G.SKILL International Enterprise Co., Ltd., the world's leading manufacturer of extreme performance memory and gaming peripherals, announces a new lineup of Trident Z RGB DDR4 memory kits with enhanced compatibility on the latest AMD platforms. Specifically designed for AMD Ryzen and Ryzen Threadripper platforms, now there are vibrant options up to the popular DDR4-3200MHz CL14 or the massive 128GB (8x16GB) kits at up to 2933MHz. For a full range of memory kit capacity options, the new Trident Z RGB memory kit models are available at DDR4-2400MHz in 2-, 4-, and 8-module kit configurations with 8GB and 16GB modules, which allows for 16GB, 32GB, 64GB, or 128GB memory kits for your AMD system.

AMD currently has two platform offerings, where Ryzen supports dual-channel with 2 or 4 memory modules and Threadripper supports quad-channel memory with 4 or 8 memory modules. To give a boost in memory performance to AMD number-crunching workstations and high-end graphic rendering systems, G.SKILL offers several selections for each AMD platform, including memory speeds of up to DDR4-2933MHz or ultra-high capacity at 128GB (8x16GB).

In Win today rolled out its Polaris Silent case fans. These 120 mm fans come in three key variants, the Polaris LED, which features a single-color LED illumination (and comes in sub-variants of red, blue, and green); the Polaris RGB, which comes with RGB multi-color LEDs; and the Polaris RGB Premium, which come with anodized aluminium frames, besides RGB LED lighting. The In Win Polaris is a 120 mm fan, with a circular frame. The mounts on the corners of the frame are rubberized to dampen vibration, and on the RGB-equipped variants, feature LED daisy-chaining headers, which let you connect up to three fans in a daisy-chain, and control them from a single fan that's plugged into a standard RGB header on your motherboard. The fan supports most modern RGB LED software standards, such as ASUS Aura Sync RGB, MSI Mystic Light, and GIGABYTE RGB Fusion.

As a fan, the Polaris series features high temperature-range PBT plastic making up the impellers, and polycarbonate frames for the Polaris LED and Polaris RGB variants; and aluminium making up the frames on the Polaris RGB Premium. Its motor features 35,000-hour rated sleeve bearing. The fans take in 4-pin PWM input, spinning between 500 to 1,280 RPM, pushing up to 43.31 CFM of air, with a noise output of up to 20.2 dBA. The fans will be sold in single-unit and two-unit packs.

After whitewashing the Captain 240 EX RGB cooler, DeepCool turned its brush to its bigger sibling, the Captain 360 EX RGB, equipped with a 360 mm x 120 mm radiator. The new DeepCool GamerStorm Captain 360 EX White features an RGB LED element in the pump-block, and even as the radiator frame is white, the cooler features contrasting black highlights in the form of the radiator fins, coolant tubes, and the impellers of the three included Silent TF-120 fans. Besides power, the cooler takes in standardized RGB LED input, so you can control its lighting with popular software such as ASUS Aura Sync, MSI Mystic Light, or GIGABYTE RGB Fusion. The cooler supports most modern CPU socket types, including AM4, AM3(+), FM2(+), LGA2066, LGA2011(v3), and LGA115x, with a notable exception of socket TR4. The company didn't reveal pricing.

GeIL today introduced the Super Luce RGB Lite DDR4 memory series. These modules are practically identical to the Super Luce RGB Sync, which the company launched earlier this month, with a few key differences. The Super Luce RGB Lite lacks software-based RGB LED management, and has a preset combination of multi-color lighting that's put out from its diffuser. It lacks any cabling to the RGB header of your motherboard or RGB controller. This is in contrast to the Super Luce RGB Sync, which comes with a thin RGB cable, and supports software such as ASUS Aura Sync, giving you control over the lighting.

Under the illuminated heatspreaders, however, the Super Luce RGB Lite is identical to its sibling. Available in speeds ranging from DDR4-2133 to DDR4-3000, these modules come in densities of 4 GB, 8 GB, and 16 GB, making up single-module and dual-channel kits of 4 GB, 8 GB (2x 4 GB), 16 GB (2x 8 GB), and 32 GB (2x 16 GB). There are also AMD Edition variants of these modules, which are individually tested by GeIL to work at their advertised speeds with AMD Ryzen processors. The modules are backed by lifetime warranties, and are expected to be about 10 to 15 percent cheaper than comparable Super Luce RGB Sync kits.

