YouTube and Netflix Begin Rationing Their Bandwidth as Lockdowns Surge Online Traffic
Popular video streaming sites YouTube and Netflix have reportedly started rationing their bandwidth by limiting video quality, as online traffic to their services surge to record levels. With COVID-19 lockdowns forcing people to take to online entertainment, the sites are reporting an unprecedented strain on their finite Internet bandwidth. In Europe, the two sites have capped their video quality to 480p, or slightly worse than DVD quality.
Despite the mighty backing of AWS, the world's largest CDN, Amazon's Prime Video is also finding itself having to cap quality based on regional bandwidth constraints. Google is already engaging with governments and ISPs to minimize strain on available Internet bandwidth. Streaming video remains the number one bandwidth consumer. Governments would want to prioritize bandwidth for companies operating remote- or virtual desktops for their employees working from home. Perhaps there's no better time to upgrade online video codecs to newer bandwidth-efficient ones like AV1.
Despite the mighty backing of AWS, the world's largest CDN, Amazon's Prime Video is also finding itself having to cap quality based on regional bandwidth constraints. Google is already engaging with governments and ISPs to minimize strain on available Internet bandwidth. Streaming video remains the number one bandwidth consumer. Governments would want to prioritize bandwidth for companies operating remote- or virtual desktops for their employees working from home. Perhaps there's no better time to upgrade online video codecs to newer bandwidth-efficient ones like AV1.