Wednesday, February 6th 2019

EA Stocks Dive 13% With Disappointing Battlefield V Sales, Mobile Revenue

EA stocks today have taken a dive of 12.83% (17% at the worst case scenario, with a slight rebound in the meantime), at the moment of writing, compared to their opening hours. The descent, which represents a dip towards a $80.61 valuation per share compared to the $92.52 at the opening market, followed the release of the company's Q3 FY19 Financial Results, caused by lower than expected sales from Battlefield V and lower than expected revenue from EA's mobile efforts. This is capitalism at its finest - the 7.3 million sales of Battlefield V (an impressive number by any metric) fell close to a cool million short of projected sales by this time, and that is enough for the market to correct their expectations.

EA's mobile business saw a YoY fall of 22%, which did little to assuage investors and provide a positive note for the underperforming Battlefield V. It's interesting to note how interesting the markets can be: on the surprise announcement of the new, Respawn-developed Apex Legends, there was no significant change in EA's stock valuation, despite this launch meaning a new, hopefully rich, revenue source for the publisher. Although considering TechPowerUp's overall sentiment regarding that games' launch (not representative of the entire community), it seems that EA won't be banking much on our users.
Sources: EA, WCCFTech
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24 Comments on EA Stocks Dive 13% With Disappointing Battlefield V Sales, Mobile Revenue

#1
ArbitraryAffection
I was gifted BF5 and while it is a fun game to play a few games and looks pretty... it is literally BF1 with new skins and maps. Which is BF4 with new skins and maps. Which is BF3 with new skins and maps... Can we have a new BF set in the future with giant mecha and plasma swords? Please? :3

My favourite BF ever was 2142. I loved that game.
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#2
Darmok N Jalad
It’s in the game. And if it isn’t, there’s a micro-transaction for that.
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#3
Bansaku
Get woke go broke!
Give us games that WE WANT TO PLAY, free of loot boxes and the pay-to-win attitude!
This is a no-brainer EA. Long gone are the days of Dr. J vs Larry Bird...
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#4
Upgrayedd
BansakuGet woke go broke!
Give us games that WE WANT TO PLAY, free of loot boxes and the pay-to-win attitude!
This is a no-brainer EA. Long gone are the days of Dr. J vs Larry Bird...
BFV has neither of those. Nice keyword attack though, should really try harder.
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#5
FreedomEclipse
~Technological Technocrat~
I mean, the irony is that one of the former big dogs In charge of development of BF:V said "if you dont like it, don't buy it."

And a lot of people didnt.
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#6
Assimilator
You all know what this means, of course... more microtransactions. Especially when EA's YABRC (Yet Another Battle Royale Clone) Apex Legends fails to do as well as they are hoping due to market saturation.

The fact that 7.3 million people bought BFV is saddening and sickening.
ArbitraryAffectionI was gifted BF5 and while it is a fun game to play a few games and looks pretty... it is literally BF1 with new skins and maps. Which is BF4 with new skins and maps. Which is BF3 with new skins and maps... Can we have a new BF set in the future with giant mecha and plasma swords? Please? :3

My favourite BF ever was 2142. I loved that game.
I'm just sitting here hoping that DE puts mechs in Warframe.
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#7
lexluthermiester
AssimilatorYou all know what this means, of course... more microtransactions.
Yeah, 'cause that'll fix everything!...(sarcasm) The sad thing, is that is what they'll likely do and it'll sink their ship even more.
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#8
erixx
make it one weapon (customizable) per class
slow down speed of all movements, shooting, weapons changing (no insta-nading by keypress), zeroing in, including vehicles
make one shot kills by 'mousegods' harder
take the "tournament" concept and the stress out

and yes BF5 looks good but I rarely feel like playing it :-)
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#9
radekr
EA’s chief design officer Patrick Soderlund said:
“I have a 13-year-old daughter that when the trailer came out and she saw all the flak, she asked me, ‘Dad, why’s this happening?' She plays Fortnite, and says, ‘I can be a girl in Fortnite'.[...] Today gaming is gender-diverse, like it hasn’t been before. [...] We stand up for the cause, because I think those people who don’t understand it, well, you have two choices: either accept it or don’t buy the game. I’m fine with either or. It’s just not OK.”

