Tuesday, January 21st 2025
AMD Sets March Launch Window for Radeon RX 9070 XT & 9070 Graphics Cards
AMD has finally made an official announcement regarding the much anticipated launch of RDNA 4 graphics cards. The first wave of next-generation models—Radeon RX 9070 XT and 9070 (non-XT)—are lined up for a loose "around March" release, thus conforming to recent company statements that pointed to a first quarter (of 2025) rollout. The rumor mill had Team Red strategizing a launch for later this month—potentially beating NVIDIA to the next-gen GPU punch, but "price hurdles" and other factors have allegedly contributed to a revision of tactics.
Yesterday, David McAfee—Vice President and General Manager of Ryzen and Radeon products—ended speculation with a social media post: "Radeon 9000 series hardware and software are looking great, and we are planning to have a wide assortment of cards available globally. Can't wait for gamers to get their hands on the cards when they go on sale in March!" Hardcore PC hardware enthusiasts will likely be left confused by this fresh proclamation—a steady flow of January leaks have provided evidence of Navi 48 GPU-based products sitting in retail storage facilities, unboxing of certain partner models, and insiders playtesting early samples. Industry watchdogs posit that AMD's "aggressive pricing approach" has rubbed retailers the wrong way—the extra wiggle room could be spent on negotiating wholesale costs.
Sources:
David McAfee Tweet, Tom's Hardware, Wccftech, VideoCardz
Yesterday, David McAfee—Vice President and General Manager of Ryzen and Radeon products—ended speculation with a social media post: "Radeon 9000 series hardware and software are looking great, and we are planning to have a wide assortment of cards available globally. Can't wait for gamers to get their hands on the cards when they go on sale in March!" Hardcore PC hardware enthusiasts will likely be left confused by this fresh proclamation—a steady flow of January leaks have provided evidence of Navi 48 GPU-based products sitting in retail storage facilities, unboxing of certain partner models, and insiders playtesting early samples. Industry watchdogs posit that AMD's "aggressive pricing approach" has rubbed retailers the wrong way—the extra wiggle room could be spent on negotiating wholesale costs.
116 Comments on AMD Sets March Launch Window for Radeon RX 9070 XT & 9070 Graphics Cards
None of them even consider buying the product, they are just whining. So, if all you want to do is compare, then just wait :)
I said over a decade ago: the best thing AMD can do is fire all their middle managers and marketing teams. Pair of massive financial boat anchors around AMD's success.
They knew there was even a chance to miss Q1 entirely.
Let's face it the people that won't wait a month to compare the card's wouldn't buy the Radeon GPU anyway.
Nvidia has the brand, the gimmicks and the marketing, so not only fanboys but the average Joe will go for Nvidia.
Students and professionals that need a GPU likely need those cuda cores so they go for Nvidia again.
< 300 GPUs are what the global market wants, don't forget that most people don't live in rich countries.
AMD need's to have disruptive pricing to get some market share with the 9070s. According to their CES presentation the performance should be at most the same as a 7900xt, so any one with a 4070ti and up won't buy it. They need to know the 5070 performance to price it as high as they can, plus how they market it (better performance or better perf/price).
The reality is that if it's faster the can get an additional 20-30 bucks on the sticker price if it's slower they need to price it at most at 450 bucks if they want to realistically make waves (considering that they didn't go for the high end, they should be able to focus more on cost effectiveness than Nvidia, if they where competent at least).
A nice picture for you.
Anyone can dream, until proper benchmarks numbers land.
cookoo