Tuesday, January 18th 2022

Microsoft to Acquire Activision Blizzard to Bring the Joy and Community of Gaming to Everyone, Across Every Device

With three billion people actively playing games today, and fueled by a new generation steeped in the joys of interactive entertainment, gaming is now the largest and fastest-growing form of entertainment. Today, Microsoft Corp. announced plans to acquire Activision Blizzard Inc., a leader in game development and interactive entertainment content publisher. This acquisition will accelerate the growth in Microsoft's gaming business across mobile, PC, console and cloud and will provide building blocks for the metaverse.

Microsoft will acquire Activision Blizzard for $95.00 per share, in an all-cash transaction valued at $68.7 billion, inclusive of Activision Blizzard's net cash. When the transaction closes, Microsoft will become the world's third-largest gaming company by revenue, behind Tencent and Sony. The planned acquisition includes iconic franchises from the Activision, Blizzard and King studios like "Warcraft," "Diablo," "Overwatch," "Call of Duty" and "Candy Crush," in addition to global eSports activities through Major League Gaming. The company has studios around the word with nearly 10,000 employees.
Bobby Kotick will continue to serve as CEO of Activision Blizzard, and he and his team will maintain their focus on driving efforts to further strengthen the company's culture and accelerate business growth. Once the deal closes, the Activision Blizzard business will report to Phil Spencer, CEO, Microsoft Gaming.

"Gaming is the most dynamic and exciting category in entertainment across all platforms today and will play a key role in the development of metaverse platforms," said Satya Nadella, chairman and CEO, Microsoft. "We're investing deeply in world-class content, community and the cloud to usher in a new era of gaming that puts players and creators first and makes gaming safe, inclusive and accessible to all."

"Players everywhere love Activision Blizzard games, and we believe the creative teams have their best work in front of them," said Phil Spencer, CEO, Microsoft Gaming. "Together we will build a future where people can play the games they want, virtually anywhere they want."

"For more than 30 years our incredibly talented teams have created some of the most successful games," said Bobby Kotick, CEO, Activision Blizzard. "The combination of Activision Blizzard's world-class talent and extraordinary franchises with Microsoft's technology, distribution, access to talent, ambitious vision and shared commitment to gaming and inclusion will help ensure our continued success in an increasingly competitive industry."

Mobile is the largest segment in gaming, with nearly 95% of all players globally enjoying games on mobile. Through great teams and great technology, Microsoft and Activision Blizzard will empower players to enjoy the most-immersive franchises, like "Halo" and "Warcraft," virtually anywhere they want. And with games like "Candy Crush," Activision Blizzard's mobile business represents a significant presence and opportunity for Microsoft in this fast-growing segment.

The acquisition also bolsters Microsoft's Game Pass portfolio with plans to launch Activision Blizzard games into Game Pass, which has reached a new milestone of over 25 million subscribers. With Activision Blizzard's nearly 400 million monthly active players in 190 countries and three billion-dollar franchises, this acquisition will make Game Pass one of the most compelling and diverse lineups of gaming content in the industry. Upon close, Microsoft will have 30 internal game development studios, along with additional publishing and esports production capabilities.

The transaction is subject to customary closing conditions and completion of regulatory review and Activision Blizzard's shareholder approval. The deal is expected to close in fiscal year 2023 and will be accretive to non-GAAP earnings per share upon close. The transaction has been approved by the boards of directors of both Microsoft and Activision Blizzard.
Source: Activision Blizzard
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215 Comments on Microsoft to Acquire Activision Blizzard to Bring the Joy and Community of Gaming to Everyone, Across Every Device

#76
dir_d
dragontamer5788Activision/Blizzard doesn't need money. They need a revamp of culture.

Microsoft ain't the best when it comes to programmer/developer culture, but they're likely better than Activision/Blizzard was.
I still believe this will help more than hurt them. Now as far as good old Blizzard quality games that remains to be seen.
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#77
FreedomEclipse
~Technological Technocrat~
On the plus side. We could be seeing some very old IP come back into the spotlight. The only risk is if Microsoft lock those IPs down as xbox exclusive

Call of Duty might finally get a proper re-work instead of the cut and pasting theyve been using for the last 15 years.

This buyout has really big potential. Also - its more games for Microsoft's gamepass portfolio Activision has sat on so much IP and done absolutely nothing with them over the years.


