Wednesday, January 3rd 2024

AMD Withholds Radeon RX 7600 XT Launch in China Amid Strong RX 6750 GRE Sales

According to the latest round of reports, AMD has decided not to include China in the initial global launch of its upcoming Radeon RX 7600 XT graphics card. The RX 7600 XT, featuring 16 GB of memory and based on AMD's next-generation RDNA 3 architecture, was expected to launch soon at a price of around $300. However, the company is currently re-evaluating its Chinese GPU launch strategy due to the runaway success of its existing Radeon RX 6750 Golden Rabbit Edition (GRE) series in the region. The RX 6750 GRE cards with 10 GB and 12 GB configurations retail between $269-$289 in China, offering exceptional value compared to rival NVIDIA RTX models. AMD seems hesitant to risk undercutting sales of its popular RX 6750 GPUs by launching the newer 7600 XT.

While the RX 7600 XT promises more raw performance thanks to advanced RDNA 3 architecture, 6750 GRE, with its RDNA 2 design, seemingly remains efficient enough for most Chinese mainstream gamers. With the RX 6750 GRE still selling strongly in China, AMD has postponed the RX 7600 XT introduction for this key market. Final launch timelines for the 7600 XT in China and globally remain unconfirmed by AMD at time of writing. The company appears to be treading cautiously amidst the shifting competitive landscape.
Sources: Benchlife.info, via VideoCardz
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12 Comments on AMD Withholds Radeon RX 7600 XT Launch in China Amid Strong RX 6750 GRE Sales

#2
dj-electric
Scyzor7600XT 16Gb?
Its a strong marketing move AMD wants to use with its upcoming launch. Makes sense.
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#3
pavle
Or they (at AMD) just want to dump old stock in China? GR or not, that card is no match for newer third gen 16GB card (at $300).
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#4
Denver
pavleOr they (at AMD) just want to dump old stock in China? GR or not, that card is no match for newer third gen 16GB card (at $300).
Selling the 7600XT at that price could be challenging if it's merely an overclocked 7600 with 16gb, especially with the presence of the 6750 in the market.
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#5
pavle
DenverSelling the 7600XT at that price could be challenging if it's merely an overclocked 7600 with 16gb, especially with the presence of the 6750 in the market.
I don't believe it's a mere RAM addition and core bump, must have more shaders too.
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#6
Chrispy_
pavleI don't believe it's a mere RAM addition and core bump, must have more shaders too.
If it's a low volume part using bad dies that couldn't even make 7700XT cards, then maybe it'll have more shaders - but all info so far points towards it being Navi 33, and there are no more shaders unused on that silicon.

It's not going to be a low volume harvested part because there's a huge price gap in AMDs model range right at the most popular mainstream buying price. The 7600 is already too expensive for an 8GB card and VRAM is the hot topic for next-gen games, so a 7600 with twice the RAM and maybe a power/core bump of 10% is all we are expecting. Given how few leaks, noise, rumours there are for the 7600XT, it's likely also that it's just doubling the GDDR6 density since that's a very simple change that requires next to no work. These things have already been built, listed on the ECC website and approved for sale in Europe, and likely being unloaded from container ships across the globe right now in preparation for retail launch in the next few weeks. There's no way a modified Navi32 with only 2 MCD chiplets would have snuck through 3+ months of production without a single candid photo or leak from a factory worker at one of the partners. There are ALWAYS production line leaked photos, even of relatively boring models - and a GPU like the 7600XT that potentially sits right at the sweet spot like the 6700/6750XT would definitely not be boring!

I'd like to be wrong - more shaders and compute units would be great, but unless AMD was lying about how many shaders are really in Navi33 silicon, we're stuck at 2048 and a 7600XT using Navi32 silicon is extremely unlikely indeed, simply based on the total absence of any leaks at all.
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#7
JAB Creations
pavleI don't believe it's a mere RAM addition and core bump, must have more shaders too.
The RX 7600 uses the full Navi 33 die so unless they do something like use a cut down Navi 32 die the shader count will likely remain exactly the same.

And unlike the 4060 16GB if the RX 7600XT comes in at a respectable price that will sell like frosted hot cakes.
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#8
Chrispy_
JAB CreationsThe RX 7600 uses the full Navi 33 die so unless they do something like use a cut down Navi 32 die the shader count will likely remain exactly the same.

And unlike the 4060 16GB if the RX 7600XT comes in at a respectable price that will sell like frosted hot cakes.
There's honestly not much wrong with the 6600, 6600XT, 6650XT, 7600 at the right price - they're reasonably efficient, fast enough for 1080p gaming and focusing on raytracing is pointless at their performance tier. They do the light RT stuff just fine and just like their Geforce competition at under $400, they're woeful in the heavy RT titles so why even bother?