Raijintek today introduced the Iris 12 Rainbow RGB 120 mm case-fans. Taking in 4-pin PWM input, these fans spin between 800 to 1,800 RPM, pushing up to 42.17 CFM of air, with a noise output of up to 26.5 dBA. The fans feature hydraulic bearings, and are rated for 40,000 hours of operation. With its vital specs out of the way, the centerpiece is the RGB LED lighting. The inner wall of the fan's frame acts as a diffuser for the 15 RGB LEDs it's studded with. The LEDs in the Iris 12 can make up to 256 colors, each. The fan features a standard 4-pin RGB input. The fan comes in single piece, two-pack, and three-pack SKUs, with the latter two including an RGB LED control hub, that comes with an IR remote control. The company didn't reveal pricing.

EK-FB ASUS PRIME X299 RGB Monoblock is a complete all-in-one (CPU and motherboard) liquid cooling solution for four ASUS Intel X299 Chipset based motherboards that support new Intel Core X-series LGA-2066 socket processors.

Designed and engineered in cooperation with ASUS, this monoblock uses award-winning EK-Supremacy EVO cooling engine to ensure best possible CPU cooling. This water block directly cools Intel LGA-2066 socket type CPU, as well as the power regulation (MOSFET) module. Liquid flows directly over all critical areas, providing the enthusiasts with a great solution for high and stable overclocks. Like with every EK monoblock, EK-FB ASUS PRIME X299 RGB features high flow design and this monoblock can be easily used with weaker and silent water pump settings as well. This kind of efficient VRM cooling on an X299 platform additionally brings down the CPU temperatures compared to the traditional CPU water block and stock VRM heatsink cooling solution.

A while ago we had the opportunity to review Rosewill's new Orbit Z1 RGB chassis, which has good looks, a great layout, at an even better price, making it an all-round package for those wanting to build good-looking gaming rigs. We are giving away three of these cases in our latest Giveaway. To participate, simply fill up a short form that helps us get back to you, if you've been randomly picked the winner. The giveaway is open from today (12th Sep) till the 26th of September, and open to participants world-wide. Good luck!For more information, and to participate, visit this page.

Jonsbo rolled out the TW-120 and TW-240 all-in-one, closed-loop, liquid CPU coolers. The two are differentiated by radiator sizes - 120 mm x 120 mm, and 240 mm x 120 mm, respectively; and characterized by a rather tall hexagonal pump-block that's illuminated by RGB LEDs. The included 120 mm fans feature RGB LED diodes along fan-frames as well, and lighting on the fans and the block are kept in sync.

You can control the RGB LED color, brightness, and lighting patterns by either plugging the cooler into a standard 4-pin RGB header on your motherboard (and using software such as ASUS Aura Sync or MSI Mystic Light); or use an included module to switch between 7 color presets. The LEDs otherwise support 16.8 million colors. The TW series coolers support most modern CPU socket types, including AM4, AM3(+), FM2(+), LGA2011(v3), LGA2066, and LGA115x. The company didn't reveal pricing.

ASUS today rolled out the Republic of Gamers (ROG) Horus GK2000 RGB mechanical gaming keyboard. A revision of the Horus GK2000 the company launched back in early-2016 with red LED lighting, the Horus GK2000 RGB, as its name suggests, updates the original with RGB LED lighting. The lighting can be controlled by ASUS Aura Sync RGB software, with which you can set color, brightness, and lighting patterns for each individual key. The keyboard features Cherry MX RGB series switches, with 16.8 million-color RGB diodes. ASUS bumped up the keyboard's onboard storage to 8 MB, to locally store not just your macros, but also your lighting settings. Available now, the ASUS ROG Horus GK2000 RGB is expected to be priced at USD $199.

MSI is proud to announce the on-shelf availability of its latest high-end AM4 motherboard - the X370 GAMING M7 ACK. To satisfy even the most demanding gamers who are looking for the best performance and style, the new AM4 Enthusiast GAMING flagship, X370 GAMING M7 ACK, is in stores now and ready to cater to any type of gamer, PC enthusiast, or case modder. The X370 GAMING M7 ACK is also world's first AM4 motherboard to feature Killer DoubleShot PRO, combining Killer Ethernet with Killer WIFI AC.