It would be funny as hell if they were to make CoD an xbox exclusive though. That would be a really mean thing to do and will cost them money but it would be hilarious to see Sony and their console players go into a rage over it.
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#78
Lycanwolfen
Imagine a whole world run by Microsoft. I would rather hang myself.
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#79
dragontamer5788
dir_dI still believe this will help more than hurt them. Now as far as good old Blizzard quality games that remains to be seen.
I agree. Activision/Blizzard have plenty of skilled developers, plenty of important IP with a large fanbase (albeit an exiled one right now). But if WoW gets a good revamp, I'm sure that plenty of their old playerbase will come back from Final Fantasy XIV for example.

You can also see how strong the fanbase is. Diablo II Resurrection is terrible, but so many people are playing it. Ideally, Blizzard should have made it... ya know... a good remake? But it goes to show how strong the latent memory / nostalgia runs in us. We're all pissed off right now because Activision/Blizzard keeps making shovelware crap... but we're all waiting for a good came to come out of that old company.
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#80
Dux
well I guess taking toys (games) away from other kids is easier than making your own.
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#81
dragontamer5788
DuxCrowell I guess taking toys (games) away from other kids is easier than making your own.
Lets be frank here, the current Activision/Blizzard leadership is pretty crap. The best thing that can happen to them is get bought out by someone more responsible (aka: anybody, even Microsoft).
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#82
Dux
dragontamer5788Lets be frank here, the current Activision/Blizzard leadership is pretty crap. The best thing that can happen to them is get bought out by someone more responsible (aka: anybody, even Microsoft).
Monopoly is never a good thing. Who's next on the list? EA? Ubisoft? And MS isn't a good guy. Just another soulless corporation. All those games would come out on XBOX and PC anyways. This purchase just means future games won't come out on Sony and Nintendo platforms. The leadership of Ac/Blizz was doing a phenomenal job on the financial side. On being absolute human garbages...that's another story that is widespread across entire planet, and not just in gaming industry.
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#83
Totally
big_glassesholy shit that's a massive sum.
I really didn't expect ActiBlizz to be bought, thought they and EA would be "un-aquireable" due to size and cost.
Let's see how MS will deal with ActiBlizz thought, it hasn't exactly been the cleanest reputation recently....
Heck, they can burn that shit to the ground and it would be an inprovement. What they need to do the most is clean house by getting rid of all those who only seem to want to gatekeep, play identity politics, and other "talents."
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#84
Dr_b_
Yikes, now the blizz game launcher will be integrated into the $h1tty windows store platform
When a large company owns all of the gaming franchises, it can set prices, and decide which games it thinks are worthwhile, where are the regulators?
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#85
windwhirl
Dr_b_where are the regulators?
The deal has to be approved by regulators first.
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#86
Ravenas
There is one juggernaut that remains. Valve. It has remained quality and extremely profitable since the mid 1990s, and I would argue it is a blessing and a curse to Microsoft.
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#87
lexluthermiester
windwhirlThe deal has to be approved by regulators first.
Is this a regulated buyout? If so I hope they give it a smack down!
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#88
windwhirl
lexluthermiesterIs this a regulated buyout? If so I hope they give it a smack down!
The transaction is subject to customary closing conditions and completion of regulatory review and Activision Blizzard’s shareholder approval.
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#89
lexluthermiester
windwhirlThe transaction is subject to customary closing conditions and completion of regulatory review and Activision Blizzard’s shareholder approval.
Missed that. Kinda glossed over the article. Thanks all the same.
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#90
Timelessest
amartharFable also has nothing to do with either Activision or Blizzard. Microsoft owns the franchise since 2006 when they bought Lionhead Studios. And the new title is in development at Playground Games which is also owned by Microsoft since 2018.
They could bring people from Activision to work in next the Fable game.
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#91
WhoDecidedThat
Solid State Soul ( SSS )And the timing of thing accusation is not good
This is the best timing. Waiting would make the acquisition more expensive.
Chrispy_Each acquisition removes any spark of talent or original game design that little bit more.
Not necessarily. Then again I am really hoping Microsoft can replicate the success Sony had with God of War, Uncharted, Horizon Zero Dawn, Last of Us and Spiderman and this is a step towards that. Sony's PlayStation division is a juggernaut and Microsoft clearly wants to be them and beat them.
FreedomEclipseIt would be funny as hell if they were to make CoD an xbox exclusive though.
How popular is CoD on PlayStation? I always saw CoD as a Xbox/PC game. With PlayStation players focusing on Sony's first party titles (mentioned above in my comment).
RavenasThere is one juggernaut that remains. Valve. It has remained quality and extremely profitable since the mid 1990s, and I would argue it is a blessing and a curse to Microsoft.
Yup. With Vulkan, Valve + Steam really has the potential to be a big thorn in Microsoft's side.
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#92
Yraggul666
And here i was thinking that maybe, just maybe the bubonic plague aka bobby k would be out of the picture.
Looks like no such luck...yet
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#94
Ravenas
blanarahulThis is the best timing. Waiting would make the acquisition more expensive.

