Saturday, October 23rd 2021

Intel Xe-HPG Arc Alchemist Graphics Card Alleged Pricing Points Towards $650-$825 Range

Intel's Arc Alchemist lineup of graphics cards, based on Xe-HPG GPU configuration, is nearing the launch. With the current situation with AMD and NVIDIA GPUs outputting graphics card prices over the default MSRP, we wonder how Intel would place pricing of its upcoming GPUs and fit inside the market. And today, we got the first round of speculations based on Intel's Arc Alchemist GPU giveaway called Xe-HPG Scavenger Hunt. There are two principal bundles: one worth $900 that includes Intel Arc merchandise, Xbox Game Pass PC for six months, Intel Premium Arc Alchemist graphics card, and one worth $700 that consists of three months of Xbox Game Pass PC, Intel Arc merchandise, and Intel Performance Arc Alchemist graphics card.

According to some preliminary calculations from Tom's Hardware, we assume that with the $900 bundle containing one Premium Arc Alchemist GPU and other prizes, the card will cost as much as $825 when all things get removed. Going down the ladder, Intel has paired a bundle worth $700 with a Performance Arc GPU, which is roughly worth $650 on its own. It indicates that the two Intel Performance and Premium Arch Alchemist graphics cards are respectfully worth $650 and $825. What will the final pricing look like? We don't know. However, we assume that it could be very similar to this. For more information we have to wait for the official launch.
Sources: Reddit, via Tom's Hardware
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128 Comments on Intel Xe-HPG Arc Alchemist Graphics Card Alleged Pricing Points Towards $650-$825 Range

#126
r9
RandallFlaggDepends on how long term their view is.

If they keep this up long enough they'll turn around and find their core market for consumer GPUs is gone, moved on. This mostly applies to AMD and Nvidia, but without decent GPUs available the desktop market is likely to crater which would affect Intel and AMD.

It's entirely possible this will push people in unforeseen directions. For example, tablet sales have made a comeback (YoY +12% in 2021 on top of a +19.5% growth in 2020). You can play games on an AppleTV. Oculus Quest 2 is selling gangbusters.

Look at it this way. For the $1000 a 3060 Ti commands today, you can buy an iPad with the A13, an Apple TV, and an Oculus Quest 2. You can even get the upgraded storage on one or two of those for that.
People are drawn to things that they can't have.
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#127
trsttte
r9I've said this many many many times and I'll say it again .. just check all these companies earnings since the "shortage" they are all making record profits.
On MSRP of $500 if all the expenses to make and put a card on the shelf is $400 (probable more) they might make $100(probable less), but when selling the same card $1000 they are not doubling the profit $1000 - $400 = $600 vs $100 their profit goes up 6 times.
So can somebody tell me what would their incentive be to rush more cards on the market ???
RandallFlaggDepends on how long term their view is.

If they keep this up long enough they'll turn around and find their core market for consumer GPUs is gone, moved on. This mostly applies to AMD and Nvidia, but without decent GPUs available the desktop market is likely to crater which would affect Intel and AMD.

It's entirely possible this will push people in unforeseen directions. For example, tablet sales have made a comeback (YoY +12% in 2021 on top of a +19.5% growth in 2020). You can play games on an AppleTV. Oculus Quest 2 is selling gangbusters.

Look at it this way. For the $1000 a 3060 Ti commands today, you can buy an iPad with the A13, an Apple TV, and an Oculus Quest 2. You can even get the upgraded storage on one or two of those for that.
I don't know how many times this needs to be said, but here it goes again, TSMC does more than CPUs/GPUs/SoCs! Main cores are not the only thing in short supply and TSMC is far from the only one struggling to meet demand, I can't even order industrial IO boards for my job and things like automotive assemblies are literally halted (and I don't mean the brand names everyone hears like Ford or GM, I mean suppliers like Denso, Bosch or Magna).
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#128
trparky
RandallFlaggIt's entirely possible this will push people in unforeseen directions. For example, tablet sales have made a comeback (YoY +12% in 2021 on top of a +19.5% growth in 2020). You can play games on an AppleTV. Oculus Quest 2 is selling gangbusters.
Yeah. All Apple needs to do is bring some prices down, release a new version of their M-series of chips with more GPU horsepower, throw some cash in the direction of some Triple-A game title studios and I can guarantee you that I'll jump ship to Apple in a heartbeat. It's getting to the point that buying just a high-end GPU (ie. RTX 3080) is about a third of the cost of a MacBook Pro. Throw in the cost of a CPU, motherboard, RAM, and storage and oh yeah... you're in the ballpark of what a MacBook Pro costs.

Something needs to give, or PC gaming is going to be dead. It's going to be consoles or the Mac is going to come back into the gaming scene.
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