The X370 GAMING M7 ACK is a prime example of why MSI leads the gaming industry in both innovation and performance. Gamers know and trust MSI because MSI always delivers the hardware they need to stay on top of their games. Providing the best networking experience is critical and by including the Killer Ethernet E2500 and Killer Wireless 1535 on the X370 GAMING M7 ACK motherboard, MSI ensures that their customers will have the best possible online gaming experience.

Golden Emperor International Ltd. - one of the world's leading PC components & peripheral manufacturers announced SUPER LUCE RGB SYNC Series Gaming Memory featuring RGB LED illumination. Inheriting the stylish design from the previous generation, SUPER LUCE RGB SYNC Series Gaming Memory upgrades the LED lighting effect from single color LED to RGB LED, providing the fanciest lighting effect for gamers looking for RGB memory products without cable management. Heat spreaders are available in black and white color themes to match different gaming PC build preferences.

With the demand for RGB illuminated PC components rapidly growing, not only hardcore gamers but also mainstream users are looking for fancy RGB gaming memory. Perfectly supporting ASUS AURA lighting control app, SUPER LUCE RGB SYNC allows users to enjoy the seamless synchronization of RGB lighting effects from the motherboard, graphics card, light strips, and memory kits. The cable-less design is a great plus to simplify the cable management.

Rosewill, a leading manufacturer in quality, budget-friendly PC hardware has recently launched a new LED-illuminated gaming computer case to add to their summer lineup: The ORBIT-Z1. So far this summer, Rosewill has launched a number of RGB ready gaming peripherals with their NEON Series gaming keyboards and mice. Continuing their RGB streak with the ORBIT-Z1, this ATX mid tower case is equipped with RGB LED lighting on the front panel for an attractive, luminescent glow. Furthermore, the gaming PC case comes with pre-installed LED light strips and 2 pre-installed 7-color fans, making it beginner friendly to incorporate RGB into your setup and a must-have for any budget PC builder to create a customized system with spacious interior for extendibility.

In addition to the RGB LED lighting features, the ORBIT-Z1 features a large side window to showcase the powerful gaming components within. With the window, gamers are able to admire the stunning rig glowing with their unmatchable skills in the battlefields as ORBIT-Z1's LED lights shine and fascinate victoriously. Plus, the gaming case is programmed with 10 LED effects, all of which can be controlled on the case's top I/O panel with easy access. Gamers looking to create a custom-built rig of their own will find ORBIT-Z1 more than satisfying with its high quality and ease to build.

Cooler Master, a Taipei-based leader in designing and manufacturing computer components and peripherals announces the MasterSet MS120, a gaming keyboard with mem-chanical clicky switches paired with a mouse that has high quality Omron switches and ALPS encoder scroll wheel. "We created a keyboard that mirrors the highly popular mechanical Cherry MX Blue switches and made it affordable while maintaining functionality. We successfully pulled this off with the satisfying clicky feature on our newest mem-chanical switches" says Bram Rongen, Peripheral Marketing Manager.

The MasterSet MS120 is a great first step into gaming, with two tools to help elevate skills. First, it includes a durable keyboard outfitted with Mem-chanical "clicky" switches abandoning the mushiness of traditional membranes. Second, the combo comes with a durable mouse with Pixart optical sensor, adjustable on-the-fly DPI settings, and responsive pro-grade Omron switches. Its RGB capability adds personality and FN On-the-Fly Command keys add convenience wherever you go. This keyboard is equipped with everything a gamer needs to "Make Your Gaming Experience."

Thermaltake introduced the Pacific RL360 Plus RGB radiator, a radiator with - you guessed it - RGB LED lighting, as if fans with RGB LEDs weren't enough. This 360 mm x 120 mm radiator comes with RGB LED strips that mount along the length of the radiator, which are embedded with 24 LEDs, each. The LEDs are fronted by a diffuser, and can make up to 16.8 million colors. The included Thermaltake Riing RGB software lets you control color, brightness, and lighting patterns. As a radiator, the Pacific RL360 Plus features 14 fins-per-inch density, with fins made of a corrosion-resistant aluminium alloy, standard G 1/4 threading, and included stoppers. The included digital lighting controller module lets you plug the radiator, and other Thermaltake Riing-standard hardware to your motherboard over standard USB 2.0 headers. The company didn't reveal pricing.

