Wednesday, March 15th 2023

Reference NVIDIA GeForce RTX 4070 Rumored to Launch at $749

According to the latest rumor coming from Moore's Law is Dead, the upcoming NVIDIA GeForce RTX 4070 could have a higher MSRP than expected, and could launch at $749. Yesterday, another rumor pointed out that NVIDIA is splitting the reviews for the GeForce RTX 4070 on two dates, with reference models that are sticking to MSRP going out on April 12th, and custom, higher-priced versions, a day later, on April 13th. The same date, April 13th, is when the GeForce RTX 4070 should hit retail shelves.

According to Moore's Law is Dead, the MSRP for reference versions will be set at $749.99, which is a bit more than earlier expected, and just $50 less than the launch MSRP for the GeForce RTX 4070 Ti. The custom versions, or "premium" as some now called them, could start at $799.99.
The NVIDIA GeForce RTX 4070 is also based on the AD104 GPU, as the RTX 4070 Ti, but has 46 streaming multiprocessors (SMs), leaving it with 5,888 CUDA cores enabled. On the other hand, it is rumored to come with the same memory configuration as the GeForce RTX 4070 Ti, featuring 12 GB of 21 Gbps GDDR6X memory on a 192-bit memory interface. The TGP is set at 200 W.

The performance is expected to land somewhere between the RTX 3080 Ti and the RTX 3080, or pretty much in line with the RX 6900 XT. Of course, a 50% bump in the launch price compared to the predecessor, the RTX 3070, leaves a rather sour taste.
Sources: Moore's Law is Dead (Youtube), via Wccftech
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191 Comments on Reference NVIDIA GeForce RTX 4070 Rumored to Launch at $749

#151
piffdaddy
neatfeatguyHAHA! Quick, everyone! Turn on that frame generation software to increase latency because.....
Because.....
Ummm.....
Well, because....we need some kind of lame method to make your purchase appear worthwhile and prove that you're getting more for your money.

No thanks. I wouldn't waste my money on Nvidia for this feature now or anytime in the future. If Nvidia needs to rely on special software to keep their new hardware relevant, then they're doing something wrong. I don't even use DLSS/DLSS2 with my 3080. I've tried and the end results always has some kind of fuzzy haze in parts of the game and I don't like it.....almost like a constant motion blur is active.
It's not like that. It didn't increase latency at least judging from my own system. If I have 80 fps without frame generation and latency was 10 or whatever it still stays at 10 when I'm getting 160 fps it's just butter smooth. I'd way rather have the option of frame generation than not. Just my real life experience
Posted on Reply
#152
Garrus
piffdaddyIt's not like that. It didn't increase latency at least judging from my own system. If I have 80 fps without frame generation and latency was 10 or whatever it still stays at 10 when I'm getting 160 fps it's just butter smooth. I'd way rather have the option of frame generation than not. Just my real life experience
The problem is NVidia is dedicating more and more silicon area to compute and FG and Tensor and all these things. You could just make a video card with 50 percent more cores for gaming instead. Then your latency is 10 and mine is 7, even my FPS is lower than your "FPS" from FG.

NVidia needs to make a video card for gaming. I don't want RT, DLSS, FG, Tensor, CUDA, any of this stuff. I want a GPU core designed for a gaming console.

They went in the wrong direction for gaming, that's why pricing has increased. Nothing good has come out since the 1080 Ti.

---

Let me make it more clear. The 1080 Ti is 11 billion transistors. This RTX 4070 will come from almost 40 billion transistors.

