Tuesday, February 25th 2025
AMD Mentions Sub-$700 Pricing for Radeon RX 9070 GPU Series, Looks Like NV Minus $50 Again
Late last week, AMD posted a helpful reminder; a special RDNA 4 Friday (February 28) event is on the calendar. Additionally, they quietly confirmed that the upcoming launch of Radeon RX 9070 series graphics cards will not include reference/MBA models. Team Red enthusiasts and other interested parties are anticipating an official unveiling of performance data, technical specifications, and decisive pricing. Recent leaks have produced speculative figures for various board partner options, but industry whispers suggest that AMD's guide MSRP has fluctuated over the past couple of weeks. An almost definitive answer has arrived online, courtesy of another VideoCardz investigative piece.
The article does not class the latest pre-release disclosure as a true "leak," VideoCardz believes that their sharing of AMD press briefing slides serves as an intriguing teaser. The report dismisses yet another case of pre-launch retail spillage: "there are many rumors about relatively high prices for the RX 9070 series. For instance, a Reddit thread allegedly shows prices from Best Buy's internal system, with prices starting at $739 (see screenshot below)... From what we have been told and shared during the media briefing, AMD showed one slide that may confirm where the prices will be. The Radeon RX 9070 series is focusing on a sub-$700 price point, and AMD wants their cards to be 'more accessible.' AMD says that 85% of gamers buy cards below $700, and this is what the RDNA 4 series will focus on." Another leaked presentation slide indicates that Team Red is targeting higher resolutions (1440p and 4K), better performance; especially with "ray tracing games," as well as "easy upgrades." The last point emphasizes drop-in 8-pin power connector options. ASRock and Sapphire appear to be breaking away from this traditional connection mold with their upcoming premium-tier designs, but the majority of AIB cards are expected to stick with a tried and trusted solution.
Sources:
VideoCardz, Radeon Subreddit
The article does not class the latest pre-release disclosure as a true "leak," VideoCardz believes that their sharing of AMD press briefing slides serves as an intriguing teaser. The report dismisses yet another case of pre-launch retail spillage: "there are many rumors about relatively high prices for the RX 9070 series. For instance, a Reddit thread allegedly shows prices from Best Buy's internal system, with prices starting at $739 (see screenshot below)... From what we have been told and shared during the media briefing, AMD showed one slide that may confirm where the prices will be. The Radeon RX 9070 series is focusing on a sub-$700 price point, and AMD wants their cards to be 'more accessible.' AMD says that 85% of gamers buy cards below $700, and this is what the RDNA 4 series will focus on." Another leaked presentation slide indicates that Team Red is targeting higher resolutions (1440p and 4K), better performance; especially with "ray tracing games," as well as "easy upgrades." The last point emphasizes drop-in 8-pin power connector options. ASRock and Sapphire appear to be breaking away from this traditional connection mold with their upcoming premium-tier designs, but the majority of AIB cards are expected to stick with a tried and trusted solution.
181 Comments on AMD Mentions Sub-$700 Pricing for Radeon RX 9070 GPU Series, Looks Like NV Minus $50 Again
Wait for the presentation and reviews, leaks are often accurate, but we don't know the final price, we don't know the final performance figure, early drivers and optimization can depict a wrong picture of the performance profile (and it has been the case a lot of times in the past)
If it's powerful, if it's ACTUALLY selling at msrp, if stocks are better than nvidia, than chances are it will sell out pretty quickly
Now, I am someone who has an Nvidia GPU, I know AMD will mess it up but not to the extent I read here lol
There is no stock, as explained, they just produce less to make room for A100 and H100 chips. They don't care about keeping pricing high because gamers now represent barely 10% of their revenue. They are much less profitable than AI.
The selling price of RTX 50X0 is not higher than MSRP because of Nvidia either. The price is inflated at the AIB and the retailer's level.
Sure it's all on Nvidia :roll:
9070XT is 2% slower than 4080
I can't understand why AMD held back review and the release apparently by weeks if they are simply going to repeat the Nvidia -50 strategy *again* which hasn't worked in their favor in the past.
i dont care if 9070XT cost 500 or 800, i buy one if i want that kind of performance, same goes whit Nvidia Gpus and prices.
Also all GPU are optional,we can life whitout them
If whiners dont have money, they can buy used GPU,like Gtx970 30$ or something :)
However the AIBs have to make some profit, we seen what happened to EVGA went they lost money on the 30 series, retailers are going take advantage of low stock as well.What kind of logic is putting all the blame on AMD? I always see people blaming the competition for what Nvidia is charging, but then they go ahead and buy Nvidia anyway.
And yes AMD being the competition will wait and see what the market leader charges, it's why Nvidia having a near monopoly is bad and no different than the near monopoly Intel used to have with CPU's.A 9070XT 2% slower still puts it around 5070Ti level.
i usualy pay 400$ because i sold old one 400$ discount afther 2y of usage
AMD doing a Ryzen with their GPUs is how they change things, not chasing prices. They can do it at any time, they just knowingly push prices up along with NVIDIA. If it were five years ago it'd be one thing, but at this point I think they know what they're doing if these prices are true. I'd even argue they're equally to blame.
Nvidia is not holding any stock for gamers to raise prices. They don't have any because in the last 4 years, they went from gamer-centric to AI centric. That's why we have no real improvement from the RTX 40x0 to the RTX 50X0 generation, and that's why prices are mechanically rising in spite of MSRP. It's because of production shortage. They no longer care about the gamer's market, and are only releasing something to keep us around.
I do believe AMD should just release a stupid OC variant to compete with the 5080 and call it a day in the higher end of the market. Let AIB get creative (and expensive) with it and still offer price sensitive GPU for the main market.
Pre-builds is a strongarming galore for Intel and nVidia.
AMD got to 30%+ share in CPUs largely due to Intel's shortages.
Intel is GAINING MARKET SHARE at the moment.
It is not about AMD having great products.
Steam shows 16.5% of the market using AMD GPUs, while 75% are on Nv. That is basically 20% vs 80% split and again it's not something that would change without moving OEMs.
The "console" kind of pre-buuilds are nearly 100% AMD.
Moreover, it's best to wait for reviews, even if the leaks seem reliable. There's no harm in keeping expectations in check. Plus, By then Jensen should have found the missing ROPs. :cool:
Regardless, it is not a valid reason for AMD overpricing these cards. If this pricing is real, we can all but guarantee AMD discrete graphics will lose even more market share this year. The only chance they don't is that Ngreedia never meets demand for the 50 series so these overpriced cards seem like a deal. Maybe that is what they are banking on.