Friday, April 26th 2019
Epic's Tim Sweeney Says They'd Stop Hunting for Exclusives if Steam Matched Epic Games Store in Comission Rates
Epic CEO Tim Sweeney has come out with an interesting commitment: that EPIC would stop hunting for exclusives in the PC platform is Steam were to match them in their 88% return to developers for each game sold. Being a developer themselves, Epic games have certainly looked into creating their own storefront as a way to escape the clutches of Steam's cut in the digital, PC distribution market (a move that had already been done by the likes of EA and Ubisoft, if you'll remember). A commitment to stop hunting for exclusives (and thus segregating the PC games offering across different platforms) is a clear indicator of Epic's mission with the Epic Games Store: to bring back power and returns to developers such as them (while taking a cut from the profits for themselves, obviously).
Check out after the break for the full content of Sweeney's remarks regarding their Games Store and the problem with Steam. I, for one, don't see much of a problem with virtual segregation of games across multiple PC-bound platforms - one of the strengths of PC gaming is actually the ability to install multiple applications that increase functionality, after all. But if the end game of all of this is simply to give more back to developers and Epic's move facilitates that by forcing Valve's hand in matching them for fear of drying profits - then so be it.
Source:
DSO Gaming
Check out after the break for the full content of Sweeney's remarks regarding their Games Store and the problem with Steam. I, for one, don't see much of a problem with virtual segregation of games across multiple PC-bound platforms - one of the strengths of PC gaming is actually the ability to install multiple applications that increase functionality, after all. But if the end game of all of this is simply to give more back to developers and Epic's move facilitates that by forcing Valve's hand in matching them for fear of drying profits - then so be it.
If Steam committed to a permanent 88% revenue share for all developers and publishers without major strings attached, Epic would hastily organize a retreat from exclusives (while honoring our partner commitments) and consider putting our own games on Steam.30% store dominance is the #1 problem for PC developers, publishers, and everyone who relies on those businesses for their livelihood. We're determined to fix it and this is the one approach that will effect major change.
Such a move would be a glorious moment in the history of PC gaming, and would have a sweeping impact on other platforms for generations to come.
Then stores could go back to just being nice places to buy stuff, rather than the Game Developer IRS.
The key "no major strings attached" points are: games can use any online systems like friends and accounts they choose, games are free to interoperate across platforms and stores, the store doesn't tax revenue on other stores or platforms (e.g. if you play Fortnite on iOS+PC)…
More "no major strings attached": if you play the game on multiple platforms, stuff you've bought can be available everywhere; no onerous certification requirements. Essentially, the spirit of an open platform where the store is just a place to find games and pay for stuff.
Tim Sweeney (@TimSweeneyEpic) April 25, 2019
224 Comments on Epic's Tim Sweeney Says They'd Stop Hunting for Exclusives if Steam Matched Epic Games Store in Comission Rates
From the developers perspective they probably are happy for the one time large income, then there is the lower commission.
You could be angry at Blizzard too because they don't release their games on steam, or Bioware because they don't release games on steam anymore, or...
And even if that were the case, there is still the difference that Intel acted from a position of dominance, whereas Epic can hardly be called dominant.
Also, Intel's practice could be considered harmful in some way to the consumer, as in it limited people's choice, and possibly prevented them from receiving a superior product (should AMD's processors had been better for the taks(s) the user needed the computer for).
In the case of Steam vs. Epic consumers can still receive the exact same product they pay for. In fact, one could make an argument that the extra financial support from Epic could lead to a better and more polished product. Which strikes me as outrage based (mostly) on morality and ethics, because the actual, practical downsides for the consumer are minor. Apart from reviews, every other feature that the Epic Game Store is missing seems insignificant.
If Steam suddenly matched their rates then they'd s*** their pants and do even more exclusives to stay relevant.
But in saying that if steam did bring down costs i wouldn't complain.
However none of this will happen, it's BS if steam were at 88%/12% epic would have still created their store and would still chase exclusive games to push it, he's only saying it because he knows it won't happen.
Steam have to make up for those keys some devs sell off to grey sites cheap ,while moaning about their cut.
It's complex eh.
imo Sweeney is doing the exclusives to help EGS get a head start. I doubt he's concerned very much with the welfare of competitor Publishers.