Well ... it seems to me that consumers have done what Mr. Sunderlund expected and they made their decision.
Also, good thing his daughter did not played Disney's G-Force at that time for example. Although I will not say, it would be interesting to see a guinea pig shooting the Nazis in BFV ;)))
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#10
Darmok N Jalad
radekrEA’s chief design officer Patrick Soderlund said:
“I have a 13-year-old daughter that when the trailer came out and she saw all the flak, she asked me, ‘Dad, why’s this happening?' She plays Fortnite, and says, ‘I can be a girl in Fortnite'.[...] Today gaming is gender-diverse, like it hasn’t been before. [...] We stand up for the cause, because I think those people who don’t understand it, well, you have two choices: either accept it or don’t buy the game. I’m fine with either or. It’s just not OK.”

Well ... it seems to me that consumers have done what Mr. Sunderlund expected and they made their decision.
Also, good thing his daughter did not played Disney's G-Force at that time for example. Although I will not say, it would be interesting to see a guinea pig shooting the Nazis in BFV ;)))
Execs will say anything to make a sale. There have been female game character options since the 1980s.
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#11
lexluthermiester
Darmok N JaladThere have been female game character options since the 1980s.
Exactly. Samus Aran, Princess Peach(playable in North America's SMB2) and the list goes on.
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#12
FreedomEclipse
~Technological Technocrat~
Lol I take it some people dont like titanfall.... cant believe my post got marked as a low quality post for suggesting a game that might be more suitable to the person describing what sort of game he/she wanted to play. what a complete utter broccoli
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#13
radekr
Darmok N JaladExecs will say anything to make a sale. There have been female game character options since the 1980s.
That's exactly what I meant. In addition, never playing a game like Mario I did not think that I feel offended due to the fact that I'm not really a mustachioed Italian plumber. And I bet Mario creators never thought about it;)
Also, I would never come up with the idea of requiring other characters from the creators of the game...
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#14
BorgOvermind
It is amazing that most large companies did not yet realize that every single thing that went from SP to the $$$-MMO-ripoff way epically failed.

While I don't consider the latest few Battlefails that special, I really feel sorry for things like Failout 76.

P.S. Hope we get KOTOR 3 and they finally kill SWTOR that's been in an undead state in the last 2-3 years.
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#15
Diverge
In the 80's and early 90's they were a good gaming company, releasing well thought out and unique games. Now they just release the same game every year and slap a new title on it. This happens to most companies that get too big, and lose touch with their origins...
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#16
medi01
That lovely woke-broke combination. Cheers @ consumers, who made this happen.
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#17
FreedomEclipse
~Technological Technocrat~
2019 is going to be a big year for EA I heard they are going to be rushing out at least 4 or maybe even 5 games this year. Anthem included though not Apex legends because that's F2P
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#18
jabbadap
FreedomEclipse2019 is going to be a big year for EA I heard they are going to be rushing out at least 4 or maybe even 5 games this year. Anthem included though not Apex legends because that's F2P
Hmm let me count, FIFA 20, Madden 20, NHL 20, NBA live 20 oh and that Anthem. If only they could release NHL 20 on PC, I could lift the ban of all EA games on my machine.
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#19
Totally
BorgOvermindIt is amazing that most large companies did not yet realize that every single thing that went from SP to the $$$-MMO-ripoff way epically failed.

While I don't consider the latest few Battlefails that special, I really feel sorry for things like Failout 76.

P.S. Hope we get KOTOR 3 and they finally kill SWTOR that's been in an undead state in the last 2-3 years.
Doubt it, Bioware's been gutted and is now on life support was being kept afloat by Mass Effect until they cocked that up with Andromeda. They deserve a mercy killing at this point as Anthem looks boring as hell and seems to be a clone of existing games in the genre. I'll echo a common sentiment regarding EA, they don't listen to their customers and they'd do well to do so.
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