Thursday, August 1st 2024
NVIDIA's Supply Cut Could Spark Price Hike for RTX 40 Series
According to a report from The Economic Daily (via ITHome), NVIDIA has reduced the supply of high-end RTX 40 GPUs by up to 50% in preparation for the upcoming RTX 50 Blackwell launch. This supply cut primarily affects NVIDIA's higher-end models, ranging from the RTX 4070 to the RTX 4090, and is intended to free up production capacity for the new Blackwell cards. NVIDIA is likely strategizing to create an ideal market environment, this would typically involve high demand for new products and minimal competition from rivals and its own existing lineup. Consequently, AIB partners like ASUS, MSI, and Gigabyte are expected to raise prices on their RTX 40 offerings.
Despite these potential price hikes, most high-end RTX 40 GPUs currently sell at or near their MSRPs. For example, the RTX 4070 is available at $549 on Amazon, alongside the RTX 4070 SUPER and RTX 4070 Ti SUPER at their respective MSRPs or lower. The RTX 4080 SUPER can be found below its $999 official price, while only the RTX 4090 consistently sells above its $1,599.99 MSRP. Given these circumstances, consumers considering a high-end GeForce GPU purchase might want to act soon, as market conditions for buyers could potentially worsen in the near future.
Source:
Notebookcheck
Despite these potential price hikes, most high-end RTX 40 GPUs currently sell at or near their MSRPs. For example, the RTX 4070 is available at $549 on Amazon, alongside the RTX 4070 SUPER and RTX 4070 Ti SUPER at their respective MSRPs or lower. The RTX 4080 SUPER can be found below its $999 official price, while only the RTX 4090 consistently sells above its $1,599.99 MSRP. Given these circumstances, consumers considering a high-end GeForce GPU purchase might want to act soon, as market conditions for buyers could potentially worsen in the near future.
41 Comments on NVIDIA's Supply Cut Could Spark Price Hike for RTX 40 Series
Except for the 20-30 people who wanted a RTX 4050. Maybe in 2025.
Middle-/low-end sure, worth the wait, but if you're gunning for a flagship, trying to pre-order it for MSRP seems to be the correct move.
In a time that computing is almost everywhere and a requirement in developed countries, starting to raise the cost of entry or re-entry to the devices and their slowing the absorption rate by the consumers, only means that lifecycles of current hardware will inadvertently be extended, officially or not.
Then again, higher prices can result in lower consumption, which in turn drives higher competition, and prices lower (eventually).
Unless, there is some backing effort to keep the buying cycle going, price gouging and higher walls to climb isn't going to return the dividends they think it will.
Server adoption is only good if the companies running them also have clients/consumers for their end-product, which ought to be technology-related as well.
Subscriptions are also slowly losing their 'advantage' angle.
Popular opinion on electronics and their value is also declining with the increasing costs, numerous shows of psychosocial issues and out-of-control greed surrounding every aspect of the services available on them, it could eventually lead to a full repulse of the ecosystem.
So, all of this to say that people will probably be ok with their 1080Ti, Titan X, XP, Founder's edition (pick one!), while AAA gaming continues being rubbish.
How many of you want Alan Wake II or Atomic Heart or Forespoken or Immortals of Avenum benchmarks because you can't wait to play those games again with your brand new hardware.......right.
Why buy hardware? UE5 has at least 5 years of optimization and "best practices" lessons that need to be learned before you can call that stuff optimized. When the software improves, then you buy hardware.
Like I cannot fathom a single person still buying a ubisoft game, or a new madden title but they are selling in the millions....what a world.
"The more you spend, the more new jackets I get to buy"
Buying a modern graphics cards is like getting robbed, Jensen is going to make sure he's shaking down PC gamers for every penny they are able to pay. Nvidia then takes that money and adds Nvidia only lock-in and features to games to further perpetuate the cycle. Rinse and repeat.
If you truly feel it's so misplaced that it's "BS", you could bring that up constructively in the Comments and Feedback section of the forum.What about this evidence to the contrary? (look at quoted post below). Not their greatest hit generation for sure, but nobody? theres no need to be purposely misleading and disingenuous, but I guess some users lap it up....You almost filled my bingo card in one sentence!
Just checked pcpartpicker, it's 30$ between a 4080 super and a 7900xtx.
The Geforce RTX 4060, 4060 Ti 8GB and 16GB need some serious discount before I'd consider buying any of them.