Imagine if NVidia just took the 1080 Ti, shrunk it to 4nm, added the best VRAM you can get, and ran it at 3Ghz instead of 1.5Ghz. It would be faster and cheaper. 1/3 the cost.
Posted on Reply
#153
wolf
Performance Enthusiast
I find this price highly unlikely, my 2c, it has to be lower. Might be interesting to see some of the member outrage here when the real price drops, and I may need to find a hat to eat, but I doubt it.
According to Moore's Law is Dead
Seriously @GFreeman, can't we do better than this for news sources? I mean, it's not even news, bottom feeders spreading rumours to desperately cling to relevance, don't play into it.
stimpy88nGreedia
Show me on the doll where the greedy company touched you :roll: Don't worry, I jest, AMgreeD are just as bad, they hurt me too.
Posted on Reply
#155
TheDeeGee
wheresmycarsuperiority and the level of joy is hardly in question. It's the price! I suspect, for most, the asking price alone shattered a ton of optimisms. Some have waited for years to upgrade and patience didn't pay off. So a pretty hard-hit disappointment. Although for the cash splurge willing i'm glad you're enjoying the hell out of it... possibly a x3-x4 fold massive performance uplift over a 1070!
Oh, the price was a bitter pill to swallow. But i'm one of those with no other hobbies like drinking or smoking, or spending that much on a 1 week vacation trip. It made me feel okey with it, and i won't be upgrading until the 7070 Ti.
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#156
ReallyBigMistake
They should have launched it on april 1st because this card is a joke .
Posted on Reply
#157
john_
N3utroThe rumors are wrong. There is no way the 4070 is only 50$ off the 4070ti while having 20% less cuda cores. No one would ever buy a 4070 which would make it a commercial failure and waste of money for nvidia
Their only difference is in the GPU, so Nvidia could be selling that GPU $50 cheaper than the GPU for use in 4070 Ti. The rest of the card, memory, bus, PCB, whatever, seems to be the same, so yes, only $50 price reduction.
And let's not forget two things.

First that 4070 price will send more people to buy the 4070 Ti. The same happened with the price of RTX 4080, where many where... persuaded to spend $400 more and go for the RTX 4090.
Second. AMD is quiet. It doesn't make a wisper about mid range cards. So, they are waiting Nvidia to put the price tags and then they will come out with cards at $50-$100 lower. Adding the fact here that Gigabyte launched a new RX 6800 XT, probably means that AMD will NOT release ANYTHING in the coming months, meaning, $750 if you want a NEW card with NEW features (DLSS 3.0).
Posted on Reply
#158
frazzngarth
Dristun50% more performance than 3070 for 50% more money, haha. I gather 70ti and 80 are selling well enough for them to persist with this nonsense, despite the headlines suggesting otherwise.
In fact, the RTX 3070 in 1440p has 30% lower performance than the RTX 3080ti... so even at best, if the 4070 was as powerful as a 3080Ti it would be a joke; but I think the 4070 will be closer to the 3080; It would be a terrible value, to have an acceptable value it would have to go down to 499 dollars lol
Posted on Reply
#159
Vayra86
wheresmycarsuperiority and the level of joy is hardly in question. It's the price! I suspect, for most, the asking price alone shattered a ton of optimisms. Some have waited for years to upgrade and patience didn't pay off. So a pretty hard-hit disappointment. Although for the cash splurge willing i'm glad you're enjoying the hell out of it... possibly a x3-x4 fold massive performance uplift over a 1070!
Its quite precisely 3x faster, never 4x

Interestingly:
1070 MSRP = 379
4070ti MSRP = 799

Three generations worth and more than doubled in price for x3 perf. So quick, poor math says you gained 50% frames/dollar over the course of three whoppin generations. Except you did pay twice the entry fee to get there. Could have bought 2 generational x70s in a normal world.
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#160
Kaleid
They're trying to normalize the new high prices. Vote with your wallet
Posted on Reply
#161
neatfeatguy
piffdaddyIt's not like that. It didn't increase latency at least judging from my own system. If I have 80 fps without frame generation and latency was 10 or whatever it still stays at 10 when I'm getting 160 fps it's just butter smooth. I'd way rather have the option of frame generation than not. Just my real life experience
If you don't notice it, good for you then, but it's been shown that it does increase latency and it can be bad at times and easily noticeable over native gameplay.
www.techspot.com/article/2546-dlss-3/
Posted on Reply
#162
Dr. Dro
KlemcAll this price thingie is non-sense, useless to calculate the last 50 dollars that make the difference or the +4gb RAM that could make it a better offer, price is crazy ands that's all... no need to enter in the details about 50 euros.