Bethesda pushed out Fallout 76 on their own store - game came out riddled with bugs and exploits.
Diablo 3 came out on Blizzard's store - game was a step back from what Diablo 2 was, plus the push for real money transactions in game.....
BattleField V came out on Origin - same rehashed crap as previous BattleField games (at least in my opinion)
BattleFront 2 came out on Origin - crappy reskinned BattleField game (at least in my opinion)
These all are probably not the best examples, but you get the idea. The publisher didn't have to worry about forking over any extra cash to a third party to help distribute their games, but the games didn't come out better or more polished.
What I meant was that the core functionality is there:
- purchase game
- download/install game
- play game.
Everything else is secondary.
Of course I agree that more features and functionality is a good thing. I am all for providing users with more options, but is the lack of these extra features really that detrimental to one's experience and enjoyment while playing a game?
Besides, some of the missing features are planned anyway. Not only are these not the best examples, they are awful examples. I wasn't referring to huge and wealthy companies that have flops not because they cannot fund them but because they don't care. I was referring to smaller developers who have much limited resources to work with, and for whom every additional bit of funding can actually help quite a bit.
Like for example Julian Gollop, who said that the extra money would be put to good use by allowing them to expand and update Phoenix Point, and to allow backers to receive all DLC released in the first year for free. Now, whether they will actually do all that is an entirely different topic of discussion. The point is it is possible, and the consumer can only stand to gain from this.
If one day EGS does indeed rival Steam as a store then his words would carry much more weight. At least with me.
Valve provides the same free bandwidth and services to customers activating a Steam key that it provides to customers buying a license on Steam. We ask you to treat Steam customers no worse than customers buying Steam keys outside of Steam. While there is no fee to generate keys on Steam, we ask that partners use the service judiciously.
For more information on how keys work for customers, visit the customer facing support site here."
Source: partner.steamgames.com/doc/features/keys
They literally have 0% cut on every key sold outside of Steam.
But yes, I agree that this was basically nothing more than empty virtue signaling.
My general point the Epic Game Store has never been that there aren't any valid criticisms about it, but that a lot of people are simply overreacting.
Even without Fortnight they could've launched an alluring platform, though I won't deny that fortnight did give EGS a huge boost. But then you have Overwatch, Battlefield 3 and 1 (I'm assuming from your examples that you're ok with them), some post-2011 FIFAs (I don't play them, but their fanbase sure haven't been shutting up about since then!), latest The Sims, Crysis 3 (compared to the mess that was 2), The Division, etc, etc..
I think we're both picking off the wrong tree here though. Publishers/devs who have their own platforms probably won't be troubled that much with development costs (
greedexec's bonuses are what matters), it's your smaller houses that would see more benefit of this, but unfortunetly, we don't really have enough data on that front to make a judgement (though the fact that many devs welcome Epic's initiative makes me more inclined to go the pro-88% cut side on this issue).Anything else is just grown people throwing fits like entitled and spoiled children do. It’s sad.
I still would point out valve is ultimately generating the keys though (at their expense, it would seem, and at the developers request).
Vulkan on mac through MoltenVK to bring easier porting of games to mac platform.
Data through steam hardware survey for instance, also you can get pretty good data on country of purchase, age groups etc so you know who actually buys your game etc.
It's a LOT more they provide.
Though the problem is gamers are not making purely rational decisions and that will always skew the market. They aren't price shopping bleach at Walmart vs Target. Or comparing that they can pick up better quality shirts at Target while paying a little more for bleach in the process. It's more an emotional decision to buy Metro Exodus from Epic as opposed to saving your money/waiting or buying another shooter. Origin/UPlay and others have been accepted over time even if grudgingly, Epic is probably right they will be too eventually. Cause the vast majority of gamers will always go where their heart wants in the end.
Or to compare the situation to something similar, Dirt Rally 2.0 has online only single player. Absurd. I won't buy it. But it really want to play it. I love Dirt Rally 1.
Most people aren't me and if they really love Dirt Rally 1 are just gonna buy 2.0 regardless. They might even complain about it being always online after they buy it, but they won't refund it. That's why Epic will carve out a place for itself permanently. How big is yet to be determined.