Cooler Master, a Taipei-based leader in designing and manufacturing computer components and peripherals launches two specific grip type mice, the MasterMouse MM530 tailored for the palm gripper and MasterMouse MM520 tailored for claw grips. Cooler Master's existing MasterMouse portfolio caters to the ambidextrous user and with these two additions Cooler Master has created an easy purchasing decision, one that allows the gamer to "Make Your Gaming Experience" through picking their specific grip type for better gaming. These mice are also two out of the four new products that exhibit the company's refreshed logo.

"We created two new mice for gamers that are looking for comfortable, right-handed grips. One designed for palm grip and the other for claw grip, but both fully packed with quality features and performance to step up your game," says Bram Rongen, Peripheral Product Marketing Manager.

iBUYPOWER is pleased to announce the arrival of the XPG SPECTRIX D40 DD4 RGB Memory Module by ADATA. Configured exclusively at iBUYPOWER, the SPECTRIX D40 is the first DDR4 RGB Memory produced by XPG and integrates stunning performance and visual, luminous beauty into a compact memory module.

A memory module built for the most avid gamers and performance PC enthusiasts alike, the XPG SPECTRIX D40 features:

• Mesmerizing RGB lighting - fully customizable and supported by ASUS AURA Sync
• Armor-inspired design fashioned with a bright RGB LED Strip
• Can be overclocked to over 4000 MHz without a special cooling system
• SPD configuration that defaults to speed of 2666MHz on the new Intel X299 platform
• Compatible with the AMD AM4 platform and Ryzen processors

Phanteks introduces the latest variant to the Enthoo PRO M Series, the Special Edition PRO M. The PRO M Special Edition delivers great design without compromising any features. The Special Edition offers striking style with the white interior, plus two Halos RGB fan frames to complement the case.

The new special edition PRO M has the same great features found throughout the PRO M lineup including the open interior layout and a modular HDD system that allows you to utilize the space to your needs. The case will be watercooling ready with the integrated radiator bracket, reservoir mounts, and pump slots. Stylish, compact and featured packed, the PRO M Special Edition will offer enthusiasts a way to unleash their creativity and showcase their build. The included Halos RGB fan complements any system build with ambient illumination and style.

Chinese liquid-cooling manufacturer BYKSKY has showcased what are as of yet the first waterblocks specifically engineered for AMD's HEDT X399 platform. The company has showcased a grand total of four variants for their liquid-cooling solutions, which come with accents in either Red, Silver, Red + RGB Lighting, or Silver + RGB Lighting.

Sans RGB, the blocks are expected to retail for about $58; adding a light spectacle to your water blocks, however, will seemingly increase pricing to a still very appealing $63. Even though these specific Threadripper waterblocks are for now only listed in China, expect availability to expand in the coming weeks.

Around one year ago, GALAX introduced their Gamer DDR4 memory kits, which counted with LED illumination - these were not RGB parts, mind you, and instead, you had to choose between either Red, Green or Blue LEDs with matching color lid. But the times, they are a-changing, and nowadays, pure LED illumination isn't enough: gamers want permanent customization ability, so they can keep cycling kaleidoscopic colors around them at a whim.What the GALAX Gamer III line-up does well is that their RGB prowess comes absent of any unsightly extra cables for separate RGB power; like the G.Skill Trident Z, these make do without any extra wiring. However, where these fall short is on frequency and timings. It's almost as if the added LEDs reduce DRAM performance, since these kits will (at least for now) only be available in 2666 MHz frequency kits with CL 15... Which, for a company such as GALAX, with its over the top GPUs, seems slightly anemic. GALAX has yet to announce which motherboard manufacturers will support RGB controls, pricing, or actual availability dates (so, all the important bits.)

Razer, the leading global lifestyle brand for gamers, today announced the Razer Chroma Hardware Development Kit (HDK), the world's most advanced modular lighting system for PC gamers and enthusiasts. Integrated within the Razer Chroma ecosystem, the Chroma HDK offers all-in-one color customization with precise control down to the individual LED.