We're starting to see several games that basically refused to render properly on 4GB cards, 6GB cards are going to need minimum settings a lot of the time, and 8GB was the bare minimum for a dGPU in 2023. Even if they're not particularly fast, Navi23 and Navi33 options are fine for the money and more VRAM is a good thing.
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#9
AusWolf
Chrispy_There's honestly not much wrong with the 6600, 6600XT, 6650XT, 7600 at the right price - they're reasonably efficient, fast enough for 1080p gaming and focusing on raytracing is pointless at their performance tier. They do the light RT stuff just fine and just like their Geforce competition at under $400, they're woeful in the heavy RT titles so why even bother?

We're starting to see several games that basically refused to render properly on 4GB cards, 6GB cards are going to need minimum settings a lot of the time, and 8GB was the bare minimum for a dGPU in 2023. Even if they're not particularly fast, Navi23 and Navi33 options are fine for the money and more VRAM is a good thing.
We'll see. I have my doubts regarding the GPU horsepower the 7600 has and whether it can make use of 16 GB VRAM in any scenario.
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#10
Chrispy_
AusWolfWe'll see. I have my doubts regarding the GPU horsepower the 7600 has and whether it can make use of 16 GB VRAM in any scenario.
It's not about GPU horsepower, it's about not running out of VRAM. The two things are unrelated - as demonstrated by games that look like total ass despite running at hundreds of frames a second when there's not enough memory on the GPU. There's a laptop I borrowed with a 4GB 6600S GPU in it and that relatively weak GPU ran Horizon Zero Dawn at 2560x1440 with 100fps (thanks, FSR!) but it couldn't run at anything other than minimum graphics settings due to a lack of VRAM so I finished my playthrough on a proper GPU when I got back. HZD is a beautiful game and it's just not the same experience on lowest detail and texture quality.

2023 was the year where 8GB was just about enough for lower end cards. The 7600XT needs to be relevant into 2025 at the bare minimum and 8GB already doesn't cut it in a few games right now.
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#11
AusWolf
Chrispy_It's not about GPU horsepower, it's about not running out of VRAM. The two things are unrelated - as demonstrated by games that look like total ass despite running at hundreds of frames a second when there's not enough memory on the GPU. There's a laptop I borrowed with a 4GB 6600S GPU in it and that relatively weak GPU ran Horizon Zero Dawn at 2560x1440 with 100fps (thanks, FSR!) but it couldn't run at anything other than minimum graphics settings due to a lack of VRAM so I finished my playthrough on a proper GPU when I got back. HZD is a beautiful game and it's just not the same experience on lowest detail and texture quality.

2023 was the year where 8GB was just about enough for lower end cards. The 7600XT needs to be relevant into 2025 at the bare minimum and 8GB already doesn't cut it in a few games right now.
I'm not saying that there aren't any outliers, but generally speaking, I've yet to see 8 GB being a disadvantage at resolutions lower than 4K when I'm looking at the latest game reviews here on TPU.

I agree that more (V)RAM never hurts, though. I guess the usefulness of it will come down to the price of the final product, and its distance from the 7700 XT in performance.
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#12
Chrispy_
AusWolfI'm not saying that there aren't any outliers, but generally speaking, I've yet to see 8 GB being a disadvantage at resolutions lower than 4K when I'm looking at the latest game reviews here on TPU.

I agree that more (V)RAM never hurts, though. I guess the usefulness of it will come down to the price of the final product, and its distance from the 7700 XT in performance.
You do need to look beyond bar graphs for VRAM issues. If you look at YouTube channels from the usual suspects you'll notice they frequently demonstrate side-by-sides where the raw FPS data looks good but the user experience is not - In other words the bar graphs in a written review don't show you the black squares, texture pop-in, LOD drop etc. The benchmark might have been started with "ultra" settings selected, but a GPU lacking enough VRAM will either just silently run without lower settings enabled, or it'll drop texture assets for some or all of the highest mipmap levels. Not every "out of VRAM" issue results in stuttering - that's just what happens when the game isn't VRAM-aware.

Another fantastic example that demonstrates what we're about to see with the 7600 8GB and 7600XT 16GB is the RTX 3060:
  • Desktop 3060 12GB cards are great. At 1080p you can whack settings up to full and it'll run just fine at 1080p in just about any game without needing you to tinker with the options.
  • Laptop 3060s are only 6GB and they've been really struggling. I play online with my brother-in-law and his 3060 laptop is stuttering and texture popping pretty horribly for such a (relatively) young GPU. Any new game requires him to mess about with options just to get a reasonable experience because the presets and auto-detection always bump his 6GB GPU down to low or lowest settings which look pretty awful a lot of the time, when in reality all he needs to do is find manual graphics settings that gobble up VRAM and the rest of it can stay on high/ultra.
As for pricing, a 7600 XT is never going to be close in performance to a 7700XT, it's missing 40% of the compute - but at least changing the VRAM density shouldn't be that expensive. Nvidia charged $100 for the privilege and then immediately price-dropped to $50 because everyone called them out on it. With RX 7600 cards selling for $270, a $300-330 price point would be reasonable for a slightly faster clock and twice the VRAM. The real question is whether a hypothetical $330 7600XT 16GB is worth buying over the 6750XT...
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