I have a 4070-ti and never thinked pay that much for a GPU in my life (i'd gaven them 500, bc RTX is pricy since always), but that's when i decided to upgrade my 1660S and that i had planned to take a higher-end card (i aways had only 60 series my whole life) then i buyed it anyway. I knew 4070 non-ti would have 5888 core, it was talked about since last year, so i even buyed a ti that i didn't planned nor never wanted.

The card i have has no value, in 2 years i sell it 150 bucks (but no, bc i planned to keep it also since long time), but if people buy, brand sells, so the only solution is to stop to buy.
I did it bc that's what i planned since a lot of years, if nobody can jump a gen, Nvidia will continue to sell at high price, all the way.

4000 is what i cal v1.0 , 2000 is first (no buy), it introduces RTX, 3000 good, 4000 FG ! = 0.1 / 0.5 / 1.0 (best value in RTX)
I mean Klem, you've seen me going on tirades against Ada Lovelace at length on the Special K Discord, even if done in a humorous manner, end of the day most of the guys there are enthusiasts as extreme as me, just with more blessed pockets and even more blessed countries of residence.

However, with a 4090 costing 14000 BRL/2650 USD here on average, that's a considerable chunk of my (fairly high for my country, mind you) yearly income at present, I just had to put my foot down and say no. They know it's too damn much too, most of the guys there purchased theirs on credit or made some sort of concession to purchase theirs, and that's something I am absolutely unwilling to do. I refuse to contract debt or temporarily lower my standard of living for a graphics card, especially when mine still runs almost every game on ultra settings with decent frame rates, and would be even better if Nvidia stopped lying to us, making up excuses and didn't gate DLSS Frame Generation behind the 40 series. (I blame AMD for being unable to keep up.)

Nvidia should be ashamed.
KaleidThey're trying to normalize the new high prices. Vote with your wallet
I hope more people do but Ada is selling well. The days owning a flagship GPU to me may be coming to an end.
Posted on Reply
#163
Klemc
Dr. DroNvidia should be ashamed.
Hey :D hello,

//

more than ashamed, and far more, also fighted by laws, since all over the world people finally reacted to earth beeing poluated two years ago and what Nvidia sells ?... 300-600 watts GPUs ! Inel too is bypassing law with 300w CPUs.

And yes, RTX is good to do tests, not sure it's so good foor end user (12>60 FPS...), i never could see a difference, i tested few games having it, but it looks to do nothing so amazing, perhaps it needs 4k to be spotted and big screens IDK.
Posted on Reply
#164
Vayra86
KlemcAnd yes, RTX is good to do tests, not sure it's so good foor end user (12>60 FPS...), i never could see a difference, i tested few games having it, but it looks to do nothing so amazing, perhaps it needs 4k to be spotted and big screens IDK.
Its only amazing in a world of buyer's remorse and overinflated pixel peering e-peeners. Let's just be honest. A game is meant to be played, not watched. Even Nvidia agrees :)

I'm honestly even struggling to see the point of a new GPU altogether, when I run stuff on my current one and compare I'm honestly not having any semblance of FOMO for any new feature. Just FPS, really, and that's fixable by nudging settings one click lower... and game still looks fine.