Not necessarily. Then again I am really hoping Microsoft can replicate the success Sony had with God of War, Uncharted, Horizon Zero Dawn, Last of Us and Spiderman and this is a step towards that. Sony's PlayStation division is a juggernaut and Microsoft clearly wants to be them and beat them.

How popular is CoD on PlayStation? I always saw CoD as a Xbox/PC game. With PlayStation players focusing on Sony's first party titles (mentioned above in my comment).

Yup. With Vulkan, Valve + Steam really has the potential to be a big thorn in Microsoft's side.
I don’t like Microsoft buying up a bunch of IPs so they can load literally every game in to game pass “games as a service”. It’s pushing the market, rather than the market deciding naturally it wants to go there. This could be the only reason regulators shoot this down.
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#95
Easo
In words of one of the big bads in WoW:"Times change."
This feels strange for me, an era truly has ended. Well, will see what time will bring, maybe it will be bad, maybe it will be good.
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#96
Turmania
Blizzard became french company owned and after that everything went downhill for them. I would welcome the chance they being american company back again.
Having said that, French are notoriusly left wing sided, they could say Activision is rooted deep in french culture and we wont approve the acquisition by a foreigner. Just like they did when Pepsi tried to buy Danone.
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#97
MarsM4N
2nd best news this week, after Novax Djocovic got deported from AUS. :D Now let's hope they will get the CoD franchise back on track.
Hope Microsoft also get's their itchy fingers on the Battlefield IP. Will be a bargain now after the EA/DICE wokeboys have run it into the ground.

I assume the Battle.net Launcher will be outsourced in the future. One less launcher to babysit.
Just wondering, what will happen to the games that where purchased on it???
FreedomEclipseI guess the cancer is too deeply seated to be removed at this stage. Im willing to bet that Kotick and the rest of the board members agreed to the sale to microsoft as a get out of jail free card for them to further destroy and hide evidence of what went on before the the acquisition.

Or is Microsoft also 'one of the boys' who is also in on it when it comes to the accusations from members of staff??
Well, as pedo pimp Ghislaine Maxwell is now barred for 86 years and she's now willing to cooperate to get a better deal, who knows.
Rumors are in her client diary are names like Donald Trump, Bill Clinton, Prince Andrew and ... Bill Gates.
Going to get interesting ... if she's not getting Eppstein'd. :cool:

And there is this: Microsoft launches fresh investigation into sexual harassment allegations against Bill Gates and will release finding to public in spring after activist investors demanded answers
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#98
TheoneandonlyMrK
CrAsHnBuRnXpWhat does this mean for CoD on Playstation? :laugh:
Probably. Be fine:) it says joy to the world on Every device.

So it's going to be fine eh.

Word, I don't even like my post coming after that post, ,, , some need to try harder to stay on topic.
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#99
windwhirl
MarsM4NI assume the Battle.net Launcher will be outsourced in the future. One less launcher to babysit.
I'd bet the games would be made available through the Microsoft Store. And only through there.
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#100
Space Lynx
Astronaut
TheLostSwedeIn this case, it seems to be a mercy killing.
yes, I agree with this, M$ should have held out for a lower share price honestly. cause Activision is crashing and burning of late, I actually don't see this becoming profitable for M$, Diablo 4 doesn't look impressive imo, too many indie games of th same genre have even surpassed D3 in quality, Warcraft 3 reforged was an absolute joke treatment of one of the greatest games ever made, WoW is crashing and burning hard and fast thanks to superior FFXIV, CoD sales won't last forever, I think that base post-covid will actually surprise the industry a lot, because even those types of players wake up one day and decide life is short and they want some variety. overwatch never even made a dent in the e-sports arena, in fact last I heard it had to cancel events.

honestly the only thing that might bring activision back is maybe like a Starcraft 3 rts and warcraft 4 rts set in a new story/realm but with references to the older games as a mythology so to speak. starcraft 2 co-op was amazing, but they never had enough maps for it, and they never allowed modding for making maps... I don't know the company has been overrated for a very long time now.
windwhirlI'd bet the games would be made available through the Microsoft Store. And only through there.
all activision blizzard games on xbox game pass possibly too? still 95 billion... seems like a huge mistake imo. i bet they lose a lot of money on this in ten years.
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