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND flash products, today launched the ADATA IUSP33F PCIe ball grid array (BGA) solid state drive (SSD). The SSD sports a form factor that is 80 percent more compact than M.2 2242 SSDs. Combined with a PCIe Gen3x2 interface and 3D Flash memory for excellent performance and durability, the IUSP33F is an ideal solution for slim-form-factor tablets, notebooks, hybrids, mini-PCs, thin clients, and wearables.

"We are thrilled to be introducing the new IUSP33F SSD, a compact solution that will enable next-generation tablets, ultrabooks, and other slim devices, but without compromising on performance and reliability," said Hedi Huang, Sales Directorof ADATA. "But the versatility of the IUSP33F goes beyond just these applications, and are also well-suited for new emerging applications in areas such as robotics, augmented and virtual reality, and automotive.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash products, today announces the launch of XPG SX6000 Pro PCIe Gen3x4 M.2 2280 SSDs. With NVMe 1.3 technology and 3D NAND Flash, they sport excellent speeds and up to 1TB of capacity, making them a viable alternative to SATA SSDs. In addition, SX6000 Pro SSDs are slimmer than standard M.2 2280 SSDs for a higher level of compatibility thanks to a single-sided design.

ADATA produces the SX6000 Pro in 256GB, 512GB, and 1TB. For PC users looking at tangible performance enhancements, the SX6000 Pro makes complete sense as a SATA successor. The principal advantage of the SX6000 Pro is embodied in its superb cost-performance ratio. Using 3D TLC NAND, NVMe 1.3 technology, and a PCIe Gen3x4 interface, it reaches up to 2100 MB/s read and 1500 MB/s write and random performance of up to 250K/240K IOPS. This means up to four times the speed of typical SATA SSDs.