Sunday, July 12th 2020
NVIDIA Prepares to Stop Production of Popular RTX 20-series SKUs, Raise Prices
With its GeForce RTX 30-series "Ampere" graphics cards on the horizon, NVIDIA has reportedly taken the first steps toward discontinuing popular SKUs in its current RTX 20-series graphics cards. Chinese publication ITHome reports that several premium RTX 20-series SKUs, which include the RTX 2070, RTX 2070 Super, RTX 2080 Super, and the RTX 2080 Ti, are on the chopping block, meaning that NVIDIA partners are placing the last orders with upstream suppliers for parts that make up their graphics cards based on these GPUs.
It is a slow process toward product discontinuation from this point, which usually takes 6-9 months, as the market is left to soak up leftover inventory. Another juicy bit of information from the ITHome report is NVIDIA allegedly guiding its partners to increase prices of its current-gen high-end graphics cards in response to a renewal in interest in crypto-currency, which could drive up demand for graphics cards. NVIDIA is expected to announce its GeForce RTX 30-series on September 17, 2020.
Sources:
ITHome, Tom's Hardware
It is a slow process toward product discontinuation from this point, which usually takes 6-9 months, as the market is left to soak up leftover inventory. Another juicy bit of information from the ITHome report is NVIDIA allegedly guiding its partners to increase prices of its current-gen high-end graphics cards in response to a renewal in interest in crypto-currency, which could drive up demand for graphics cards. NVIDIA is expected to announce its GeForce RTX 30-series on September 17, 2020.
66 Comments on NVIDIA Prepares to Stop Production of Popular RTX 20-series SKUs, Raise Prices
This has been going on for too long.
The 5600 XT is the one card that I can make an argument for. When we work with a user on a new build ... we look at their initial build list and the apps they use. Just this week, we had a user come in who wanted to build a PC ($400 CPU budget) for gaming and video editing noting that "I read on the internet that I should use an AMD CPU because it has more cores and is advanced technology", . We said... look at the reviews on TPU, forget "technology" technology, forget cores, forget benchmarks and look what performs best in what you do. " He decided on a 10700k
On the GPU side, I am very much encouraged by the 5600 XT, it is the one card that I can easily make a solid argument for. There are many AMD cards that came close in the last gen, but 2nd place doesn't get you on the Wheaties box. And when you counted PSU size, power cost, heat and temps... close was far from good enough.the 5600 XT had wins there which is something we havent seen in almost a decade.
If AMD could extend the efficiences of that design, upwards, we could see some real competition and potentially lower prices. Remember last gen, AMD was making huge price cuts on release day. The 3900x dropped $100 back in January before we knew anything about 10xxx series.
The only way we are going to see nvidia price cuts is if a) The new AMD cards are performance competitive out of the box b) They don't lose that competitiveness once both cards are overclocked c) they can duplicate the better performance of the 5600 XT in the power, temps and noise categories d) they are price competitive. Smaller die sizes, HBM, is all just noise unelss they can accomplish those 4 things.
Nvidia is in more of a lead at the top end, though again AMD is giving them tough competition in the mid range. The real issue with AMD is that they offer what 3 SKUs as against 4-5x that from Nvidia? AMD isn't consistently competitive in the bottom tier & the top tier, that has a knock on effect on what they can salvage from the mid range. Which is not to say that they aren't offering good or better perf/$ than Nvidia, in many cases they are, just that Nvidia is still the preferred brand commanding a huge mindshare in this space ~ much like Intel for DIY builds just as far back as 2017.
The U.S. Trade Representative (USTR) announced that it lifted tariffs on $200 billion worth of goods imported from China. Impacted products included graphics cards, motherboards and PC cases, as well as some gaming peripherals. Now those goods will be exempt from the increased tariffs levied as part of the trade war between the U.S. and China--at least until the temporary exemption comes to an end August 7th 2020.
www.federalregister.gov/documents/2019/09/20/2019-20442/notice-of-product-exclusions-amendment-to-the-exclusion-process-and-technical-amendments-chinas-acts
www.tomshardware.com/news/trump-delays-tariffs-tech-august-2020,40458.html
this third world sh!tholeitaly we pay an average of 0.30€/kWh, including our F*****G 23% VAT. No bueno.I pay less cause of my contract allows them sending marketing data to my fake email
These prices are also with price caps, it was getting so bad, our right wing government even decided it got out of hand and now has capped what they can charge, which says a lot.