Friday, February 12th 2021
Intel Apparently Discounting 10th-Gen CPUs in Bid to Claw Market from AMD
Intel has apparently begun discounting its desktop CPUs, perhaps in a bid to try and maintain market share earning momentum the company garnered in the last few months. As AMD struggles to keep up with consumer demand for its latest Ryzen 5000 series, Intel looks to be capitalizing on its vertical integration (as well as the fact that Intel owns its own fabs and fabricates in a more than mature 14 nm process). A interesting move by the blue giant, who has generally opted out of a price reduction strategy - a move that might make Intel look on the back foot, and as an alternative budget brand, to the incommensurately smaller AMD.
Various retailers have been carrying Intel inventory with much reduced prices over their official MSRP. Amazon, for example, is offering the Intel Core i7-10700K for $344, down from its average pricing of $383. In the same retailer, the iGPU-less i7-10700F processor is down from $315 one month ago to just $229. Odds are that this is an Intel decision because if one considers the amount of demand on PC products and components due to COVID-19, it's very likely that consumers who can't get an AMD 5000-series CPU will still choose to purchase hardware - even if it has to be from Intel. So retailers eschewing part of their profits at a time like this seems slightly off-character.
Source:
TechSpot
Various retailers have been carrying Intel inventory with much reduced prices over their official MSRP. Amazon, for example, is offering the Intel Core i7-10700K for $344, down from its average pricing of $383. In the same retailer, the iGPU-less i7-10700F processor is down from $315 one month ago to just $229. Odds are that this is an Intel decision because if one considers the amount of demand on PC products and components due to COVID-19, it's very likely that consumers who can't get an AMD 5000-series CPU will still choose to purchase hardware - even if it has to be from Intel. So retailers eschewing part of their profits at a time like this seems slightly off-character.
103 Comments on Intel Apparently Discounting 10th-Gen CPUs in Bid to Claw Market from AMD
and they dont work 100 % for intel or amd ...
What's not to like about it.
And even on the US page it isn't shown at the price mentioned here anymore. Just checked if I can get it delivered to my business partner and pick it up next time I'm there.... but sadly, also not an option. 230$ for the 10700F would
actually have been tempting :(
I just care about decent value for the money I spend - and, sadly, as I'd like to at least have a choice in ram-speeds it'll be a Z-board and a decent CPU (10400f and above) with some decent ram to it. Yes, I also looked at AMD but as I'm an asus-user since Pentium times the price/value isn't that much better (yes, that's the fault of Asus and my nitpicking stupidity of sticking with them even though they don't deserve it anymore :P ;) ).
So for me, this would have been a great deal. But whatever. I'll get a new one one day ^^
There it is people even get a cooler with it.
$499 is about 415€, add 19% to it and you get 494€.
I think a lot of what Intel is getting in volume now is because quite simply, product is scarce. When supply channels are comfortable again, you will see more Zen success payout. The problem is that time is not on AMD's side, because their lead won't last indefinitely.
But I'm with you, honestly... after years of shitty quads and then piling onto that with a wealth of security problems and performance degradation because of fixes for it, its clear Core is at the end of its lifecycle and has been ever since 14nm / Skylake. What came after was just pushing the boundaries into inefficiency. And Intel has no solution right now, or in its current portfolio, they're just tossing every possible floorplan at the wall and pray something sticks.
Definitely not a company I'd support right now, as they're clearly displaying incompetence on every level, most notably long term lifecycle management. They should have had their 'groundbreaking new designs' in 2016 already, but they realistically started 3 years later even despite the absence of low hanging fruit - they were content just bumping up clocks and adding pluses, a move that directly harmed their 10nm value. Lifecycle management and how not to do it - they literally forced themselves to cannibalize the very node they invested too much in and are still trying to save. Do we even logic?
To use the 133 Euro / $190 USD example of the 10400 - the lowest 10400F I see on Amazon US right now is $146.67. I live in Texas where sales tax is 8.25%, so my actual cost would be 146.67 + 12.10 sales tax = $158.77 which is the same as $131.1 Euro. So is that 133 Euro the actual final cost, or are there additional taxes like in the USA?
Worth noting that in the US, there are many different sales tax rates, it depends on the state you live in. As example Texas has slightly higher than normal sales tax and way higher than normal property tax, but no state income taxes.
All countries in the EU have a Vat import tax upwards to 19% on top of retail or even gougers price if shipped from another country
USA has import tax too just called a tariff instead of Vat.
Applies to rma costs too.
So no, as londiste said, nothing added on top. So yes, like I said, the 10400f is very nicely priced :) ... sadly, it's the only one priced this ncely :(
They’re simply lower binned CPUs, but I like the cheaper lower watt variants for streaming audio.
You can easily get 400MHz on a single voltage bump.
When I see someone even mention the CPU is locked I thank them because now I know I can avoid reading further “expert” opinions.
So, 125W I7 11700k is ok eating 290W. Curious.