Users can shape and bend the LED strips to fit virtually any surface to light up an entire room, home or office for total game immersion. The individually controllable lights are integrated into Razer Synapse 3, and are powered by Razer Chroma technology, which unlocks customizable lighting features that can be synced across devices.

COUGAR is proud to announce the arrival of its most powerful gaming headset ever. Endowed with immersive 7.1 Virtual Surround audio, a flexible microphone, and a cool ergonomic design with RGB backlight, this headset unites performance and style to provide everything a serious gamer could ask for.

Immersa Pro's integrated sound card brings you the best audio technology
Immersa Pro's 7.1 Virtual Surround capabilities are a massive improvement to your gaming experience. This technology allows you to know the direction from which a sound comes, generating a more immersive atmosphere and, in online games, dramatically increases your performance. Hear your rivals as they come to meet their defeat!

The Level 10 M mouse from Tt eSports has already lived through an update before; and instead of releasing a new, different-branded mouse, Tt eSports is looking to build up the Level 10 M brand by updating the design while keeping the name recognizable. This seems a sensible option - most companies already offer enough different gaming mice for a person to keep track of without an Excel sheet, and some of the differences don't really usually warrant a different name.

Tesoro today launched the Gram SE Spectrum mechanical gaming keyboard. The company had unveiled the keyboard at the 2017 Computex, earlier this year. Available in black and white body color options, the keyboard features a standard 104-keyset with Tesoro's in-house Optical Switches, which offer faster response time and higher durability than conventional mechanical switches.

It's not just the keycaps, even the switches of the Gram SE Spectrum are hot-swappable. The underlying electronics are driven by an ARM SoC, with 512 KB of native storage for macro layouts and lighting customization, and full N-key rollover and anti-ghosting. The keyboard earns its "Spectrum" moniker from 16.7 million-color RGB LED lighting. The keyboard is also spill-proof, featuring IP56 certification. Measuring 447 mm x 136 mm x 33 mm (WxDxH), the keyboard weighs about 1.19 kg. Available now, both color options of the Tesoro Gram SE Spectrum are priced at USD $119.

Thermaltake today introduced the Riing Plus 12 LED RGB fan, a premium 120 mm case-fan. Sold in single-unit, two-pack, and three-pack SKUs targeted at users of liquid-cooling radiators, these fans are characterized by 12 individual RGB LED lining the inner walls of the frame, fronted by a diffuser, which gives it smoother color transition effects. The LEDs support 16.7 million colors, and can be controlled through the proprietary Riing Plus RGB software. The two-pack and three-pack SKUs include an speed + RGB LED controller module, which lets you plug in up to three fans, drawing power from a 4-pin Molex, and taking input from USB, to interface with the software. As a fan, the Riing Plus 12 LED RGB takes 4-pin PWM input, spins between 500 to 1,400 RPM, pushing up to 48.34 CFM of air, with a noise output of 24.7 dBA. It features hydraulic bearing, and its 25 mm-thick frame features rubberized mounts to dampen vibration.

There are two kinds of desktop CPU platforms. The mainstream tier runs from two cores up to eight, and it's great for gaming and general use. Its high-end sibling takes everything up a level with more cores, more memory channels, and more bandwidth for graphics and storage. A considerable upgrade in every regard, this high-end desktop platform appeals to power users, content creators, and prosumers who want to blur the line between desktop and workstation. AMD's Threadripper CPU is the latest addition to the desktop's heavyweight division, and it walks into the ring with an entourage of SocketTR4 motherboards in tow. This guide explains the ASUS and ROG family to help you pick the best X399 motherboard for your high-end desktop or gaming PC.

All of our X399 boards share core DNA that includes one-touch overclocking, refined cooling control, and improved RGB lighting. Yet they each have their own distinct flavor as well. The ROG Zenith Extreme brings Threadripper into the world of premium dream PCs with provisions for custom liquid cooling and 10G networking. With the Strix X399-E Gaming, hardcore gamers can build stylish rigs with power to spare for high-quality streaming. And then there's the Prime X399-A and its well-rounded foundation channeling the professional side of the platform's prodigious power. Which X399 motherboard should you buy for your build? Let's find out.