I'm running Elden Ring now at 100 FPS fixed on max settings at 2560x1440. Game looks good enough and plays well... I mean seriously I just don't get how newer games can tank the FPS for what they show you, that much, even sans RT. That, along with graphics cards developments since Turing pushes me into believing its one massive clusterfuck of commercial nonsense led by Nvidia's bags of money to push RT forward - a fake reality, a marketing reality, while the market barely catches up. I'm not paying huge money to live in a marketing dream, but to each their own. And this whole move was clear from the get-go, pre-Turing launch.
Posted on Reply
#165
Klemc
Vayra86A game is meant to be played, not watched. Even Nvidia agrees :)
Except 2D Pixel Arts, modern ones are so beautifull :p
Posted on Reply
#166
N3M3515
KaleidThey're trying to normalize the new high prices. Vote with your wallet
I already see the future rtx 5080 at $1300, what a steal!! we just increased $100!!
Because they did it with the 20x0 series, they hiked prices and in the next gen, they maintained them, suddenly 30x0 series was such a great deal!
Posted on Reply
#168
Zer0code
Dirt Chip750$ will translate to ~1200$ at my home country after tax.
A bit steep for a mid-range GPU so another easy skip.
Good luck all.
In my country it will cost at least 1000 bucks too. Nvidia just went crazy.
Posted on Reply
#169
wheresmycar
Vayra86Its quite precisely 3x faster, never 4x
yep, i just checked some benchies - about 3x faster.
Vayra86So quick, poor math says you gained 50% frames/dollar over the course of three whoppin generations. Except you did pay twice the entry fee to get there. Could have bought 2 generational x70s in a normal world.
oh no, i didn't buy one! I wouldn't touch that card or any of the 40-series calamities with a 4070-foot pole
Vayra86Interestingly:
1070 MSRP = 379
4070ti MSRP = 799

Three generations worth and more than doubled in price for x3 perf. So quick, poor math says you gained 50% frames/dollar over the course of three whoppin generations.
To think of it, had Nvidia maintained the mid-tier performance pricing or an increase of ~$100 for the generational climb/features i would have bagged one. $800 the 4070 TI smells like green poop
Posted on Reply
#170
mb194dc
Rumours are stock is starting to build... We'll see if there are price cuts in the second half of the year.
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#171
henok.gk
This thing is probably slower than the OG 10 gig 3080 in pure raster while costing more lol
Posted on Reply
#172
AusWolf
50% more expensive than the 2070 and 3070 were at launch. Much smaller GPU die as well. This got to be a joke.

What's next? 4060 for $699? 4050 for $599? 4030 that can't even play modern games at 1080p for $399?

I wish no one ever bought this piece of junk.
Posted on Reply
#173
spnidel
aw hell yeah, pay 100$ more than a 3080 to get 3080-tier performance
what a steal!
Posted on Reply
#174
medi01
Deleted member 211755Every big company's sole aim in the business is to profit the most they can from their product lines.
Not every company is equally filthy, some are particularly good at it.

TheDeeGeeI'll switch to consoles when the follow is possible.
  • Play PC Games from the 90's - 2000's era.
  • Run Steam, GOG and Epic Launchers.
  • Run applications like Photoshop and reWASD.
  • Non-Laggy Mouse and Keyboard support.
  • Run a browser with uBlock Origin support.
  • Ability to mod my games and install fan patches.
  • Convert movies to H.265 (NVENC) with Handbrake.
So for now i'll stick to a PC thank you every much.
That console is called "Steam Deck", exists for about a year and was bought by about 1 million players so far.

I actually bought one a month ago. Meh cooler aside, rather impressive.
Posted on Reply
#175
Icon Charlie
wolfI find this price highly unlikely, my 2c, it has to be lower. Might be interesting to see some of the member outrage here when the real price drops, and I may need to find a hat to eat, but I doubt it.


Seriously @GFreeman, can't we do better than this for news sources? I mean, it's not even news, bottom feeders spreading rumours to desperately cling to relevance, don't play into it.

Show me on the doll where the greedy company touched you :roll: Don't worry, I jest, AMgreeD are just as bad, they hurt me too.
Here you go :peace:
www.macrotrends.net/stocks/charts/NVDA/nvidia/gross-profit

And to be fair.

www.macrotrends.net/stocks/charts/AMD/amd/gross-profit

Though these are only gross profit numbers you can get some information on this site.
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